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strongview.com

Founded Year

2002

Stage

Merger | Merged

Total Raised

$28.5M

About StrongView Systems

StrongView, formerly StrongMail, is the cross-channel marketing software provider that gives enterprise marketers a stronger view of how to acquire and engage customers across email, mobile, social, display and web. Combining the strongest technology and proven marketing know-how, StrongView provides enterprise marketers unparalleled insight into how to deepen customer relationships and maximize results. The platform is offered as both SaaS or on-premise, allowing companies to deploy StrongView's technologies in the manner with which most fits their needs.

StrongView Systems Headquarter Location

1300 Island Drive Suite 200

Redwood City, California, 94065,

United States

650-421-4200

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StrongView Systems Patents

StrongView Systems has filed 16 patents.

The 3 most popular patent topics include:

  • Database management systems
  • Diagrams
  • Email
patents chart

Application Date

Grant Date

Title

Related Topics

Status

2/16/2016

1/25/2022

Promotion and marketing communications, Marketing techniques, Viral marketing, Marketing, Advertising techniques

Grant

Application Date

2/16/2016

Grant Date

1/25/2022

Title

Related Topics

Promotion and marketing communications, Marketing techniques, Viral marketing, Marketing, Advertising techniques

Status

Grant

Latest StrongView Systems News

Salesforce.com’s trademark infringement anything but social, lawsuit claims

Jul 21, 2014

email Salesforce.com recently launched a new product called Social Studio in spite of the fact that an existing, competing product had already used that name for years, marketing software vendor StrongView Systems alleges in a new trademark-infringement lawsuit. Social Studio, which was launched in May , combines Salesforce.com's Radian6 social media monitoring software with its Buddy Media content publishing platform. But StrongView had already obtained a trademark for that name in 2010, according to its lawsuit filed last week in U.S. District Court for the Northern District of California. Salesforce.com's Social Studio competes directly with StrongView's product of the same name, the suit states. In addition, Salesforce.com uses a similar color scheme to one StrongView has used to promote its product suite, it adds. Salesforce.com either "knew, or should have known of StrongView's prior use and established rights," the suit alleges. Even after notifying Salesforce.com in writing of its infringement, the vendor is still using the Social Studio brand name and the similar color scheme, it adds. StrongView's business has already been harmed by Salesforce.com's actions and will continue to be unless the court takes action, the suit claims, although it does not place a specific monetary value on the alleged damages. The company wants the court to issue an injunction against Salesforce.com barring it from using the trademark, and to order that all Salesforce.com references and marketing materials bearing the Social Studio name be "disabled, removed and destroyed. " It also wants a declaration that Salesforce.com knowingly infringed its trademark, and assorted damages. A Salesforce.com spokeswoman said Monday the company doesn't comment on pending litigation. It's not clear how the dispute will shake out, but Salesforce.com's much deeper pockets could give it an edge in court over StrongView if the case isn't settled. Don't expect a protracted legal battle, according to one observer. "Most trademark disputes are quickly resolved, often because it is easier for an accused infringer to change marks than to litigate," said Scott Daniels, a partner with the Washington, D.C., intellectual-property law firm Westerman, Hattori, Daniels and Adrian, via email. It's common for accused infringers to argue that a trademark is invalid, "though here the issuance of a registration for the mark makes that argument of invalidity quite difficult," Daniels added. Chris Kanaracus covers enterprise software and general technology breaking news for The IDG News Service. Chris' email address is Chris_Kanaracus@idg.com Join the CIO Australia group on LinkedIn . The group is open to CIOs, IT Directors, COOs, CTOs and senior IT managers. Read next

  • When was StrongView Systems founded?

    StrongView Systems was founded in 2002.

  • Where is StrongView Systems's headquarters?

    StrongView Systems's headquarters is located at 1300 Island Drive, Redwood City.

  • What is StrongView Systems's latest funding round?

    StrongView Systems's latest funding round is Merger.

  • How much did StrongView Systems raise?

    StrongView Systems raised a total of $28.5M.

  • Who are the investors of StrongView Systems?

    Investors of StrongView Systems include Selligent Marketing Cloud, HGGC, Evercore, Sequoia Capital, Globespan Capital Partners and 5 more.

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