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Rockerbox company logo
Corporation
MOBILE & TELECOMMUNICATIONS | Mobile Commerce / Mobile Commerce enablement
rockerbox.com

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Stage

Loan | Alive

Total Raised

$1.22M

Last Raised

$680K | 1 yr ago

About Rockerbox

Rockerbox simplifies product discovery for consumers with a mobile-first experience and machine learning technology that adapts to each buyer's tastes. Rockerbox transforms mobile product browsing into a simple, fun and social experience.

Rockerbox Headquarter Location

122 W 26th Street 9th Floor

New York, New York, 10001,

United States

201-455-7665

Latest Rockerbox News

Rockerbox Launches Rockerbox Experiments to Optimize Campaign Performance

Sep 1, 2021

Share New solution expands platform’s unbiased marketing attribution and measurement to understand lift and maximize ROI. Rockerbox , the leading marketing measurement platform for direct-to-consumer (DTC) brands, has released Rockerbox Experiments, a new solution that—when combined with the technology’s best-in-class attribution—provides additional measurement capabilities and expanded datasets to help enable a more data-driven marketing organization. With Rockerbox’s expansive partner ecosystem, marketers can now measure and compare experiments with their top platforms all within Rockerbox to better understand the full scope of their contributions and evaluate which tactics are driving the most effective results for their businesses. “Brands that win today are those that recognize the benefit of having a strong marketing data foundation, upon which the true performance and lift of their marketing can be determined,” said Ron Jacobson, co-founder and CEO of Rockerbox. “By bringing together attribution and experiments into a single platform, Rockerbox ensures that brands have the full set of tools needed to scale their organizations.” By bringing together attribution and experiments into a single platform, Rockerbox ensures that brands have the full set of tools needed to scale their organizations. According to Harvard Business Review, e-commerce companies that run ad experiments “typically invest about ten percent of their overall advertising budget in experimentally measured campaigns […] and see two to three percent better performance per experiment run (as measured by purchases achieved per advertising dollar spent).” While Rockerbox’s attribution offers unique benefits, like cross-channel measurement, granular results and path to conversion insights, supplementing this foundation with Rockerbox Experiments is a powerful addition. Marketers now have an additional method to measure and verify individual platform, campaign and ad performance. With Rockerbox Experiments, brands can uncover the incremental lift of the platform tests they’re running, such as A/B testing and geo-variance tests, to compare marketing efforts against a baseline and report on a campaign or channel’s impact on conversions, cost per acquisition (CPA) and return on ad spend (ROAS). The solution provides marketers an overview of all their experiments in one place, as well as analyzes the lift, statistical significance and performance of each test campaign.

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Research containing Rockerbox

Get data-driven expert analysis from the CB Insights Intelligence Unit.

CB Insights Intelligence Analysts have mentioned Rockerbox in 1 CB Insights research brief, most recently on May 24, 2021.

Expert Collections containing Rockerbox

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Rockerbox is included in 4 Expert Collections, including E-Commerce.

E

E-Commerce

8,471 items

A

Artificial Intelligence

7,364 items

This collection includes startups selling AI SaaS, using AI algorithms to develop their core products, and those developing hardware to support AI workloads.

F

Fintech

7,012 items

US-based companies

T

Targeted Marketing Tech

254 items

This Collection includes companies building technology that enables marketing teams to identify, reach, and engage with consumers seamlessly across channels.

Rockerbox Web Traffic

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Page Views per User (PVPU)
Page Views per Million (PVPM)
Reach per Million (RPM)
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