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Founded Year



Series C | Alive

Total Raised


Last Raised

$70M | 2 yrs ago

About Super

Super operates as a social commerce application. It enables community leaders to become retailers within their communities. It distributes groceries and staple goods in small towns and remote areas. It serves the consumer market. The company was founded in 2018 and is based in Surabaya, Indonesia.

Headquarters Location

Jl. Raya Kendangsari No.63 Kendangsari Kec. Tenggilis Mejoyo, SBY City

Surabaya, 60237,


0853 1111 1010


Super's Product Videos

Super's Products & Differentiators

    Super Agent

    Empower community leaders to become self-made entrepreneurs by enabling them to sell various products to their communities.


Expert Collections containing Super

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Super is included in 1 Expert Collection, including E-Commerce.



391 items

Latest Super News

The Rise of Super Apps: Challenges & Opportunities in Mobile Security

Nov 10, 2023

Security Boulevard Community Chats Webinars Library The Rise of Super Apps: Challenges & Opportunities in Mobile Security In recent years, the tech world has witnessed a significant shift towards what are known as “super apps.” These mobile applications have become increasingly popular, offering a plethora of services within a single, convenient platform. While they present numerous opportunities for users and businesses, they also bring forth a set of unique challenges, particularly in the realm of mobile security. Understanding Super Apps A super app is not just another mobile application. It’s an all-in-one solution that provides various services, from instant messaging and social media to e-commerce, digital payments, transportation, and more. These apps aim to streamline users’ lives by reducing the need to switch between multiple apps for different purposes. The all-encompassing nature of super apps leads to high daily usage and strong user engagement. The growth of super apps has been most pronounced in Asian, African, and Central American markets. Players like WeChat, Paytm, Gojek tech, and Grab have gained significant market share and user bases by providing a wide range of services in a single, user-friendly interface. Even Elon Musk has a not-so-secret plan to turn X, formally known as Twitter, into a super app. As these super apps broaden their horizons, offering diverse services from instant messaging to e-commerce, developers leverage APIs to create “miniapps” within the super app. However, these APIs demand meticulous security scrutiny. Despite the benefits of enhanced user convenience and revenue potential, super apps pose unique security challenges. The amalgamation of services, coupled with a high volume of in-app financial transactions, mandates continuous security evaluation. This involves rigorous testing throughout the development process, incorporating secure coding practices, API security measures, Runtime Application Self-Protection (RASP), and continuous attestation. Given the expansive attack surface and the sensitive financial data handled, implementing robust security measures is imperative. Secure coding practices, API security, RASP, and continuous attestation collectively form a comprehensive security framework, crucial for safeguarding the integrity of super apps and ensuring user trust in these multifunctional platforms. Security Challenges with Super Apps Super apps consolidate a wide array of services into a single platform, making them attractive targets for malicious actors. As a result, mobile app security is of paramount importance. The complex nature of super apps, coupled with a high volume of in-app financial transactions, presents specific security challenges: API Security: Super apps rely heavily on APIs to facilitate the smooth interaction of various services. Ensuring the security of these APIs is essential to protect sensitive data. Runtime Application Self-Protection (RASP): To maintain the integrity of the app’s payment systems, RASP technology plays a critical role. It continuously monitors the app for any suspicious activities and takes action to mitigate potential threats. Continuous Testing and Monitoring: Super apps continue to evolve, adding new features and services. As a result, the attack surface grows, potentially leading to new vulnerabilities. Continuous testing and monitoring are crucial to identifying and addressing these security issues. API Key Protection: Malicious actors can exploit hardcoded API keys, which can lead to unauthorized access and data breaches. Protecting these keys from extraction through reverse engineering is vital, as is the ability to rotate keys and pin certificates and the channel for MitM protection. User Data Protection: Given the vast amount of user data super apps handle, including financial information, robust data protection measures must be in place to prevent breaches and leaks. The Future of Super Apps in the U.S. While super apps have not seen widespread adoption in the United States, there is growing interest among American consumers. Tech giants such as Facebook, X (formerly Twitter) and Amazon are expanding their ecosystems to offer more super-app-like features. The demand for these convenient, all-in-one solutions is evident, with a recent consumer survey revealing that 72% of U.S. respondents are interested in using a super app. Regulatory Support for Super Apps Regulatory support can also play a pivotal role in the development of super apps. In some markets, governments have collaborated with companies to create smart city initiatives and address transportation policies, facilitating the growth of these multifunctional apps. Super apps are changing the way we use mobile technology, providing seamless access to various services. As they continue to gain traction, ensuring the security of these apps becomes increasingly critical. By adopting robust security practices and staying vigilant, both users and businesses can enjoy the benefits of super apps without falling prey to emerging super cyber threats. Schedule a demo with us to find out how Approov Mobile Security can protect your Super Apps. *** This is a Security Bloggers Network syndicated blog from Approov Blog authored by Pearce Erensel . Read the original post at:

Super Frequently Asked Questions (FAQ)

  • When was Super founded?

    Super was founded in 2018.

  • Where is Super's headquarters?

    Super's headquarters is located at Jl. Raya Kendangsari No.63, Surabaya.

  • What is Super's latest funding round?

    Super's latest funding round is Series C.

  • How much did Super raise?

    Super raised a total of $105.13M.

  • Who are the investors of Super?

    Investors of Super include Insignia Ventures Partners, Amasia, B Capital Group, DST Global, Softbank Ventures Asia and 10 more.

  • Who are Super's competitors?

    Competitors of Super include Evermos and 6 more.

  • What products does Super offer?

    Super's products include Super Agent and 3 more.


Compare Super to Competitors


Lummo operates as an enablement platform for e-commerce websites. The company supports online businesses in implementing the direct-to-consumer (D2C) business model. The company was formerly known as BukuKas. The company was founded in 2019 and is based in Jakarta, Indonesia.

Evermos Logo

Evermos offers an online reselling platform offering multi-category products. It focuses on providing halal products in various verticals, including fashion, food, cosmetics, and more. The company was founded in 2018 and is based in Bandung, Indonesia.


Pasarnow provides an e-commerce paltform. The platform allows users to shop for vegetables and fruit, various proteins, groceries, and more. It was founded in 2019 and is based in Jakarta, Indonesia.


Woobiz is a social commerce network company to offer a sales empowerment platform. It builds a micro-entrepreneurship empowerment platform. The company was founded in 2018 and is based in Selatan, Indonesia.


Alami operates a Sharia-compliant financial institution operating in the banking and finance industry. It offers peer-to-peer lending services for small and medium-sized enterprises (SMEs), with a focus on transparency, fairness, and social inclusion. Alami primarily serves the SME sector. The company was founded in 2017 and is based in Jakarta Selatan, Indonesia

Bukalapak Logo

Bukalapak provides a consumer-to-consumer (C2C) e-commerce marketplace. It is an online marketplace in Indonesia that provides a means of buying and selling from consumer to consumer. It offers electronics, cosmetics, apparel, and more. It was founded in 2011 and is based in Jakarta Selatan, Indonesia.


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