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Founded Year



Series D | Alive

Total Raised


Last Raised

$54M | 7 mos ago

About Simon

Simon provides data management and marketing solutions. The company offers services such as audience management, email marketing, customer identity management, cross-channel orchestration, and predictive models. It primarily serves the marketing and data sectors of the economy. Simon was formerly known as Radico. It was founded in 2014 and is based in New York, New York.

Headquarters Location

115 Broadway WeWork 5th floor

New York, New York, 10006,

United States



ESPs containing Simon

The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.

Enterprise Tech / Sales & Customer Service

The customer data platforms (CDP) market is focused on providing a single view of the customer. CDP vendors offer solutions that unify customer data, segment profiles into actionable groups, activate segments across martech and adtech ecosystems, and provide real-time interaction management. This enables companies to offer personalized experiences across the entire customer journey. It also addres…

Simon named as Challenger among 15 other companies, including Oracle, Treasure Data, and Adobe.


Research containing Simon

Get data-driven expert analysis from the CB Insights Intelligence Unit.

CB Insights Intelligence Analysts have mentioned Simon in 2 CB Insights research briefs, most recently on Aug 14, 2023.

Expert Collections containing Simon

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Simon is included in 3 Expert Collections, including Conference Exhibitors.


Conference Exhibitors

5,302 items


Targeted Marketing Tech

659 items

This Collection includes companies building technology that enables marketing teams to identify, reach, and engage with consumers seamlessly across channels.


Retail Media Networks

324 items

Simon Patents

Simon has filed 1 patent.

patents chart

Application Date

Grant Date


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Simon Frequently Asked Questions (FAQ)

  • When was Simon founded?

    Simon was founded in 2014.

  • Where is Simon's headquarters?

    Simon's headquarters is located at 115 Broadway, New York.

  • What is Simon's latest funding round?

    Simon's latest funding round is Series D.

  • How much did Simon raise?

    Simon raised a total of $110.96M.

  • Who are the investors of Simon?

    Investors of Simon include .406 Ventures, F-Prime Capital, Polaris Partners, Macquarie Capital, Commerce Ventures and 4 more.

  • Who are Simon's competitors?

    Competitors of Simon include Zeotap, Blueshift, CrossEngage, Piwik PRO, Throtle and 7 more.


Compare Simon to Competitors

ActionIQ Logo

ActionIQ is an enterprise customer data platform. It provides solutions such as audience segmentation, acquisition marketing, journey orchestration, identity management, and more. It offers solutions for financial sectors, retail industries, travel industry, and more. It was founded in 2014 and is based in New York, New York.

Tealium Logo

Tealium focuses on customer data management in the technology sector. It offers services such as real-time data collection and quality control, predictive insights, and data management and storage, all aimed at enhancing customer experiences and driving growth. It primarily serves industries such as automotive, financial services, healthcare, insurance, retail, sports and entertainment, and travel and hospitality. The company was founded in 2011 and is based in San Diego, California.

BlueConic Logo

BlueConic operates as a company providing a customer data platform. The company's main service is to unify first-party data from various systems, for businesses to help build customer relationships and support a range of growth-focused initiatives, including customer lifecycle orchestration, modeling and analytics, digital products and experiences, and audience-based monetization. It serves the data management and analytics industry. It was founded in 2010 and is based in Boston, Massachusetts.

Amperity Logo

Amperity provides a comprehensive enterprise customer data platform. It helps companies build the first-party data foundation required for customer acquisition and retention, personalize experiences that build loyalty, and manage privacy compliance. This data is primarily used by marketing, information technology, and analytics teams. The company was founded in 2016 and is based in Seattle, Washington.

mParticle Logo

mParticle amplifies customer data with artificial intelligence (AI) using its integrated platform. It combines real-time data quality and governance protections with AI-powered insights and predictions. It was founded in 2012 and is based in New York, New York.

Blueshift Logo

Blueshift is a company that focuses on intelligent customer engagement and cross-channel marketing. The company offers a platform that uses artificial intelligence to automate marketing messages and unify customer data. Blueshift primarily sells to sectors such as retail and e-commerce, personal finance, media and publishing, and digital health. It was founded in 2014 and is based in San Francisco, California.


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