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Founded Year



Corporate Minority | Alive

Total Raised


About RetailNext

RetailNext provides applied data for brick-and-mortar retail, delivering analytics that enables retailers and manufacturers to monitor, collect, analyze, and visualize in-store data. The solution uses video analytics, Wi-Fi detection, on-shelf sensors, and data from point-of-sale systems and other sources to inform retailers about how people engage with stores. The scalable RetailNext platform integrates with promotional calendars, staffing systems, and weather services to analyze how internal and external factors impact customer shopping patterns, providing store operations executives to identify opportunities for growth, execute changes, and measure success. It was formerly known as BVI Networks and changed its name to RetailNext. The company was founded in 2007 and is based in San Jose, California.

Headquarters Location

60 S. Market Street Suite 310

San Jose, California, 95113,

United States


RetailNext's Product Videos

ESPs containing RetailNext

The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.

Consumer & Retail / Retail Tech

These startups use IoT, machine vision, and smartphone signals to track shoppers offline.

RetailNext named as Leader among 10 other companies, including PlaceIQ, Trax, and Gravy Analytics.

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RetailNext's Products & Differentiators

    Traffic 2.0

    Traffic 2.0 is RetailNext’s next-generation, future-proof traffic solution, bringing foot traffic intelligence into a fast, easy-to-use browser and mobile-based interface. Powered by our Aurora sensor, our solution scans 10X per second and uses advanced AI algorithms to anonymously detect people with incredible accuracy. Users can self-audit using high-resolution recorded video; access real-time data via the user-interface or APIs; automatically generate PDF and XLS reports; integrate foot traffic data into their business intelligence tools; and much more.

Research containing RetailNext

Get data-driven expert analysis from the CB Insights Intelligence Unit.

CB Insights Intelligence Analysts have mentioned RetailNext in 1 CB Insights research brief, most recently on Mar 25, 2020.

Expert Collections containing RetailNext

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

RetailNext is included in 5 Expert Collections, including Store management tech (In-store retail tech).


Store management tech (In-store retail tech)

2,085 items

Startups aiming to work with retailers to improve brick-and-mortar retail store operations.


Grocery Retail Tech

642 items

Startups providing B2B solutions to grocery businesses to improve their store and omni-channel performance. Includes customer analytics platforms, in-store robots, predictive inventory management systems, online enablement for grocers and consumables retailers, and more.


Smart Cities

2,435 items

Smart building tech covers energy management/HVAC tech, occupancy/security tech, connectivity/IoT tech, construction materials, robotics use in buildings, and the metaverse/virtual buildings.


Market Research & Consumer Insights

712 items

This collection is comprised of companies using tech to better identify emerging trends and improve product development. It also includes companies helping brands and retailers conduct market research to learn about target shoppers, like their preferences, habits, and behaviors.


Targeted Marketing Tech

431 items

This Collection includes companies building technology that enables marketing teams to identify, reach, and engage with consumers seamlessly across channels.

RetailNext Patents

RetailNext has filed 16 patents.

The 3 most popular patent topics include:

  • 3D imaging
  • Image processing
  • Object recognition and categorization
patents chart

Application Date

Grant Date


Related Topics




Artificial neural networks, Artificial intelligence, Machine learning, Classification algorithms, 3D imaging


Application Date


Grant Date



Related Topics

Artificial neural networks, Artificial intelligence, Machine learning, Classification algorithms, 3D imaging



Latest RetailNext News

The Vitamin Shoppe Partners With RetailNext to Elevate Performance In Over 700 Stores

