Predict your next investment

INTERNET | Internet Software & Services / Business Intelligence, Analytics & Performance Mgmt

See what CB Insights has to offer


Series B | Alive

Total Raised


Last Raised

$19.5M | 6 yrs ago

About Ticket Manager

Ticket Manager, previously known as Spotlight Ticket Management (SpotlightTMS), pioneered the enterprise sports and entertainment ticket management space with SpotlightTMS. With SpotlightTMS, companies manage their corporate ticket and sponsorship programs while measuring their business impact. The company's customers rely on Spotlight TMS to manage millions of dollars in entertainment investments in a simple, transparent way – ensuring utilization, assessing ticket and sponsorship effectiveness, and measuring ticket and sponsorship use as a driver of revenue.

Ticket Manager Headquarter Location

26635 Agoura Road Suite 200

Calabasas, California, 91302,

United States


Latest Ticket Manager News

Ticket Manager Buys Sports Systems as Corporate Seating Returns

Apr 22, 2021

AP Photo/Elaine Thompson Ticket Manager , a platform that helps companies better manage, distribute and monetize their corporate tickets , has reached an agreement to buy Sports Systems , a firm that provides similar services, primarily on the league and team side. The deal, which closed this week, will add another $300-$400 million of unused corporate tickets to the Ticket Manager platform , according to co-founder and CEO Tony Knopp. It values Sports Systems, previously owned by its founders, in the low eight figures. The acquisition comes as the entire live events industry prepares to slowly emerge from a pandemic that has dramatically impacted its business. Sports Systems specializes in guest and press credentialing, two areas that ground to standstill last year as sports leagues moved into playoff bubbles and left stadiums empty nationwide. “This was unique situation where it was going to be a really rough road for them for the next year, but we were in a position to weather that storm for them, and there’s a ton of upside for us on the other side,” Knopp said. “And when you put it together with the other companies that we’re working with, it makes total sense.” Ticket companies generally make money in one of two ways. They can provide access to supply that nobody else has (brokers, On Location Experiences), or they can drive high levels of demand (StubHub, VividSeats, SeatGeek). Some companies manage both. Ticket Manager’s approach is the former—it found “new” supply in the hundreds of thousands of corporate tickets that go unused each year by companies like Anheuser-Busch, Google, Mastercard and Adidas. Ticket Manager’s platform helps those clients manage their seats, assess their value and decide how to better use them. That includes distributing them in different ways internally, trading them or selling them. With this acquisition, the company’s network now has more than $1 billion in unused corporate tickets, Knopp said. Sports Systems was founded in 1986 with an aim similar to Ticket Manager’s—to help companies and rights holders manage their approach to live events. While the two firms overlap a bit (Sports Systems has a product similar to Ticket Manager’s, with around 60 corporate customers), Knopp said the acquisition is more additive. It will let the Ticket Manager corporate clients and rights holders that work with Sports Systems, like the College Football Playoff, sit on the same network and use the same technology. The Sports Systems offices will remain in Fort Lee, N.J., and its leadership team will stay in place. Read More About: By By By By By

Predict your next investment

The CB Insights tech market intelligence platform analyzes millions of data points on venture capital, startups, patents , partnerships and news mentions to help you see tomorrow's opportunities, today.

Expert Collections containing Ticket Manager

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Ticket Manager is included in 1 Expert Collection, including ad tech.


ad tech

3,631 items

Ticket Manager Web Traffic

Page Views per User (PVPU)
Page Views per Million (PVPM)
Reach per Million (RPM)
CBI Logo

Ticket Manager Rank

CB Insights uses Cookies

CBI websites generally use certain cookies to enable better interactions with our sites and services. Use of these cookies, which may be stored on your device, permits us to improve and customize your experience. You can read more about your cookie choices at our privacy policy here. By continuing to use this site you are consenting to these choices.