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Corporation
INTERNET | Internet Software & Services / Customer Relationship Management
sugarcrm.com

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Founded Year

2004

Stage

Acquired | Acquired

Total Raised

$119.52M

About SugarCRM

SugarCRM delivers an integrated solution that empowers every user who interacts with customers to better understand and engage their customers, so every connection drives value. SugarCRM's open Customer Relationship Management (CRM) platform delivers the agility, flexibility, and security required to equip each customer-facing professional with the information and tools they need to know their customers better, do their job better and deliver a consistent, superior customer experience across the organization, every time.On July 3, 2020, SugarCRM was acquired by Faye Business Systems Group. The terms of the transaction were not disclosed.

SugarCRM Headquarter Location

10050 North Wolfe Road SW2-130

Cupertino, California, 95014,

United States

408-454-6900

Latest SugarCRM News

The Engenco Group deploys SugarCRM to analyse customer data

Jan 17, 2022

iTWire Monday, 17 January 2022 11:03 The Engenco Group deploys SugarCRM to analyse customer data 0 Engineering company The Engenco Group has implemented SugarCRM to consolidate its customer data, improve customer insights, and enhance customer experience. “We chose SugarCRM as it provides a full suite of capabilities that will give us a complete view of customer data that we can then translate into insights. We wanted a CRM that can integrate seamlessly with our ERP data for an instant view into sales performance metrics within business units for enhanced decision-making. Most importantly, our data will be stored locally in Australia, giving us the assurance that sensitive data can stay securely in our local environment. Prior to partnering with SugarCRM, we did not have a CRM in place,” explains The Engenco Group project manager David Hodgman . Seventy-eight percent of The Engenco Group’s team now access SugarCRM on a regular basis and benefit from fast reporting, capitalising on real-time dashboards to improve customer intelligence and insights. Its executive team has visibility with in-flight opportunities across each of the business units in the group which is a key contributing factor in the revenue forecasting process. “We wanted a CRM that could be linked to email and diary planners for better organisation and a customer database that can consolidate with phone calls and notes from meetings. We also wanted a mobile CRM so our account managers can check on and update their sales pipeline opportunities, forecasts and leads while travelling around the country,” says Hodgman. “SugarCRM is able to streamline our operations and deliver value from day one. Having a cloud deployment also meant that the process of rolling out SugarCRM to our European business unit and adapting it to their needs proved to be easy and was accomplished within a span of two weeks,” claims Hodgman. According to Hodgman, SugarCRM has consolidated customer data and improved data completeness and quality across the Drivetrain and Gemco Rail divisions of Engenco. Instant access to customer data from within Microsoft Outlook has improved communications, substantially saved time, and minimised application switching for users migrating from manual spreadsheets to SugarCRM’s technology. “Sugar Connect has enabled The Engenco Group to ditch manual data entry and keep CRM, email, and calendar tools up-to-date. Engenco’s Office 365 account is integrated to enable rich insights to be automatically fed into the CRM as the team interacts with prospects and customers in real-time,” comments SugarCRM senior vice president Asia Pacific Jason du Preez . CRM Online Australia , SugarCRM’s channel partner, worked with The Engenco Group throughout the implementation process to provide on the ground consulting and support. The Engenco Group is currently onboarding new divisions onto SugarCRM and championing the power of the solution across more business units. The Engenco Group provides a diverse range of engineering services and products around the world. It employs more than 500 people in over 20 locations across Australia, Europe and the US. Through the group’s three business streams—Rail and Road, Power and Propulsion and Workforce Solutions—the Engenco businesses provide solutions across multiple industry sectors. Please join our community here and become a VIP. Subscribe to ITWIRE UPDATE Newsletter here JOIN our iTWireTV our YouTube Community here BACK TO LATEST NEWS here PROMOTE YOUR WEBINAR ON ITWIRE It's all about Webinars. Marketing budgets are now focused on Webinars combined with Lead Generation. If you wish to promote a Webinar we recommend at least a 3 to 4 week campaign prior to your event. The iTWire campaign will include extensive adverts on our News Site itwire.com and prominent Newsletter promotion https://itwire.com/itwire-update.html and Promotional News & Editorial. Plus a video interview of the key speaker on iTWire TV https://www.youtube.com/c/iTWireTV/videos which will be used in Promotional Posts on the iTWire Home Page. Now we are coming out of Lockdown iTWire will be focussed to assisting with your webinatrs and campaigns and assassistance via part payments and extended terms, a Webinar Business Booster Pack and other supportive programs. We can also create your adverts and written content plus coordinate your video interview. We look forward to discussing your campaign goals with you. Please click the button below.

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Research containing SugarCRM

Get data-driven expert analysis from the CB Insights Intelligence Unit.

CB Insights Intelligence Analysts have mentioned SugarCRM in 1 CB Insights research brief, most recently on May 22, 2019.

SugarCRM Patents

SugarCRM has filed 89 patents.

The 3 most popular patent topics include:

  • Cloud applications
  • Customer relationship management
  • Social networking services
patents chart

Application Date

Grant Date

Title

Related Topics

Status

6/26/2018

8/3/2021

Wireless networking, Content delivery network, Network protocols, Computer networking, Web frameworks

Grant

Application Date

6/26/2018

Grant Date

8/3/2021

Title

Related Topics

Wireless networking, Content delivery network, Network protocols, Computer networking, Web frameworks

Status

Grant

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