
Rubicon
Founded Year
2008Stage
Reverse Merger | IPOTotal Raised
$285.71MRevenue
$0000About Rubicon
Rubicon (NYSE: RBT) is a software platform providing full-service waste management, recycling, and smart city technology solutions. The company recycles a range of products such as glass, metal, paper, plastic,wood, and more. The company serves industries such as grocery, healthcare, retail, and more. Rubicon was founded in 2008 and is based in Lexington, Kentucky.
Expert Collections containing Rubicon
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Rubicon is included in 3 Expert Collections, including Construction Tech.
Construction Tech
950 items
Companies in the construction tech space, including additive manufacturing, construction management software, reality capture, autonomous heavy equipment, prefabricated buildings, and more
Smart Cities
2,129 items
Advanced Manufacturing
2,691 items
Companies in the advanced manufacturing tech space, including companies focusing on technologies across R&D, mass production, or sustainability
Rubicon Patents
Rubicon has filed 75 patents.
The 3 most popular patent topics include:
- Fire service vehicle manufacturers
- Computing input devices
- Engine technology

Application Date | Grant Date | Title | Related Topics | Status |
---|---|---|---|---|
6/3/2019 | 8/1/2023 | Grant |
Application Date | 6/3/2019 |
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Grant Date | 8/1/2023 |
Title | |
Related Topics | |
Status | Grant |
Latest Rubicon News
Sep 25, 2023
Compliance in waste and recycling management is a critical issue for stores. By Taylor Wall, Key Accounts Director at Rubicon In today’s environmentally conscious environment, waste and recycling management has become a critical issue for businesses of all sizes. Chain store owners play a pivotal role in minimizing their impact on the environment by complying with federal, state, and locally sanctioned waste and recycling regulations. In this article, I will try to provide a comprehensive overview of these regulations, with a focus on organics, packaging, extended producer responsibility (EPR), and hazardous waste measures. By understanding and adhering to these guidelines, you can contribute to a greener future while avoiding potential penalties and reputational risks. Organics regulations Food waste regulations are an issue for chain stores businesses across the country. Food waste is the number one material going to the landfill by weight and is often the heaviest material in our trash, which means diverting it away from landfills and into recycling streams can have a significant impact on reducing waste overall. Implementing a food scrap diversion program may seem daunting, but many companies, including Rubicon , offer food waste diversion services and resources that are readily available to help your business get started. Often, businesses must adhere to food waste regulations to avoid potential fines. Most regulations require businesses to separate food scraps from other waste streams and dispose of them through composting or anaerobic digestion. Some regulations also require businesses to track and report their food waste diversion efforts. To effectively manage food waste, businesses can first conduct a material characterization study , also known as a waste audit, to identify areas where food waste is being generated and the opportunities to reduce it. Packaging regulations Packaging is integral to many chain stores, but managing packaging waste responsibly is easier said than done. Various materials such as plastics, paper, glass, and metals are used in packaging. Each material has unique recycling attributes, influencing their environmental impact. Plastics, identified by resin codes, vary in recyclability. Paper packaging, including cardboard and cartons, is often recyclable. Glass and metal containers are usually recyclable, contingent on proper sorting. Regulations guide packaging waste handling and disposal. Compliance with local regulations is vital. To reduce packaging waste, convenience store owners can adopt strategies such as bulk purchasing, reusable alternatives, and partnering with eco-conscious suppliers. These practices can save costs while benefiting the environment. Understanding packaging materials, complying with regulations, tackling multi-material challenges, and adopting reduction strategies are pivotal for chain store owners aiming for responsible waste management. By doing so, stores can play a pivotal role in reducing their environmental impact. Extended producer responsibility (EPR) regulations Extended producer responsibility (EPR) is a central concept reshaping the waste and recycling industry. It shifts accountability from consumers and municipalities to producers and manufacturers. Under EPR, these entities become responsible for the entire lifecycle of their products, from creation to disposal. This approach aligns with sustainability goals, reducing the burden on landfills and moving producers closer toward Rubicon’s mission to end waste. Deposit schemes, take-back programs, and financial incentives are being implemented to motivate producers to adopt sustainable practices. These regulations encourage efficient resource usage, recycling, and minimizing environmental impact, with non-compliance potentially resulting in penalties. Chain store owners embracing EPR can enjoy several benefits. Participation in EPR programs fosters improved waste management practices and can yield cost savings through optimized material usage and recycling processes. Moreover, your sustainability reporting efforts may attract environmentally conscious customers and positively impact brand loyalty. Collaboration with suppliers and manufacturers is pivotal for EPR success. Partnering with companies that adhere to EPR principles and offer take-back services can streamline the handling of products and packaging after use. Hazardous waste regulations From cleaning supplies to batteries, chain stores often handle products containing harmful chemicals that, if mishandled, pose serious threats to both the environment and public health. Chain store owners must recognize hazardous waste among their inventory. This includes items such as expired medications, chemical cleaners, fluorescent bulbs, and electronics. These materials contain toxic substances that require specialized disposal procedures. Hazardous waste disposal is heavily regulated to prevent pollution and safeguard human health. Convenience store owners must adhere to local, state, and federal guidelines concerning the collection, transportation, treatment, and disposal of these materials. Failing to comply with these regulations can result in severe penalties. To manage hazardous waste responsibly, convenience store owners should prioritize employee training on proper handling and storage. Establishing designated storage areas with clear labeling is crucial. Partnering with companies that have experience handling hazardous waste disposal services is vital to ensure that these materials are disposed of safely and in accordance with regulations About the Author Taylor Wall is a Key Accounts Director at Rubicon, a leading provider of software-based waste, recycling, and fleet operations products for businesses and governments worldwide. Rubicon’s market-leading RUBICONConnect™ platform featuring multi-location sustainability reporting is the smartest way to manage waste and recycling at scale.
Rubicon Frequently Asked Questions (FAQ)
When was Rubicon founded?
Rubicon was founded in 2008.
Where is Rubicon's headquarters?
Rubicon's headquarters is located at 100 West Main Street, Lexington.
What is Rubicon's latest funding round?
Rubicon's latest funding round is Reverse Merger.
How much did Rubicon raise?
Rubicon raised a total of $285.71M.
Who are the investors of Rubicon?
Investors of Rubicon include Founder SPAC, Palantir, Paycheck Protection Program, NZ Super Fund, SUEZ Ventures and 16 more.
Who are Rubicon's competitors?
Competitors of Rubicon include Globechain.
Compare Rubicon to Competitors
Globechain is an online reuse platform. It connects businesses, charities, and people to reuse unwanted items within a global supply chain network. It helps enterprises to reduce waste by providing a reuse marketplace to redistribute items. It was founded in 2015 and is based in London, United Kingdom.