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MOBILE & TELECOMMUNICATIONS | Mobile Commerce / Mobile Commerce enablement
scanlife.com

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Founded Year

2000

Stage

Loan | Alive

Total Raised

$25.26M

Last Raised

$680K | 1 yr ago

Mosaic Score

+20 points in the past 30 days

What is a Mosaic Score?
The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.

About ScanLife

Scanbuy provides mobile relationship management solutions for brands, agencies and retailers.

ScanLife Headquarter Location

10 East 39th Street 10th Floor

New York, New York, 10016,

United States

212-278-0178

Latest ScanLife News

Gimbal Announces Proximity Data Platform for Mobile App Publishers

Jul 13, 2016

Mobile Location Data SSP enables new audience insights and revenue streams for Perfect365, Scanlife, SnipSnap and others July 13, 2016 09:00 AM Eastern Daylight Time SAN DIEGO, Calif.--( BUSINESS WIRE )--Gimbal, Inc., the leading enterprise-grade mobile engagement and location intelligence company, announced the public beta of its new Proximity Data Platform (PDP). Mobile app publishers that have incorporated Gimbal’s SDK can now access a free toolset to better understand and visualize their audiences in the physical world and to monetize their anonymized, opted-in data via premier partners including The Kochava Collective and Unacast. Perfect365, Scanlife and SnipSnap are just three of Gimbal’s customers that are already using Gimbal’s PDP to drive greater revenue and better consumer engagement. “Mobile app publishers today are finding it difficult to generate, monetize and operationalize valuable proximity and location data, while doing so in a way that delivers an ideal experience to the most demanding users and maintaining user privacy and mobile best practices,” said Paul Cheng, senior vice president and general manager of Marketplaces for Gimbal. “The combination of the new Gimbal Proximity Data Platform, Gimbal’s superior technology and our experience with blue chip enterprise customers and marquee brands give our PDP publishers the confidence and knowledge that their location data is robust, accurate and secure.” New Audience Insights and Revenue Streams “Gimbal’s Proximity Data Platform is exciting because it creates an entirely new revenue stream for our company,” said Vincent Hsu, director of business development for Perfect365. “It empowers us to better understand our users’ behavior and go way beyond traditional geolocation insights by including a user’s indoor and outdoor journey. We are excited to use these unprecedented insights to improve our user engagement strategy and the contextual relevance of our app.” Better, More Accurate First Party Data “Kochava is excited to partner with Gimbal as a data partner in the Collective and expand its mobile audience targeting capabilities with first-party proximity data. Unlike current data providers leveraging DSP bidstream data and server-to-server integrations with app publishers, Gimbal’s PDP provides direct, verifiable, first-party, proximity data leveraging their state-of-the-art SDK, including unlimited polygonal geofencing and industry-leading Bluetooth beacon technology,” said Kochava CEO, Charles Manning. Availability and Information The Proximity Data Platform public beta is available immediately and incorporates Gimbal’s leading location and proximity solution. You can learn more about how you may be able to leverage it here . About Gimbal Gimbal is the leading mobile engagement and location intelligence platform helping enterprises and mobile app publishers to understand and engage customers. Our platform combines macro-location geofences and micro-location beacons with a cloud-based solution to build, manage and analyze location-first mobile experiences. Working with marquee enterprises and mobile app publishers, Gimbal enables digital-style insights and engagement capabilities for physical places. Initially incubated within Qualcomm, Gimbal continues to innovate and invest in new ways to provide the best bridge between the physical and digital worlds. Visit http://www.gimbal.com/ for more information. Contacts

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Research containing ScanLife

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CB Insights Intelligence Analysts have mentioned ScanLife in 1 CB Insights research brief, most recently on Jun 22, 2021.

Expert Collections containing ScanLife

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

ScanLife is included in 6 Expert Collections, including CPG & Retail Innovation.

C

CPG & Retail Innovation

255 items

AI, proximity marketing, product discovery, and more for CPG brands.

I

In-Store Retail Tech

1,343 items

Startups aiming to work with retailers to improve brick-and-mortar retail operations.

S

Supply Chain & Logistics Tech

2,936 items

Companies offering technology-driven solutions that serve the supply chain & logistics space (e.g. shipping, inventory mgmt, last mile, trucking).

G

Grocery Retail Tech

300 items

Startups providing B2B solutions to grocery businesses to improve their store and omni-channel performance. Includes customer analytics platforms, in-store robots, predictive inventory management systems, online enablement for grocers and consumables retailers, and more.

P

Packaging & Labeling Tech

510 items

Companies providing traditional and tech-enabled packaging and labeling solutions for brands.

F

Fintech

26,163 items

US-based companies

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