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Founded Year



Convertible Note | Alive

Total Raised


Last Raised

$1.98M | 7 mos ago

About Plum

Plum provides a mobile application that enables users to invest, save and manage their expenses with automation. It helps users with budgeting, bill comparison, expense tracking, savings, and automated tools. The company was founded in 2016 and is based in London, U.K.

Headquarters Location

2-7 Clerkenwell Green Floor 2

London, England, EC1R 0DE,

United Kingdom

020 3038 8002

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Research containing Plum

Get data-driven expert analysis from the CB Insights Intelligence Unit.

CB Insights Intelligence Analysts have mentioned Plum in 2 CB Insights research briefs, most recently on Jan 25, 2021.

Expert Collections containing Plum

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Plum is included in 6 Expert Collections, including Banking.



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Latest Plum News

Deloitte report praises the rapid growth UK fintech Plum

Nov 21, 2022

According to the 2022 Deloitte UK Technology Fast 50, smart money app Plum is the UK’s fastest growing fintech firm this year. Plum also ranked 5th overall amongst other UK tech companies. The fintech firm experienced a year of considerable growth, growing a staggering 7,735%. The company attributes much of its “exponential” growth to its record amounts of delivery, successfully launching new products and delivering upon its European expansion goals. “We’re delighted to be ranked as the no.1 fintech and no.5 overall in Deloitte’s Fast 50. This prestigious recognition is testament to all the hard work of our employees,” said Plum’s CEO and Co-Founder, Victor Trokoudes. “In the past four years, Plum has transformed from a chatbot to a comprehensive, smart money app, helping over 1.4 million people invest, save and manage their spending with automation. “Central to our success has been our record of delivery. We’ve regularly introduced new, engaging features and services that have been well received, from introducing commission-free investing and a debit card, to expanding into new European markets. “As we look towards the future, we’re fully focused on delivering even more compelling features and succeeding across Europe with our standout proposition.” The Deloitte UK Technology Fast 50 programme rankings is based on percentage revenue growth over the last four years. Founded in 2016, Plum aims to automate consumer personal finance when they don’t have the time to invest, budget, and save on their spending. With over 1.4m customers across the UK and Europe, the fintech firm has helped set aside more than £1.4bn. Plum has also been active in its latest funding rounds, receiving a £5m grant from Silicon Valley Bank UK in October, which was followed by hitting a crowdfunding target of £1m. Duncan Down, Lead Partner for the Deloitte UK Technology Fast 50 programme, commented: “Deloitte’s 2022 Fast 50 awards showcase the talent and innovation in the UK’s technology industry today. “Being one of the fastest growing technology companies in the UK is an impressive accomplishment. We commend Plum for making the Deloitte UK Technology Fast 50 with a phenomenal 7,735% growth rate over four years. “The exceptional growth of Plum puts it in select company. It has proven that its leadership has the vision and determination to grow in and navigate competitive conditions.” TAGS

Plum Frequently Asked Questions (FAQ)

  • When was Plum founded?

    Plum was founded in 2016.

  • Where is Plum's headquarters?

    Plum's headquarters is located at 2-7 Clerkenwell Green, London.

  • What is Plum's latest funding round?

    Plum's latest funding round is Convertible Note.

  • How much did Plum raise?

    Plum raised a total of $52.11M.

  • Who are the investors of Plum?

    Investors of Plum include Crowdcube, Silicon Valley Bank, VentureFriends, 500 Global, Global Brain and 16 more.

  • Who are Plum's competitors?

    Competitors of Plum include Lumio, Finn AI, Cleo AI, Moneybox, Active.Ai and 14 more.

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