Founded Year



Series C | Alive

Total Raised




Last Raised

$37M | 2 yrs ago

Mosaic Score

+70 points in the past 30 days

What is a Mosaic Score?
The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.

About Buoy Health

Buoy Health aims at providing personalized clinical support through technology to individuals the moment they have a healthcare concern. Buoy Health removes the fear and complexity that often confronts patients as they enter the system by navigation and engaging patients intelligently. The all-in-one technology is able to deliver triage at scale with transparency and in a way that can be adopted within the healthcare system.

Buoy Health Headquarter Location

580 Harrison Ave Suite 2

Boston, Massachusetts, 02118,

United States


ESPs containing Buoy Health

The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.

Fintech / Insurtech

Telehealth platforms support HIPAA-compliant communications between healthcare providers and patients via video, audio, or text, in synchronous and asynchronous modes. Life insurers can utilize this technology to gather and validate health characteristics for underwriting purposes without a physical visit.

Buoy Health named as Leader among 5 other companies, including PlushCare, Eden Health, and Wellth.

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Expert Collections containing Buoy Health

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Buoy Health is included in 9 Expert Collections, including Conference Exhibitors.


Conference Exhibitors

5,501 items

HLTH is a healthcare event bringing together startups and large companies from pharma, health insurance, business intelligence, and more to discuss the shifting landscape of healthcare


Artificial Intelligence

8,717 items

This collection includes startups selling AI SaaS, using AI algorithms to develop their core products, and those developing hardware to support AI workloads.


Digital Health 150

150 items

2019's cohort of the most promising digital health startups transforming the healthcare industry


Medical Devices

8,082 items

Companies developing medical devices (per the IMDRF's definition of "medical device"). Includes software, lab-developed tests (LDTs), and combination products. *Columns updated as regularly as possible.


Health Monitoring & Diagnostics

2,394 items

Companies developing or offering products that aid in the assessment, screening, diagnosis, or monitoring of a person's state of health/wellness. Excludes companies focused solely on fitness/sports performance


Digital Health

12,800 items

Technologies, platforms, and systems that engage consumers for lifestyle, wellness, or health-related purposes; capture, store, or transmit health data; and/or support life science and clinical operations. (DiME, DTA, HealthXL, & NODE.Health)

Latest Buoy Health News

Lead(H)er Profile - Caitlin Reiche, Chief Commercial Officer at Zus Health Read More

