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Founded Year



Corporate Minority | Alive

Total Raised




Last Raised

$531M | 7 yrs ago

About Promasidor Holdings

Promasidor Holdings is a supplier of quality, nutritional, and affordable food products in more than 30 African countries. The company manufactures, markets, and sells dairy products, beverages, food enhancement products, and a non-dairy creamer under a variety of brands.

Headquarters Location

32 Bruton Road

Bryanston, 2021,

South Africa

+27 (11) 540 1900



Expert Collections containing Promasidor Holdings

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Promasidor Holdings is included in 1 Expert Collection, including Unicorns- Billion Dollar Startups.


Unicorns- Billion Dollar Startups

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Latest Promasidor Holdings News

Ajinomoto acquires stake in Africa's Promasidor

Nov 9, 2016

By Katy Askew | 9 November 2016 Font size Email Print Japanese food group Ajinomoto has acquired a 33.33% stake in pan-African food group Promasidor Holdings for US$531m. Get full access to all content, just $1 for 30 days A Message From The Editor just-food gives you the widest food market coverage. Paid just-food members have unlimited access to all our exclusive content - including 16 years of archives. I am so confident you will love complete access to our content that today I can offer you 30 days access for $1. It’s our best ever membership offer – just for you. Dean Best, editor of just-food

Promasidor Holdings Frequently Asked Questions (FAQ)

  • When was Promasidor Holdings founded?

    Promasidor Holdings was founded in 1979.

  • Where is Promasidor Holdings's headquarters?

    Promasidor Holdings's headquarters is located at 32 Bruton Road, Bryanston.

  • What is Promasidor Holdings's latest funding round?

    Promasidor Holdings's latest funding round is Corporate Minority.

  • How much did Promasidor Holdings raise?

    Promasidor Holdings raised a total of $556M.

  • Who are the investors of Promasidor Holdings?

    Investors of Promasidor Holdings include Ajinomoto and International Finance Corporation.

  • Who are Promasidor Holdings's competitors?

    Competitors of Promasidor Holdings include Chaku Foods and 4 more.


Compare Promasidor Holdings to Competitors

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Africa Eats is a pan-African holding company that operates in the food and agriculture sector. The company primarily focuses on supporting a diverse set of African food and agriculture companies, aiming to reduce post-harvest losses and increase food availability by working with smallholder farmers. These companies provide solutions to hunger and poverty, and their services are primarily targeted towards the agricultural sector. It was founded in 2020 and is based in Bainbridge Island, Washington.

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Sweetkiwi is an artisan creamery brand that caters to retail customers in Nigeria. It offers greek yogurt-based and other dairy-based products prepared from milk sourced from local dairy farmers. Its product offerings include cookies, frozen yogurt, bread, waffles, and more. The company was founded in 2011 and is based in Lagos, Nigeria.

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Sai Office is a distributor of stationery and office products. It provides its services to a wide range of clients, from large corporations to small and medium-sized businesses. It was founded in 1994 and is based in Nairobi, Kenya.

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Konvergenz Network Solutions

Konvergenz Network Solutions (KNS) provides a suite of end-to-end information technology (IT) and communications solutions and digital transformation services. It was founded in 2014 and is based in Nairobi, Kenya.

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Coscharis Group

Coscharis Group is a wholly-owned Nigerian conglomerate with businesses and interests that span across various sectors such as automobiles, medical, foods and beverages, information technology, and more. It was founded in 1977 and is based in Lagos, Nigeria.

Chaku Foods

Chaku Foods operates as a fast-moving consumer goods (FMCG) company. It creates organic snacks for global export using local agricultural products. It was founded in 2020 and is based in Accra, Ghana.


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