
Provenance
Founded Year
2014Stage
Angel | AliveTotal Raised
$7.93MAbout Provenance
Provenance is a blockchain company that helps brands and retailers increase the transparency of their supply chains and encourage shoppers to choose their product. The company uses blockchain technology to track food and beverages every step of the way from source to consumer. Retailers can use Provenance to engage consumers at the point of sale with information gathered collaboratively from suppliers all along the supply chain, and substantiate product claims with trustworthy, real-time data; producers can grow their business by competing on the things that matter; shoppers can learn more about the things they buy; and partners who work in certification, governance, auditing, or fair trading can reinforce their work with Provenance's data-powered, consumer-facing solutions.
Provenance Headquarter Location
71 Fanshaw St
London, England, N1 6LA,
United Kingdom
Provenance's Product Videos



ESPs containing Provenance
The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.
Platforms that leverage distributed ledger technology to facilitate secure communication between disparate supply chain partners. This can support improved inventory tracking, fraud reduction, and reduce overhead costs related to paperwork.
Provenance named as Leader among 10 other companies, including VeChain, Everledger, and DUST Identity.
Food traceability companies compile and analyze real-time data across the shipping journey in order to provide end-to-end shipment visibility. This market includes platforms that connect players across the supply chain to enable inventory tracking and workflow automation, many of these vendors utilize blockchain technology.
Provenance named as Leader among 12 other companies, including FoodLogiQ, Decapolis, and Lumachain.
Platforms that leverage distributed ledger technology to facilitate secure communication between disparate supply chain partners. This can support improved inventory tracking, fraud reduction, and reduce overhead costs related to paperwork.
Provenance named as Leader among 10 other companies, including VeChain, Everledger, and DUST Identity.
Provenance's Products & Differentiation
See Provenance's products and how their products differentiate from alternatives and competitors
Provenance Framework
An open-source rulebook for communicating impact and avoiding greenwashing. https://www.provenance.org/framework
Differentiation
Industry-agnostic (supports consumer goods brands across every sector)
Open-source
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Differentiation
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Research containing Provenance
Get data-driven expert analysis from the CB Insights Intelligence Unit.
CB Insights Intelligence Analysts have mentioned Provenance in 4 CB Insights research briefs, most recently on Mar 22, 2022.


Expert Collections containing Provenance
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Provenance is included in 4 Expert Collections, including Supply Chain & Logistics Tech.
Supply Chain & Logistics Tech
3,373 items
Companies offering technology-driven solutions that serve the supply chain & logistics space (e.g. shipping, inventory mgmt, last mile, trucking).
Blockchain
3,939 items
Companies and startups in this collection leverage blockchain technology for crypto investing and trading, decentralized finance (DeFi), NFTs, and more.
Grocery Retail Tech
512 items
Startups providing B2B solutions to grocery businesses to improve their store and omni-channel performance. Includes customer analytics platforms, in-store robots, predictive inventory management systems, online enablement for grocers and consumables retailers, and more.
Packaging & Labeling Tech
528 items
Companies providing traditional and tech-enabled packaging and labeling solutions for brands.
Provenance Patents
Provenance has filed 75 patents.
The 3 most popular patent topics include:
- Social networking services
- Data management
- Wireless networking
Application Date | Grant Date | Title | Related Topics | Status |
---|---|---|---|---|
6/27/2008 | 11/24/2020 | Adware, Diagrams, Computer security, Mobile computers, Personal digital assistants | Grant |
Application Date | 6/27/2008 |
---|---|
Grant Date | 11/24/2020 |
Title | |
Related Topics | Adware, Diagrams, Computer security, Mobile computers, Personal digital assistants |
Status | Grant |
Latest Provenance News
Apr 11, 2022
Wine Industry Advisor By Advertisement Charlottesville, VA. March 1,2022—Scott Effill, owner of DuCard Vineyards initiated the Real Provenance program applying a Virginia themed label, each with a unique QR Code and a hologram. Real Provenance is a sophisticated tool that connects wine producers directly to their consumers, via a label applied to each bottle of wine. The label displays a cell phone scannable QR Code containing a unique URL and serial number linked to a cloud-based software. Additionally, an eye-catching Hologram supports the authentic origin or–Provenance of the wine. Scan the QR Code for a Demo In today’s information-centric world, scanning the Real Provenance QR Code links a winery to a consumer at the point of purchase for each bottle of the brand. It provides instant information about the wine, winery, winemaker, events, essential facts, and even a video with the winemaker speaking directly to them. This simple tool develops a life-long relationship with a new or current customer and the winery. Fred Reno states, “with the increased number of wine producers from around the world growing every day, Real Provenance gives the consumer assurance of the wine’s origin and the wine producer the opportunity to tell their story instantly and accurately at the point of purchase.” “The Real Provenance program is simple to implement for any producer. It’s scalable to support vine-to-bottle tracking, providing business intelligence, satisfying the consumer curiosity about the bottle’s provenance right in their hand,” adds Robert Sherwood. For more information about True Provenance go to www.realprovenance.com or email us at [email protected] Advertisement
Provenance Web Traffic
Provenance Rank
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