Tailwind creates, plans, and executes marketing campaigns on digital platforms such as Instagram, Pinterest, and Facebook. The company develops SaaS-based software to cater to the needs of social media teams and agencies primarily. It caters to content creators, entrepreneurs, sellers, and marketers. Tailwind was formerly known as BridesView. The company was founded in 2012 and is based in Oklahoma City, Oklahoma.
Expert Collections containing Tailwind
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Tailwind is included in 1 Expert Collection, including Ad Tech.
Companies offering tech-enabled marketing and advertising services.
Latest Tailwind News
Jul 7, 2023
Tailwind EMEA , a TDG company, announces its regional reselling partnership with Skai™. The two companies join forces to enable local marketers with the leading marketing automation platform and empower them to efficiently manage omnichannel digital marketing campaigns and maximize their media spend ROI. Skai™ ’s (previously Kenshoo) globally leading platform allows brands and agencies to manage, automate, optimize digital advertising at scale across paid search, paid social, retail media and apps. Matched with Tailwind’s understanding of local needs and particularities and service-excellence DNA, the solution aims to help marketers unify data, understand consumers in real time and drive activations which optimize media spend return on investment. “Our partnership with Tailwind will be instrumental in Skai’s expansion across Europe and the Middle East, helping us reach new markets and provide a platform for omnichannel marketing on performance media to more businesses,” said Dan Shering, Skai’s RVP EMEA. “Tailwinds’ local market knowledge combined with a large international network, and trusted reputation across the industry, makes them a partner we are proud to align ourselves with. “ Eva Christopoulou, Managing Director of TailWind EMEA said: SKAI has been a game-changer in the marketing world, revolutionizing how global brands drive their strategies for more than 10 years. The platform provides powerful tools and data-driven insights fueling omni-channel activations. We are beyond excited to be able to offer local marketers access to cutting-edge solutions that allow them to stay ahead of everchanging trends with confidence. Skai™ is a go-to-market engine that powers brand decisions and execution with actionable intelligence for accuracy, speed and agility in making customer connections. Skai’s™ platform includes a suite of data-driven products for market intelligence, omnichannel media activation, testing and measurement, enabling product developers, consumer and market insights teams, brand managers and marketers to make predictions, plan strategies and benefit from connected omnichannel launches. Skai™ has been trusted by an impressive roster of global brands including Procter & Gamble, Nestle, Johnson & Johnson, Mars and others. With its expanded product suite, Skai™ is unifying data and helping companies better understand their consumers in real-time. It has seven international locations and is backed by Sequoia Capital, Arts Alliance, Tenaya Capital, and Bain Capital Ventures. For more information visit https://skai.io . TailWind, a TDG company, is an Ad-tech, Marketing & Retail Technology Consultancy & Integrator. It enables meaningful connections between businesses and consumers by providing businesses with cutting edge technology, professional services and strategic guidance to accelerate marketing execution, innovation and scalability. Tailwind acts as the preferred partner for major ad-tech and marketing technology companies such as SKAI, GWI, Sizmek (by Amazon) and Xandr (a Microsoft company) and has operations in CEEMEA and the Nordics.
Tailwind Frequently Asked Questions (FAQ)
When was Tailwind founded?
Tailwind was founded in 2012.
Where is Tailwind's headquarters?
Tailwind's headquarters is located at 111 Harrison Avenue, Oklahoma City.
What is Tailwind's latest funding round?
Tailwind's latest funding round is Incubator/Accelerator.
How much did Tailwind raise?
Tailwind raised a total of $1.93M.
Who are the investors of Tailwind?
Investors of Tailwind include Facebook Accelerator, Paycheck Protection Program, i2E and SeedStep Angels.
Who are Tailwind's competitors?
Competitors of Tailwind include MeetEdgar and 4 more.
Compare Tailwind to Competitors
Oktopost provides a solution for B2B content marketers to manage their social editorial calendar for large scale campaigns across all channels, while measuring the effect it has on their business KPIs.
Kinetic, a social marketing platform, helps brands deliver quality encounters that delight consumers, build brand value and drive sales. Through its strategic partnership, campaign management and SaaS offerings, the company designs and manages campaigns across social, display and the mobile open web. Its powerful, intuitive technology reflects how the modern marketer thinks and works. Kinetic combines that proactive innovation with strategic thinking at every step.
DrumUp develops a SasS-based social medial management and content curation platform. The company provides web-based solutions for managing, researching, and posting social media content on behalf of brands and businesses. It has mobile applications, website-based platforms, and tools such as 'Social Media Management & Content Curation', 'Content Discovery API', 'Employee Advocacy', etc. DrumUp was founded in 2015 and is based in Portland, Oregon.
Storyblaster is an all-in-one social media solution offering social media campaign templates.
RADAAR develops a social media management and collaboration platform designed for handling multiple brands. It helps marketers to schedule and publish posts on profiles to analyze their efforts. The company provides a variety of features including tools for publishing, social media inbox, social media monitoring, and analytics. It was founded in 2019 and is based in Newark, Delaware.
Tiger Pistol offers social media marketing tools, offering a drag-and-drop interface to customize campaigns.