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sift.com

Founded Year

2011

Stage

Series E | Alive

Total Raised

$156.52M

Valuation

$0000 

Last Raised

$50M | 1 yr ago

Mosaic Score

+60 points in the past 30 days

What is a Mosaic Score?
The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.

About Sift

Sift Science provides real-time machine learning fraud prevention solutions for online businesses across the globe. Its machine learning software automatically learns and detects fraudulent behavioral patterns, alerting businesses before they or their customers are defrauded. Beyond this, the company has also launched a new set of products designed to detect and mitigate additional types of fraud and abuse, including: Account abuse, Content abuse, and Promo abuse.

Sift Headquarter Location

123 Mission Street 20th Floor

San Francisco, California, 94105,

United States

ESPs containing Sift

The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.

EXECUTION STRENGTHMARKET STRENGTHLEADERHIGHFLIEROUTPERFORMERCHALLENGER
Fintech / Payments

Fraud prevention platforms protect organizations and their customers from a series of online threats: illegitimate transactions, chargebacks, account hijacking, fake accounts, scams, and counterfeit products. These companies serve banks, fintechs, payment providers, online retailers and e-commerce marketplaces.

Sift named as Highflier among 13 other companies, including NetGuardians, Signifyd, and Kount.

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Expert Collections containing Sift

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Sift is included in 10 Expert Collections, including Unicorns- Billion Dollar Startups.

U

Unicorns- Billion Dollar Startups

1,170 items

P

Payments

2,323 items

Companies and startups in this collection enable consumers, businesses, and governments to pay each other - online and at the physical point-of-sale.

F

Fintech 250

250 items

250 of the most promising private companies applying a mix of software and technology to transform the financial services industry.

T

Tech IPO Pipeline

568 items

A

AI 100

100 items

A

Artificial Intelligence

9,071 items

This collection includes startups selling AI SaaS, using AI algorithms to develop their core products, and those developing hardware to support AI workloads.

Sift Patents

Sift has filed 30 patents.

The 3 most popular patent topics include:

  • Computer security
  • Computer network security
  • Social networking services
patents chart

Application Date

Grant Date

Title

Related Topics

Status

2/19/2021

5/10/2022

Social networking services, Machine learning, Natural language processing, Computational linguistics, Artificial intelligence

Grant

Application Date

2/19/2021

Grant Date

5/10/2022

Title

Related Topics

Social networking services, Machine learning, Natural language processing, Computational linguistics, Artificial intelligence

Status

Grant

Latest Sift News

Sift Adding Keyless to Sift Connect App Gallery to Bring Businesses Unmatched Account Security While Reducing User Friction

Mar 29, 2022

San Francisco, California, UNITED STATES SAN FRANCISCO, March 29, 2022 (GLOBE NEWSWIRE) -- Sift , the leader in Digital Trust & Safety, today announced that it is integrating the technology from Keyless, the passwordless and multifactor authentication (MFA) pioneer, into Sift’s core platform to provide businesses with unmatched consumer account security. The integration with Keyless, which Sift acquired in November 2021, adds MFA step-up authentication as an option directly within the Sift Connect App Gallery so that consumers can authenticate by simply looking into their device’s camera. The integration can be triggered within the products in Sift’s Digital Trust & Safety Suite. Account takeover (ATO) attacks have grown rapidly over the past several years due to the expanding Fraud Economy—the global, interconnected network of online abuse that threatens merchants and consumers. Specifically, ATO attacks across Sift’s network soared over 307% between April 2019 and June 2021, and are becoming increasingly more automated and sophisticated. The evolution of ATO attacks is demonstrated in an animated visualization on Sift’s new Fraud Intelligence Center , which deconstructs the Proxy Phantom fraud ring identified by Sift in Q3 2021. To combat evolving risk posed by the Fraud Economy, businesses need solutions that provide account security, streamline their operations, and optimize growth. The new integration creates true interoperability between Sift and Keyless by allowing businesses to route higher-risk login attempts through Keyless’ privacy-preserving biometric MFA. As a result, users can easily verify their identities via the front-facing camera on any trusted device. “Account takeover attacks have reached new heights—in turn, many trust and safety teams are actively seeking out passwordless alternatives,” said Geoff Huang, Senior Vice President of Product at Sift. “Through the new integration, businesses no longer need to choose between fraud and friction to more securely and seamlessly authenticate users.” “As a digital wallet and trading platform, trust with our users is imperative,” said Rob McCall, Director, Fraud Prevention at Uphold, a multi-asset digital money platform offering financial services to a global market, and Sift customer. “Sift’s approach to account security and its integration with Keyless’ passwordless authentication technology brings a compelling value proposition for any business that prioritizes the trust and safety of its customers.” Sift’s new integration with Keyless will be available in the second quarter of 2022. More information can be found here . About Sift Sift is the leader in Digital Trust & Safety, empowering digital disruptors to Fortune 500 companies to unlock new revenue without risk. Sift dynamically prevents fraud and abuse through industry-leading technology and expertise, an unrivaled global data network of 70 billion events per month, and a commitment to long-term customer partnerships. Global brands such as Doordash, Twitter, and Blockchain.com rely on Sift to gain a competitive advantage in their markets. Visit us at sift.com, and connect with us on LinkedIn . Media Contact

Sift Web Traffic

Rank
Page Views per User (PVPU)
Page Views per Million (PVPM)
Reach per Million (RPM)
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Sift Rank

  • When was Sift founded?

    Sift was founded in 2011.

  • Where is Sift's headquarters?

    Sift's headquarters is located at 123 Mission Street, San Francisco.

  • What is Sift's latest funding round?

    Sift's latest funding round is Series E.

  • How much did Sift raise?

    Sift raised a total of $156.52M.

  • Who are the investors of Sift?

    Investors of Sift include Union Square Ventures, Insight Partners, Stripes Group, Spark Capital, First Round Capital and 17 more.

  • Who are Sift's competitors?

    Competitors of Sift include Clausematch, Unit21, BehavioSec, SEON Technologies, Fraud.net, Veriff, Kasada, Justt, Socure, ComplyAdvantage and 42 more.

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