Silverpop company logo

The profile is currenly unclaimed by the seller. All information is provided by CB Insights.

Founded Year



Acquired | Acquired

Total Raised






About Silverpop

Silverpop is a digital marketing technology provider that unifies marketing automation, email, mobile, and social. Its customers achieve superior Return on Relationship by engaging each individual based on their behaviors and then automating personalized experiences that increase revenue, improve ROI, and deepen brand loyalty. Silverpop's commitment is to offer a platform that is complete, not complex-so that marketers from any size organization can easily achieve digital marketing success.

Silverpop Headquarter Location

200 Galleria Parkway Suite 1000

Atlanta, Georgia, 30339,

United States


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Silverpop Patents

Silverpop has filed 5 patents.

patents chart

Application Date

Grant Date


Related Topics




Cryptography, Computer security, Computer network security, Telecommunication theory, Computer networking


Application Date


Grant Date



Related Topics

Cryptography, Computer security, Computer network security, Telecommunication theory, Computer networking



Latest Silverpop News

SparkPost Names Michelle Byrd Chief People Officer

Mar 26, 2021

Focus on Accelerated Talent Development and Acquisition and Global Workforce Operations Following Significant Growth Investment SparkPost , the world’s most trusted email sending and deliverability platform delivering nearly 40% of the world’s commercial email, announced Michelle Byrd has joined as Chief People Officer, who will focus on leading global people operations and expanding the employee base as the company plans explosive growth following a significant strategic investment round in late January. Michelle joins SparkPost after senior roles as Chief People Officer at Zaloni, a multi-cloud data management company, and VP of Global Human Resources and Talent at SilverPop, a cloud-based digital marketing provider that offers email marketing and lead management solutions. While at SilverPop, she successfully built and scaled a full suite and range of human resources and talent management programs, through its acquisition by IBM. Her expertise in hiring processes management, global HR operations, and talent and culture strategy will lend itself well to SparkPost as it uses its latest $180MM growth investment to power expansion and innovation for the business. “As the industry further embraces digital marketing, we’re seeing a shift of budgets into email and an explosion of interest in email marketing tools and analytics to optimize return on investment for the email channel,” said Rich Harris , CEO at SparkPost. “The next several years will be transformative for email as new technologies dramatically improve the email user experience and drive marketing effectiveness. We are excited to play an important role in the email ecosystem and we are lucky to attract a seasoned and creative leader like Michelle to help us achieve operational excellence. Michelle has consistently built outstanding teams and cultures in her career and we expect her to do the same here at SparkPost.” “I’m excited to join SparkPost at a time of tremendous growth and to help scale and retain our most valuable asset–our people,” said Michelle Byrd, Chief People Officer at SparkPost. “SparkPost is a company that truly lives by its core values for both its employees and customers and I’m excited to be a part of the successful chapters ahead.”

  • When was Silverpop founded?

    Silverpop was founded in 1999.

  • Where is Silverpop's headquarters?

    Silverpop's headquarters is located at 200 Galleria Parkway, Atlanta.

  • What is Silverpop's latest funding round?

    Silverpop's latest funding round is Acquired.

  • How much did Silverpop raise?

    Silverpop raised a total of $73.52M.

  • Who are the investors of Silverpop?

    Investors of Silverpop include IBM, Silicon Valley Bank, Escalate Capital Partners, Global Founders Capital, DFJ ePlanet Ventures and 11 more.

  • Who are Silverpop's competitors?

    Competitors of Silverpop include MailChimp, Act-On Software, Salesfusion, Marketo, Lyris and 8 more.

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