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Founded Year



Acquired | Acquired

About Priority Vendor

Priority Vendor provides working capital solutions to corporations and their suppliers of raw material, packing material, transportation and other services. Priority Vendor is a fully automated early payment platform for both suppliers and buyers. The company's early payment solution helps suppliers access liquidity by giving cash discounts on approved invoices.

Priority Vendor Headquarter Location

6th Floor, Tapasya Corp Heights Sector 126, Noida Expressway, Upper Pradesh

Noida, 201303,


+91 95555 99222

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Expert Collections containing Priority Vendor

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Priority Vendor is included in 2 Expert Collections, including Payments.



2,313 items

Companies and startups in this collection enable consumers, businesses, and governments to pay each other - online and at the physical point-of-sale.



3,065 items

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Latest Priority Vendor News

Fresh off $200M funding haul, C2FO acquires India’s largest payment platform in bid to expand market position

Oct 10, 2019

Sandy Kemper, C2FO Kansas City-built C2FO will continue to expand its global prowess with the acquisition of India-based Priority Vendor, the startup announced Thursday. “This is an important milestone in C2FO India’s journey,” said Pradeep Gode, C2FO’s country head for India, in a release about the acquisition of Priority Vendor — India’s largest early payment platform. The move allows C2FO to strengthen its position in the world of working capital and better meet the needs of customers on a global scale, the company said. “We are also delighted to welcome Priority Vendor’s energetic and entrepreneurial leadership and team to join C2FO’s global talent pool,” Gode added. As the companies join forces, they’ll serve more than 200 corporate clients including Acer, Costco Wholesale, Flex, Kellogg’s, Mondelez, Pfizer and Office Depot. The acquisition is expected to enhance returns on cash for buyers, strengthen their supply chain and help free up trapped cash in India, the company said. With momentum mounting, the decision to acquire Priority Vendor follows the close of C2FO’s record $200 million funding round in August. Such a feat was made possible by the startup’s approach to global partnerships — similar to those in India, Keri Thurston, the company’s CFO, told a crowd at Startland’s Top VC-Backed Companies celebration days after the round was announced. Click here to read about the C2FO executive’s advice on seeking global capital. Founded by Sandy Kemper in 2008, the company has long held a global vision and refused to be limited by geographic location, Kemper told Startland. “The fact that we operate in as many countries as we do today is testament to the global need for the solution,” he said, noting C2FO’s presence in 173 countries. “It’s one thing to say that you have customers in these countries. It’s another thing to talk about your share of the particular national economy,” he said in light of the round, detailing plans to use the $200 million in a way that would help C2FO build and scale within each country. “In the United States, we have 63 percent of all retail trade coming through our marketplace, and yet we only have 3 or 4 percent of the total economy coming through our marketplace, meaning accounts much larger than just the retailers that sell things.” “So how do we take our existing position and expand upon it?” Kemper pondered. “We’re going to expand where we already operate, to work to capture more share of the market so that companies who need working capital can grow their businesses.” India has quickly emerged as the fastest-growing market for the C2FO online marketplace, the company noted. The fintech startup has also experienced 300 percent year-over-year adoption rates from businesses in India and is confident such a trend will continue over the next five years, they said. Facebook Comments

  • When was Priority Vendor founded?

    Priority Vendor was founded in 2014.

  • Where is Priority Vendor's headquarters?

    Priority Vendor's headquarters is located at 6th Floor, Tapasya Corp Heights, Noida.

  • What is Priority Vendor's latest funding round?

    Priority Vendor's latest funding round is Acquired.

  • Who are the investors of Priority Vendor?

    Investors of Priority Vendor include C2FO and Lightspeed India Partners.

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