PureCars is a digital advertising platform for the automotive industry. PureCars' platform suite offers various marketing solutions to drive high-probability buyers to a dealer's site, optimize traffic once on their site, and convert those customers in the showroom. The company utilizes its data library and proprietary technology to automatically target buyers with the right vehicle in the right location.
Expert Collections containing PureCars
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
PureCars is included in 1 Expert Collection, including Auto Commerce.
Companies involved in the rental, selling, trading, or purchasing of cars, RVs, trucks, and fleets, including auto financing companies, vehicle auction services, online classified advertising companies with a focus on auto, and dealership software platforms.
Latest PureCars News
May 30, 2023
News provided by Share this article Share this article ATLANTA, May 30, 2023 /PRNewswire/ -- PureCars, the leading customer data and marketing platform for automotive dealers, announced today the appointment of Aaron Sheeks as Chief Executive Officer. Mr. Sheeks had been serving as President since joining PureCars in January 2023. The appointment will also see Stephane Ferri transition from his role as CEO to a continuing role on the board. Sheeks, a former U.S. Naval Officer, co-founded The AutoMiner, acquired by PureCars in early 2023. Prior to The AutoMiner, he held various senior sales leadership positions within the automotive digital advertising and software industry. He holds an MBA from Trident International University. In his new role, Sheeks will focus on driving PureCars' growth and product strategy, including the further advancement of its Customer Data Platform (CDP). "We want to thank Stephane Ferri for his tremendous contributions to PureCars over the past year, including guiding the company through the successful acquisition of The AutoMiner. We look forward to his continued participation at the board level," said David Muscatel, Operating Partner at Diversis Capital. "As we strengthen our industry-leading digital advertising with cutting-edge technology and data management solutions, we're confident that Aaron's expertise, product vision and leadership will drive PureCars' future growth." The addition of the AutoMiner CDP to the PureCars' product suite earlier this year now provides automotive dealers, agencies and other partners with the tools needed to overcome the challenges marketers are increasingly facing, in terms of access to quality customer data and identifiers. The combined offering allows PureCars clients to best identify their ideal customers and exponentially maximize their return on advertising spend. "I am humbled to step into the position of CEO at this important time and even more excited about the opportunity ahead for PureCars," said Mr. Sheeks. "With our new business strategy, our dedicated and talented team and our commitment to delivering an exceptional customer experience, PureCars is poised for long-term success." About PureCars PureCars helps thousands of dealers win their markets with solutions that drive more sales and ROs at lower costs. Our unique combination of customer data management, advanced advertising solutions, digital merchandising and market analytics provide dealers and partners with marketing technology that increases efficiency and profitability. We are a certified digital provider for 16 OEMs in the U.S. and 1 in Canada, maintain compliance with 40+ brands and serve 65 of the top 100 dealer groups in North America. Visit purecars.com to learn more. About Diversis Founded in 2013, Diversis is a software and technology focused private equity fund that invests in lower middle market companies. To learn more, please visit www.diversis.com . SOURCE PureCars
PureCars Frequently Asked Questions (FAQ)
When was PureCars founded?
PureCars was founded in 2007.
Where is PureCars's headquarters?
PureCars's headquarters is located at 1447 Peachtree St NE, Atlanta.
What is PureCars's latest funding round?
PureCars's latest funding round is Acq - Fin.
How much did PureCars raise?
PureCars raised a total of $10M.
Who are the investors of PureCars?
Investors of PureCars include Stage 1 Ventures, Diversis Capital, Raycom Media and Gemini Investors.
Who are PureCars's competitors?
Competitors of PureCars include LotLinx.
Compare PureCars to Competitors
Dealer OMG is an automotive digital marketing firm that focuses on helping dealers grow sales and services through Facebook and Instagram. The company was founded in 2011 and is based in Austin, Texas.
ZeroSum specializes in software, marketing, and data science. It focuses on dealerships' inventory movement, VDPs, leads, and sales. It offers automotive marketing solutions, social media marketing, search engine marketing, data and intelligence, and more. It provides an inventory-based, full-service automotive marketing platform for car dealers and automotive agencies. It was founded in 2020 and is based in Grand Rapids, Michigan.
LotLinx is an inventory marketing technology company for the automotive industry. Its AI platform helps dealerships Sell Cars Smarter by aligning sales objectives to marketing strategies with unparalleled efficiency and precision.
AutoAlert provides data analytics solutions for the automotive industry. It leverages artificial intelligence (AI) and machine learning to deliver personalized recommendations to dealerships, helping them make informed decisions and improve their profitability. The company was founded in 2002 and is based in Kansas City, Missouri. In April 2023, AutoAlert was acquired by BlackRock. The terms of the transaction were not disclosed.
Dealerslink operates as a dealership inventory management company. The company offers a market-data-driven dealership management software solution. The software primarily serves car dealers. It was founded in 1998 and is based in Broomfield, Colorado.
Orbee is a unified sales and marketing platform. It offers digital marketing analysis, data, and automation solutions to the auto industry. Orbee allows automotive dealerships to launch, analyze, and optimize their campaigns using its front-end data. The company's core technology products include its data collection, processing, and reporting pipeline, as well as its robust dashboard suite. It was founded in 2015 and is based in Irvine, California.