May 10, 2022

share Where did you grow up and how would you describe yourself as a child? I grew up in Newton, Massachusetts - close to Boston. I loved school but wasn’t particularly athletic, and spent much of my time outside of school with my parents, older brothers, and kids around my neighborhood. What did you study in college and what was your first job out of school? I went to Middlebury College, a small liberal arts school in Vermont. After switching my major three times - from economics to history to poli-sci, I finally settled on Psychology, for no other reason than I realized my psych classes were the ones I was always most excited to attend. In retrospect, I realize that the basic concepts of psychology are probably the most important to understand to navigate all relationships, including those in business contexts. But I didn’t always want to go into business - I thought I would be a clinical psychologist and so followed that “path” out of undergrad, and coordinated clinical research trials in the Psychiatry Department at Massachusetts General Hospital. It was in this role where I was first exposed to the inadequacies of existing HCIT and the opportunity for improved technology to provide efficiencies and superior care. Can you share the details on your career path and what were the critical moments that got you to where you are today? During graduate school at the T.H. Chan School of Public Health, I did a consulting internship at Deloitte and worked on a value-based care project for Harvard Business School and Brigham and Women’s Hospital. I knew that value-based care (as opposed to fee-for-service) was going to change the way we think about and pay for healthcare, but I quickly recognized that very little technology existed to support these new models. After a number of conversations with folks in my network, I decided to pursue a role at athenahealth, one of the most innovative and transformative healthcare technology companies during that time. Athena was growing quickly at the time, providing a number of opportunities for someone early in their career, like me. I was able to chart my own course there, holding roles in Product Strategy, Corporate Strategy, Enterprise Business Sales, and Product. I recognized I loved building new teams, launching products, and managing and mentoring people. I have been lucky enough to continue this work at PatientPop and then as Chief Operating Officer at Buoy Health, where for 3 years I built out the organization from 24 to over 100 people. At Buoy, I also had the opportunity to work with emerging digital health companies as they figured out their go-to-market strategies - and this is when I knew I wanted to help this new era of virtual-first healthcare companies succeed, prompting my move to Zus. Tell us about your new role at Zus Health? At Zus, I oversee our new Commercial Team, which includes building out our marketing and product marketing functions, our business development and sales teams, and our partnerships and developer community. As a relatively new company, I also spend a lot of time developing our go-to-market strategy. I love the cross-functional nature of the role, and enjoy having daily conversations with some of the most innovative digital health companies that will truly change the way we receive healthcare over the coming years. Looking back, is this where you thought you’d be professionally? Was it always your goal to be in this position? I wish I could say I planned it, but of course much of the evolution of my career happened organically. Early on in my career, I didn’t think of myself as a salesperson. However, over time, I realized that external, strategic, customer and partner-facing conversations were the most invigorating parts of all of my roles - that introspection helped me realize that a Chief Commercial Officer or a go-to-market leadership position is the best fit for my interests and skills. For people who are looking to be in a similar position, what advice would you give to others in terms of helping them achieve their career goals? I think a tendency is to say - I want to lead a Commercial organization, and therefore I need to “grow up” in sales. I actually think another way to be successful in this type of role is to experience different opportunities in other parts of an organization. Time spent in product or R&D will give you empathy and understanding of the product development lifecycle, time spent building out teams in any role will give you leadership and management skills, a marketing role will train you in critical top-of-funnel strategies… the list goes on. Become a well-rounded professional and then pick the area where you want to lead. What are the most important skills that you need to do your job well? Organization - this may be underestimated, but being really organized about our go-to-market strategy and the tactics that will lead us to success is really important at a macro level, and day-to-day organization and deep preparation around customer conversations, presentations, and follow up is critical. What do you find most interesting/rewarding about your work? What’s the most challenging? I love this early stage because success (and really, company survival) necessitates that the whole organization puts their energy into go-to-market. This means I get to work very cross-functionally, bringing product managers and engineers into customer strategy sessions and conversations and spending a lot of time sharing insights across the company,  What is your proudest professional accomplishment? The times I was able to help another individual realize their full potential through mentorship or management – these have always been the most satisfying experiences for me. Are you involved with any professional organizations outside of the company? Volunteer work? I’m a member of Chief and also mentor for The Roux Institute, a graduate and entrepreneurship organization here in Portland, Maine. Q&A What do you enjoy doing in your free time? Time outside of work is spent with my family. I have 3 children under 7 and we love our family adventures here in Maine - boating, skiing, and generally spending time outside. How do you manage stress? To-do lists and calendar organization, and trying to find some free time during the day when I can take my dog for a walk or go for a run. How many cups of coffee do you have in a day? At least 3… but never after 1pm. About the Company Zus empowers an entirely new wave of healthcare builders to create technologies and services without the usual blockers.

Buoy Health Web Traffic

Page Views per User (PVPU)
Page Views per Million (PVPM)
Reach per Million (RPM)
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Buoy Health Rank

  • When was Buoy Health founded?

    Buoy Health was founded in 2014.

  • Where is Buoy Health's headquarters?

    Buoy Health's headquarters is located at 580 Harrison Ave, Boston.

  • What is Buoy Health's latest funding round?

    Buoy Health's latest funding round is Series C.

  • How much did Buoy Health raise?

    Buoy Health raised a total of $66.22M.

  • Who are Buoy Health's competitors?

    Competitors of Buoy Health include MayaMD.AI, Infermedica, Castlight Health, Babylon Health, Mediktor and 7 more.

  • Who are Buoy Health's customers?

    Customers of Buoy Health include Houston Methodist, Danaher and The New York Times.

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