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Founded Year



Loan | Alive

Total Raised


Last Raised

$680K | 3 yrs ago

About Roost

Roost is a technology company that has developed a connected platform that delivers installation simplicity and an affordable way for consumers to enter the smart home space. Roost's initial hardware solution, the Roost Smart Battery for smoke alarms, addresses a retrofit opportunity to transform any existing smoke alarm that uses a 9V battery into a smart smoke alarm. The company was founded in 2014 and is based in Sunnyvale, California.

Headquarters Location

955 Benecia Ave

Sunnyvale, California, 94085,

United States

408 623-7070

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Roost's Products & Differentiators

    Protection360 Service

    Full turnkey service focused at SMB commercial properties. The Protection360 service is a subscription based program targeted to provide a cellular hub plus wireless sensors that provide an early warning notification of water leaks, high and low temperature conditions (frozen pipes) and power outage. Optional services include smoke alarm, and armed intruder sensors. System components include mobile app, cloud based service along with a 3rd party professional monitoring partner that delivers emergency services property dispatch as well as verified property alerts. Roost performs these services on a full turnkey basis for the partner as well as access to a property data dashboard.

Research containing Roost

Get data-driven expert analysis from the CB Insights Intelligence Unit.

CB Insights Intelligence Analysts have mentioned Roost in 2 CB Insights research briefs, most recently on Jul 9, 2020.

Expert Collections containing Roost

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Roost is included in 4 Expert Collections, including Smart Cities.


Smart Cities

1,244 items

Smart building tech covers energy management/HVAC tech, occupancy/security tech, connectivity/IoT tech, construction materials, robotics use in buildings, and the metaverse/virtual buildings.



3,983 items

Companies and startups that use of technology to improve core and ancillary insurance operations. Companies in this collection are creating new product architectures, improving underwriting models, accelerating claims and creating a better customer experience


Smart Home & Consumer Electronics

1,229 items

This Collection includes companies developing smart home devices, wearables, home electronics, and other consumer electronics.



7,565 items

US-based companies

Latest Roost News

Jim and Ann Sheridan Put Readers on the Edge of their Seats in the Relaunch of Their One-of-a-Kind Thriller for Children

Mar 17, 2022

Los Angeles, CA – WEBWIRE – Thursday, March 17, 2022 What lurks in the dark and shrubby house atop the hill? What secrets does the small town of Raven’s Roost hide? What adventures await the new folks in town? In the book “The Haunted House on Raven’s Roost,” Jim and Ann Sheridan will take readers on an exciting and spooky adventure. Susana Grant and her children Elias, Morgan, and Signe move to Raven’s Roost, a slow-paced town. The population of this town is nowhere near their previous home in California. Although the neighborhood is relatively quiet and children their age are scarce, the Grants are fortunate to have next-door neighbors, Scott and Aaron Dean, boys their age. It does not take long before they become playmates. However, the boys hide a grim secret about the house on top of the hill. They know that something haunts this house. Curiosity gets the better of them, they devise a plan to infiltrate the house and discovered that a vast cave and tunnel labyrinth exists beneath the house. All signs lead to a pirate treasure somewhere in the tunnels. The mystery is confounded by messages and a riddle left by a departed tunnel searcher. Can the children discover more about the creepy house: or will their plans go awry and put them in harm’s way? Will they find ghosts? Or a whole lot of misunderstanding? Join Jim and Ann as they take the readers of this one-of-a-kind book into a labyrinth of mystery and plot twists that will scintillate children and adults. Go with the Deans and the Grants as they try to discover what haunts the old house on the hill—and the surprise they will unravel soon. Author: Jim & Ann Sheridan   About the Author: Jim is a human-factors engineer and entrepreneur. He grew up in Kentucky where hunting and fishing and sports were common activities for young boys. He served in the U.S. Air Force and has a BA and MA from Wichita State University. Jim has been a management consultant for over 35 years and has started and operated a number of companies. Ruthann (Ann) grew up in Chicago and attended the University of Illinois. She moved to Los Angeles before completing her degree. After moving to Los Angeles she received her degree at Cal State Los Angeles in accounting. Shortly after graduating she completed all the requirements to become a retired Certified Public Accountant (CPA). As a CPA, Ann worked for over 30-years in the energy field. Ann has also been an entrepreneur in the real estate sector. ( Press Release Image: )

Roost Web Traffic

Page Views per User (PVPU)
Page Views per Million (PVPM)
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Roost Rank

Roost Frequently Asked Questions (FAQ)

  • When was Roost founded?

    Roost was founded in 2014.

  • Where is Roost's headquarters?

    Roost's headquarters is located at 955 Benecia Ave, Sunnyvale.

  • What is Roost's latest funding round?

    Roost's latest funding round is Loan.

  • How much did Roost raise?

    Roost raised a total of $17.55M.

  • Who are the investors of Roost?

    Investors of Roost include Paycheck Protection Program, Desjardins, Aviva Ventures, Fosun RZ Capital, DCM Ventures and 7 more.

  • Who are Roost's competitors?

    Competitors of Roost include SimpliSafe, Ondo InsurTech, Deep Sentinel, Whisker Labs, Flo Technologies and 10 more.

  • What products does Roost offer?

    Roost's products include Protection360 Service and 1 more.

  • Who are Roost's customers?

    Customers of Roost include Church Mutual Insurance.

Compare Roost to Competitors

Notion Logo

Notion provides complete home awareness via a system of smart sensors. The company's initial product is a multi-function sensor that provides recognition of doors or windows opening, water leaks, temperature changes, smoke alarms going off, and more.

Deep Sentinel Logo
Deep Sentinel

Deep Sentinel is a developer of home security camera products designed to analyze video streams and other information to detect threats. The company's products use AI with wireless security cameras which helps live guards to intervene in a perimeter breach and before the criminal enters the home, enabling people to ensure the safety of families and businesses.

Whisker Labs Logo
Whisker Labs

Whisker Labs is a technology company that develops sensor hardware and software infrastructure to improve how energy data is collected and consumed. This information helps bring non-connected devices online for applications that provide a way for people to manage energy usage and overall home efficiency. Whisker Labs provides sensing, analytics, and automation solutions for residential solar, energy services, demand response, energy efficiency, home intelligence, and energy management applications.

Blue Zoo

Blue Zoo measures real-time foot traffic by using mobile phone signals as a proxy for people - while respecting consumer privacy.

Viva Labs

The Viva platform is built to help partners in the broadband and utility industries quickly and easily start selling a smart home solutions under their own brand. Viva's solution uses smart plugs to control lighting and heating, and lately has added a lot of hardware products that can be more permanently installed when building homes. Additionally Viva is working on electronic door locks enabling users to have access to unlock features through an app.

SimpliSafe Logo

SimpliSafe is a home security company that produces and sells self-installed security systems that connect to a central monitoring center. The company was founded in 2006 and is based in Boston, Massachusetts.

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