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Founded Year



Growth Equity | Alive

Total Raised


Last Raised

$1.2M | 5 yrs ago

About Pointr Labs

Pointr Labs is a technology company that operates in the indoor location intelligence and machine learning sector. The company offers services such as indoor mapping, navigation, and geofencing, as well as advanced analytics for occupancy and visitor journeys. Pointr Labs primarily serves sectors such as the workplace, healthcare, retail, aviation, and hospitality. It was founded in 2013 and is based in London, England.

Headquarters Location

Flat 3 35-37 Marchmont Street

London, England, WC1N 1AP,

United Kingdom



Pointr Labs's Product Videos

ESPs containing Pointr Labs

The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.

Consumer & Retail / In-Store Tech

The retail indoor mapping market provides solutions for retailers to gather and analyze customer traffic data. These solutions can create value in terms of revenue and business efficiency, generate crucial insights that drive sales, improve conversion rates, and make informed marketing and spending decisions. The market offers various technologies such as indoor location services, people counting …

Pointr Labs named as Outperformer among 9 other companies, including RetailNext, CARTO, and Oriient.

Pointr Labs's Products & Differentiators

    Pointr Maps

    Fast roll-out digital maps in 2D or 3D with automatic CAD conversion feature. Keep your maps up-to-date and available to your team and public at all time. Fully automated mapping without any manual process (plug & play). Once trained, the mapping platform can digitize/ update thousands of maps in hours within a day.


Pointr Labs Patents

Pointr Labs has filed 18 patents.

The 3 most popular patent topics include:

  • geolocation
  • wireless locating
  • diagrams
patents chart

Application Date

Grant Date


Related Topics




Portable computers, Technical drawing, Geolocation, Architecture, Wireless locating


Application Date


Grant Date



Related Topics

Portable computers, Technical drawing, Geolocation, Architecture, Wireless locating



Latest Pointr Labs News

07:05 ET Pointr gives pet parents 24/7 vet access with launch of PawPass memberships

Aug 15, 2023

News provided by Share this article Share toX Pet business software provider, Pointr, adds a first-of-its-kind client-facing membership program, enabling pet grooming and daycare businesses to build recurring revenue and customer loyalty by offering on-demand vet consultations, priority appointment booking and exclusive discounts on prescriptions and retail products. BOZEMAN, Mont., Aug. 15, 2023 /PRNewswire/ -- Pointr, the pet business management software designed by pet industry veterans, today announced the launch of its PawPass membership program. This offering enables pet grooming and daycare businesses to enhance client satisfaction and loyalty — and open an additional recurring revenue stream — by offering round-the-clock virtual access to an extensive network of licensed veterinarians. With the addition of the PawPass offering, Pointr solidifies its position as the only pet business software that pays you back. PawPass with dog & cat "As a pet business owner, one thing I've constantly heard from customers over the years is that they wish there was a way to quickly access and get into contact with a veterinarian in a potential emergency situation—and how much of a relief that would be to them as pet parents," said Pointr founder and CEO, Josh Allen, a 15-year veteran of the pet services and retail space. "Our pets are like our kids, and we want to get them the care they need as quickly as possible when they are sick or hurt. But we also want to avoid racking up thousands of dollars in emergency vet bills if we can help it, and that's the premise behind PawPass." With PawPass, clients of pet businesses that use the Pointr software platform can log into their membership portal at any time — day or night — and connect with a veterinarian via live chat, usually within one minute or less. Once the vet has confirmed that the client's pet is present, they initiate a video call and perform an assessment to determine whether emergency care is necessary. In some cases, clients may be able to wait for an appointment with their regular vet, greatly reducing their out-of-pocket cost. Other benefits of PawPass membership include priority waitlist status when scheduling an appointment via Pointr, a standing discount on in-store retail items purchased through Pointr POS and exclusive online discounts on pet prescriptions. Allen noted these loyalty benefits are particularly valuable during the holiday season and other busy grooming times. "Our goal at Pointr is to be much more than just an appointment scheduling software," Allen said. "We're a true partner for independent pet businesses and the pet parents they serve, constantly striving to deliver the kind of value you just don't see with most other software providers. We're the software that pays you back—literally. PawPass is unique in that it offers benefits to businesses and clients alike, helping owners foster loyalty and retention to build more profitable businesses — and giving pet parents peace of mind they can't get anywhere else." PawPass is available exclusively to pet businesses that use the core Pointr business platform. Learn more at . About Pointr Pointr is the only comprehensive business platform designed specifically for pet business owners by people with years of experience in the industry — including veterinarians, groomers and store owners. Manage pet records, family profiles, grooming and daycare schedules, appointments and mobile routes — all in one place. Plus, build client loyalty and recurring revenue with Pointr's PawPass membership program, offering 24/7 vet access, priority waitlist for grooming appointments and exclusive discounts on retail items and prescriptions. Independent pet businesses across the country get more with Pointr: the software that pays you back. Learn more at . SOURCE Pointr

Pointr Labs Frequently Asked Questions (FAQ)

  • When was Pointr Labs founded?

    Pointr Labs was founded in 2013.

  • Where is Pointr Labs's headquarters?

    Pointr Labs's headquarters is located at Flat 3, London.

  • What is Pointr Labs's latest funding round?

    Pointr Labs's latest funding round is Growth Equity.

  • How much did Pointr Labs raise?

    Pointr Labs raised a total of $1.2M.

  • Who are the investors of Pointr Labs?

    Investors of Pointr Labs include Gresham House Ventures.

  • Who are Pointr Labs's competitors?

    Competitors of Pointr Labs include InnerSpace Technology, NavVis, MappedIn, Deep North, MapsPeople and 7 more.

  • What products does Pointr Labs offer?

    Pointr Labs's products include Pointr Maps and 2 more.

  • Who are Pointr Labs's customers?

    Customers of Pointr Labs include CBRE and UCHealth.


Compare Pointr Labs to Competitors

Mapsted Logo

Mapsted is a company focused on location-based technology within the tech industry. The company offers services such as indoor and outdoor navigation, location-based marketing, and location analytics. These services are primarily used in sectors such as retail, corporate offices, higher education, healthcare, and transportation hubs. It was founded in 2014 and is based in Mississauga, Ontario.

Oriient Logo

Oriient operates as a technology company specializing in indoor location services. The company offers a software-based solution that provides accurate indoor navigation using Earth's magnetic field and proprietary deep learning technology, eliminating the need for additional hardware. It primarily serves the retail and smart building sectors, providing them with tools to improve service, space utilization, and operations. It was founded in 2017 and is based in Tel Aviv, Israel.

Navenio Logo

Navenio develops infrastructure-free and scalable indoor location solutions. It utilizes existing smartphone devices to localize people within a range of contexts and markets. Navenio was formerly known as Inside Tracs. The company was founded in 2015 and is based in Oxford, United Kingdom.

Brite Yellow

Brite Yellow is a smart spaces technology company operating in the tech industry. The company offers services such as indoor mapping and wayfinding, people counting and flow management, and position tracking. These services are primarily used in large venues, businesses, and institutions to improve customer experience and operational efficiency. It is based in Cranfield, England.

Steerpath Logo

Steerpath operates as a universal indoor positioning platform for all venue types. It allows asset tracking, way-finding, and staff tracking all in a single platform facilitated by wireless infrastructure and calibration-free installation. The company was founded in 2013 and is based in Espoo, Finland.


PAM offers a centralized navigation platform. The company turns large areas into interactive zones with the goal of increasing pleasure and profitability. It was founded in 2016 and is based in Sydney, Australia.


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