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Founded Year



Unattributed VC | Alive

Total Raised


Last Raised

$8.69M | 1 yr ago

Mosaic Score
The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.

+70 points in the past 30 days

About Plytix

Plytix is a company that focuses on Product Information Management (PIM) in the domain of omnichannel marketing. The company offers a platform that combines PIM with Digital Asset Management (DAM), Product Data Syndication, Catalog Creation Software and Analytics, providing a central source for managing and syndicating product information at scale. Plytix primarily serves the ecommerce industry. It was founded in 2014 and is based in Nordborg, Denmark.

Headquarters Location

Gammeldam 39

Nordborg, 6340,


+45 78 76 84 15


Plytix's Product Videos

ESPs containing Plytix

The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.

Consumer & Retail / E-Commerce

The product information management (PIM) market offers solutions to help companies manage and optimize their product data across multiple channels. These solutions aim to improve product data quality and accuracy while simplifying catalog management. They also support product information sharing between different stakeholders, like suppliers and retailers. Typical features offered within PIM solut…

Plytix named as Outperformer among 11 other companies, including Akeneo, Salsify, and inRiver.

Plytix's Products & Differentiators

    Product Information Management software

    Plytix is the central source of truth for all product-related content. Without Plytix, retail companies have to manage product information across multiple systems, spreadsheets, and teams within the organization. With Plytix, retail companies can streamline processes, collaborate more efficiently, and eliminate costly errors when preparing their products for sales on multiple channels. Plytix combines PIM and DAM functionalities so users can store their media assets alongside their products.


Research containing Plytix

Get data-driven expert analysis from the CB Insights Intelligence Unit.

CB Insights Intelligence Analysts have mentioned Plytix in 1 CB Insights research brief, most recently on Aug 4, 2023.

Expert Collections containing Plytix

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Plytix is included in 1 Expert Collection, including E-Commerce.



217 items

Latest Plytix News

Catalog Management Systems Market Is Dazzling Worldwide with Major Giants Vinculum, Comarch, Plytix, Claritum, Salsify

Feb 16, 2024

News Provided By Share This Article Global Catalog Management Systems market 2024 HTF Market Intelligence consulting is uniquely positioned empower and inspire with research and consulting services to empower businesses with growth strategies, by offering services.” — Craig Francis PUNE, MAHARASHTRA, INDIA, February 16, 2024 / / -- The Latest Released Catalog Management Systems market study has evaluated the future growth potential of Global Catalog Management Systems market and provides information and useful stats on market structure and size. The report is intended to provide market intelligence and strategic insights to help decision-makers take sound investment decisions and identify potential gaps and growth opportunities. Additionally, the report also identifies and analyses changing dynamics, and emerging trends along with essential drivers, challenges, opportunities, and restraints in the Catalog Management Systems market. The study includes market share analysis and profiles of players such as Players Profiled in the Catalog Management Systems Market Study Mirakl, Vinculum, Comarch, Plytix, Claritum, Salsify, Oracle, Amdocs, CA Technologies, GEP, ServiceNow, SunTec, SellerCloud, SAP SE, Zycus, Proactis, IBM, Coupa Software, Vroozi, Insite Software, Ericsson, Sigma Systems & Fujitsu. If you are a Catalog Management Systems manufacturer and would like to check or understand the policy and regulatory proposals, designing clear explanations of the stakes, potential winners and losers, and options for improvement then this article will help you understand the pattern with Impacting Trends. Click To get SAMPLE PDF (Including Full TOC, Table & Figures) Major Highlights of the Catalog Management Systems Market Report released by HTF MI: Market Breakdown by Applications: IT and Telecom, Retail and e-Commerce, BFSI, Media and Entertainment, Travel and Hospitality & Others Market Breakdown by Types: Solution & Services Revenue and Sales Estimation — Historical Revenue and sales volume are presented and further data is triangulated with top-down and bottom-up approaches to forecast complete market size and to estimate forecast numbers for key regions covered in the report along with classified and well-recognized Types and end-use industry. SWOT Analysis on Catalog Management Systems Players In addition to Market Share analysis of players, in-depth profiling, product/service, and business overview, the study also concentrates on BCG matrix, heat map analysis, FPNV positioning along SWOT analysis to better correlate market competitiveness. Demand from top-notch companies and government agencies is expected to rise as they seek more information on the latest scenario. Check the Demand Determinants section for more information. Regulation Analysis • Regulation and its Implications Ukraine War and Its Analysis Have Any Query? Ask Our Expert @: FIVE FORCES & PESTLE ANALYSIS: In order to better understand market conditions five forces analysis is conducted that includes the Bargaining power of buyers, Bargaining power of suppliers, Threat of new entrants, Threat of substitutes, and Threat of rivalry. • Political (Political policy and stability as well as trade, fiscal, and taxation policies) • Economical (Interest rates, employment or unemployment rates, raw material costs, and foreign exchange rates) • Social (Changing family demographics, education levels, cultural trends, attitude changes, and changes in lifestyles) • Technological (Changes in digital or mobile technology, automation, research, and development) • Legal (Employment legislation, consumer law, health, and safety, international as well as trade regulation and restrictions) • Environmental (Climate, recycling procedures, carbon footprint, waste disposal, and sustainability) Book Latest Edition of Global Catalog Management Systems Market Study @ Heat map Analysis, 3-Year Financial and Detailed Company Profiles of Key & Emerging Players: Players Profiled in the Catalog Management Systems Market Study Mirakl, Vinculum, Comarch, Plytix, Claritum, Salsify, Oracle, Amdocs, CA Technologies, GEP, ServiceNow, SunTec, SellerCloud, SAP SE, Zycus, Proactis, IBM, Coupa Software, Vroozi, Insite Software, Ericsson, Sigma Systems & Fujitsu Geographically, the following regions together with the listed national/local markets are fully investigated: • APAC (Japan, China, South Korea, Australia, India, and the Rest of APAC; the Rest of APAC is further segmented into Malaysia, Singapore, Indonesia, Thailand, New Zealand, Vietnam, and Sri Lanka) • Europe (Germany, UK, France, Spain, Italy, Russia, Rest of Europe; Rest of Europe is further segmented into Belgium, Denmark, Austria, Norway, Sweden, The Netherlands, Poland, Czech Republic, Slovakia, Hungary, and Romania) • North America (U.S., Canada, and Mexico) • South America (Brazil, Chile, Argentina, Rest of South America) • MEA (Saudi Arabia, UAE, South Africa) Some Extracts from Global Catalog Management Systems Market Study Table of Contents: Global Catalog Management Systems Market Size (Sales) Market Share by Type (Product Category) [Solution & Services] in 2024 Catalog Management Systems Market by Application/End Users [ IT and Telecom, Retail and e-Commerce, BFSI, Media and Entertainment, Travel and Hospitality & Others] Global Catalog Management Systems Sales and Growth Rate (2024-2030) Catalog Management Systems Competition by Players/Suppliers, Region, Type, and Application Catalog Management Systems (Volume, Value, and Sales Price) table defined for each geographic region defined. Supply Chain, Sourcing Strategy and Downstream Buyers, Industrial Chain Analysis ........and view more in the complete table of Contents Check it Out Complete Details of Report @ Thanks for reading this article; you can also get individual chapter-wise sections or region-wise reports like Balkan, China-based, Japanese, German, North American, Europe, or Southeast Asia. Criag Francis