Jan 20, 2023

The Vitamin Shoppe Partners With RetailNext to Elevate Performance In Over 700 Stores News Provided By Share This Article Wellness brand taps top analytics platform to unlock new efficiencies and drive sales. With RetailNext’s intelligent shopper analytics platform, we have the ability to leverage the traffic data to drive sales and maximize every dollar of our payroll spend.” — Allison Timpson, Director of Financial Planning & Analysis, TVS NEW YORK CITY, NY, USA, January 20, 2023 / / -- The Vitamin Shoppe, an omnichannel specialty retailer of nutritional products, today announced the results of its partnership with RetailNext , the leading analytics solution for brick-and-mortar retailers, to optimize staff scheduling, unlock data-driven efficiencies, and boost profitability. The timely announcement of TVS' achievements follows the world’s leading annual retail event, the NRF Big Show, which focused on how the retail industry can “break through” this year. The Vitamin Shoppe deployed RetailNext’s paradigm-shifting platform across its network of over 700 stores, streamlining decision-making by putting comprehensive shopper traffic and store performance data at managers’ fingertips. Using RetailNext’s centralized data dashboard, The Vitamin Shoppe is overcoming labor shortages by maximizing payroll efficiency, and instantly surfacing the data needed to responsively optimize store operations and deliver ever-greater value for customers. The result: a significant improvement in payroll rate to sales in 2 years, a boost in additional sales within the first seven months of deployment, and a better customer experience. “For most retailers, labor is the largest controllable expense on a store’s profit and loss. With RetailNext’s intelligent shopper analytics platform, we have the ability to leverage the traffic data to drive sales and maximize every dollar of our payroll spend,” says Allison Timpson, Director of Financial Planning and Analysis at The Vitamin Shoppe. “Using the flexible platform, we’re able to move beyond that first level of traffic analysis to impact our business in a deeper, more meaningful way”. By seamlessly integrating RetailNext data into its scheduling system, The Vitamin Shoppe can intelligently forecast future labor needs – a significant improvement over the company’s previous manual scheduling approach. That drives significant performance gains, and improves profitability across the chain, through the re-allocation of labor based on traffic trends. TVS was able to drive sales at stores with higher foot traffic while removing the expense of idle labor at other locations. Store managers can access daily data on store-traffic “power hours,” enabling more efficient staff scheduling and an improved payroll-to-sales percentage. Managers can also draw on data to achieve the ideal labor-per-shopper ratio tailored to the day of the week and their store’s location, instead of relying on assumptions. And regional leaders get real-time visibility into network performance, with data-driven insights to determine which stores should open earlier or stay open later, and which stores could benefit from more robust weekend staffing. “Before, we were forced to rely on assumptions based on transaction data that didn’t really show us the whole picture. Knowing the truth about store traffic, sales, and conversions on an hour-by-hour, day-by-day, store-by-store basis has transformed the way our store managers and company leadership make decisions," Timpson adds. “For 45 years, customers have turned to The Vitamin Shoppe to help them realize their potential. Now RetailNext is supporting that mission by giving the company new tools to modernize its operations and deliver the best possible customer experience," says RetailNext CRO, Sergio Gutierrez. "Our fully integrated platform gives retailers a seamless solution for tracking mission-critical staffing and performance metrics. We’re thrilled to be helping The Vitamin Shoppe to optimize its scheduling and meet its performance goals.” About RetailNext RetailNext is the first technology platform to bring e-commerce-style shopper analytics to brick-and-mortar stores, brands, and malls. Our fully-integrated SaaS platform gives brands the ability to optimize the shopper experience, a focus that has made us a pioneer. With traffic, occupancy, shopper journey, and video security solutions, RetailNext drives success for every department of the retail environment, empowering operations, marketing, merchandising, store design, and asset protection. For more than a decade, 400+ brands across more than 90 countries have deployed RetailNext to boost operational efficiency and further their brand story. To learn more about RetailNext visit . Judith Subban

RetailNext Frequently Asked Questions (FAQ)

  • When was RetailNext founded?

    RetailNext was founded in 2007.

  • Where is RetailNext's headquarters?

    RetailNext's headquarters is located at 60 S. Market Street, San Jose.

  • What is RetailNext's latest funding round?

    RetailNext's latest funding round is Corporate Minority.

  • How much did RetailNext raise?

    RetailNext raised a total of $234.48M.

  • Who are the investors of RetailNext?

    Investors of RetailNext include Ipsos, Colbeck Capital Management, Paycheck Protection Program, ORIX Growth Capital, EDBI and 13 more.

  • Who are RetailNext's competitors?

    Competitors of RetailNext include People & Technology, Perch Interactive, Retail Aware, Trax, Verkada, Glimpse, Gorilla Technology, Blis,, Flame Analytics and 74 more.

  • What products does RetailNext offer?

    RetailNext's products include Traffic 2.0 and 4 more.

  • Who are RetailNext's customers?

    Customers of RetailNext include UNTUCKit and Camper.

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