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Acquired | Acquired

Total Raised


About Moves

Moves is developed and run by ProtoGeo. The company was founded in Jan 2012 in Helsinki, Finland, to develop a pioneering all-day activity diary for smartphones. Moves records any walking, cycling, and running with calories burned for each activity. The activities build a daily storyline with routes and places that can be viewed on a map. There is no need to start and stop the app, or to login or register. The app is always on so that all the user needs to do is to keep a phone in a pocket or bag.

Headquarters Location

Salomonkatu 17 A

Helsinki, FI-00100,


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Expert Collections containing Moves

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Moves is included in 1 Expert Collection, including Fitness Tech.


Fitness Tech

1,337 items

This Collection includes startups developing software and technology to augment approaches to developing or maintaining physical fitness, including workout apps, wearables, and connected fitness equipment.

Moves Patents

Moves has filed 1 patent.

The 3 most popular patent topics include:

  • Community websites
  • Content management systems
  • Social bookmarking
patents chart

Application Date

Grant Date


Related Topics



Social bookmarking, Social networking services, Community websites, Social information processing, Content management systems


Application Date


Grant Date


Related Topics

Social bookmarking, Social networking services, Community websites, Social information processing, Content management systems



Latest Moves News

Facebook Inc (FB) backtracks on Moves data privacy

May 6, 2014

Facebook Inc (NASDAQ:FB) acquired a fitness app company called Moves a few weeks ago . The Moves app was created by a small Finland-based activity tracking startup called ProtoGeo. This acquisition gives Facebook the opportunity to compete against other fitness technology apps like FitBit and Runkeeper. After the acquisition, Moves said that its users would not have to worry about Facebook accessing their personal data. That promise ended up being short-lived. Classy. @movesapp , ten days ago: “there are no plans to commingle data with Facebook.” Today: — Ole Begemann (@olebegemann) May 5, 2014 . @imdiane We have no plans to commingle data with Facebook. Moves will remain independent. — Moves (@movesapp) April 24, 2014 Moves has quietly revised its privacy policy so that it can share data with Facebook — it has only been 11 days since the acquisition. This should not come as a surprise though. Facebook is known for collecting data to serve ads throughout its apps, including acquired mobile companies like Instagram. The unfortunate news is that Moves made a false promise to users rather than telling the truth upfront. According to BuzzFeed , Moves’ old privacy policy points out that the company will alert users to changes in the policy through e-mail or the company Twitter account, but this has not happened yet.

Moves Frequently Asked Questions (FAQ)

  • Where is Moves's headquarters?

    Moves's headquarters is located at Salomonkatu 17 A, Helsinki.

  • What is Moves's latest funding round?

    Moves's latest funding round is Acquired.

  • How much did Moves raise?

    Moves raised a total of $1.6M.

  • Who are the investors of Moves?

    Investors of Moves include Meta, Lifeline Ventures and PROfounders Capital.

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