Plytix Frequently Asked Questions (FAQ)

  • When was Plytix founded?

    Plytix was founded in 2014.

  • Where is Plytix's headquarters?

    Plytix's headquarters is located at Gammeldam 39, Nordborg.

  • What is Plytix's latest funding round?

    Plytix's latest funding round is Unattributed VC.

  • How much did Plytix raise?

    Plytix raised a total of $9.33M.

  • Who are the investors of Plytix?

    Investors of Plytix include Promentum Equity Partners, Trestle, Horizon 2020, SEED Capital and Startupbootcamp.

  • Who are Plytix's competitors?

    Competitors of Plytix include Makersite, Sales Layer, inRiver, Salsify, Akeneo and 7 more.

  • What products does Plytix offer?

    Plytix's products include Product Information Management software.

  • Who are Plytix's customers?

    Customers of Plytix include Diageo, Danfoss, Philips, Mark Cuban Cost Plus Drug Company and Keller Group.


Compare Plytix to Competitors

Salsify Logo

Salsify offers a product experience management (PXM) platform. Its cloud-based product content management solution makes it easy for manufacturers, distributors, and retailers to manage and exchange content that drives online results. The company was founded in 2012 and is based in Boston, Massachusetts.

Productsup Logo

Productsup operates as a cloud-based software-as-a-service (SaaS) provider for product data management and performance marketing. Its solution quickly structures and analyzes large product data feeds, enabling the easy creation of dynamic content such as product videos. The company was founded in 2010 and is based in Berlin, Germany.

Pimcore Logo

Pimcore is a company that focuses on data management and experience management in the software industry. The company offers a platform that manages, aggregates, and distributes digital product and master data, enabling personalized customer experiences across various channels. It primarily serves sectors such as manufacturing, retail, wholesale distribution, technology, food & beverage, and travel & hospitality. It was founded in 2013 and is based in Salzburg, Austria.

Contentserv Logo

Contentserv is a technology company that operates in the product information management and digital asset management sectors. The company offers a cloud-based platform that enables businesses to manage and optimize product content, with features such as data onboarding, data quality governance, content personalization, and multichannel publishing. Its primary customers are manufacturers, brand owners, and specialized retailers. It was founded in 1999 and is based in Ermatingen, Switzerland.

Sales Layer Logo
Sales Layer

Sales Layer operates as a product information management (PIM) software-as-a-service platform. It allows teams to upload, analyze and enhance their product information and data. Sales Layer was founded in 2013 and is based in Valencia, Spain.

inRiver Logo

InRiver is a company that focuses on product information management in the software industry. It offers a centralized software solution that supports the entire product cycle, transforming product information into a profit-making asset at every touchpoint. The company primarily sells to both B2B and B2C enterprises. It was founded in 2007 and is based in Malmo, Sweden.


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