HootSuite provides a social media management system equipped to serve Enterprise business and individual power users. The company offers users the ability to monitor social media interaction across various networks such as Facebook, Twitter, and LinkedIn. It also provides custom analytics and allows clients of its dashboard to do things like give multiple users the ability to collaborate on updating a company's social profile or schedule campaigns around messages. The company was founded in 2008 and is based in Vancouver, British Columbia.

Thismoment is a marketing technology company that enables companies to connect with their target audiences in real time on any device. Through Thismoment Content Cloud, our digital storytelling platform, we enable effortless content curation, digital experience creation and sharing, and seamless enterprise technology integrations. More than 150 top brands and agencies use Thismoment, including Coca-Cola, Intuit, Levi's, Sephora, Fleishman Hillard and Digitas.

55social is a provider of social media marketing solutions in Brazil.

Buddy Media offers the Buddy Media Platform, a social media management software with scalable, secure architecture and straightforward administrative tools to launch, maintain and measure social media presences. In August 2012, Buddy Media was acquired by Salesforce. The valuation of Buddy Media was $745 million.

Involver helps brands and agencies create meaningful connections across the social web. The company has developed a social app suite on Facebook and offers SML - a coding language for social applications - which lets front-end developers take full control of brand pages and produce fully customized marketing applications. In July 2012, Involver was acquired by Oracle. The valuation of Involver was undisclosed. Other terms of the deal were not released.

Wildfire aims to enable consumers to discover, share and engage with interactive promotions like contests, sweepstakes and giveaways and aims to enable companies to easily create their own attractive, branded promotions that are automatically integrated with Facebook's social features.