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About PlayerScale

PlayerScale develops infrastructure software for cross-platform gaming giving publishers and aggregators the ability to scale titles across casual, social and mobile platforms in a rapid and seamless manner. The PlayerScale software incorporates a data analytics tool that provides developers with information to understand user behavior and track users and revenue across mobile and web-based properties, giving developers the ability to increase monetization and rapidly introduce new games into the market. PlayerScale supports Flash, Unity 3D, C++, .Net, Android (JAVA), IOS (Objective-C) and HTML5. In May 2013, PlayerScale was acquired by Yahoo. The valuation of PlayerScale was undisclosed. Other terms of the deal were not released.

Headquarters Location

1301 Shoreway Road Suite 185

Belmont, California, 94002,

United States

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Expert Collections containing PlayerScale

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

PlayerScale is included in 1 Expert Collection, including Gaming.



5,179 items

Gaming companies are defined as those developing technologies for the PC, console, mobile, and/or AR/VR video gaming market.

Latest PlayerScale News

Yahoo Acquires Gaming Infrastructure Startup PlayerScale

May 23, 2013

Posted Fedora Project Announces Pidora Remix for Raspberry Pi Another day, another acquisition by Yahoo . Yahoo said this morning it’s acquired PlayerScale , a California-based startup that makes software infrastructure for cross-platform gaming. Financial details haven’t been disclosed. PlayerScale, which was self-funded and cash-flow positive as of this past January , was founded in 2009. According to a VentureBeat article also from January, the company had a staff of 14. It’s not clear yet how many staff are involved and will be joining Yahoo — we’ve reached out for details and will update this with any information we receive. Update: Yahoo tells us that 7 people from PlayerScale are joining Yahoo as part of the transaction. The four-year-old PlayerScale says its platform now has more than 150 million players, which marks significant growth from just this past January when our own Anthony Ha reported the platform had crossed the 100 million user line. For now this does not look like a straight acqui-hire situation, as both Yahoo and PlayerScale say the gaming platform will remain active post-acquisition and continue to be developed. Here is a statement provided by Yahoo PR: “The team has built an incredible gaming platform that is used by over 150 million players worldwide. We intend to continue to support and grow PlayerScale’s technology, and we look forward to building great new experiences on Yahoo! using the PlayerScale platform.” And here is PlayerScale CEO Jesper Jensen ‘s blog post on the deal : “Today is a great day — both in our journey with PlayerScale and for users of our Player.IO product. We are happy to announce the next big step toward our goal of building the best possible gaming infrastructure platform: we have been acquired by Yahoo!. And don’t worry, we’re not going anywhere. Our platform will continue to support the same great games that you love playing today … and in fact, it will only get better from here! Our goal has always been to help developers build the best possible games, without having to worry about building and scaling the infrastructure required to operate today’s biggest successes. In working with the folks at Yahoo!, it has become clear that we share this passion. We have spent the past four years growing a three-person startup into a product that powers games played by over 150 million people worldwide and we are adding over 400,000 new users every day. In the last four months alone, we have increased our daily user growth rate by almost sixty percent. With Yahoo!’s backing, we can crank out awesome products and improvements to our platform faster than ever before. We will continue to support our existing product and deliver new services to help you grow and manage your success in cross-platform gaming — whether it’s casual, social or mobile. Today marks a milestone for PlayerScale and I want to sincerely thank the team, our developers and millions of users for the adventure so far and can promise there will be more to come. – Jesper Jensen”

PlayerScale Frequently Asked Questions (FAQ)

  • Where is PlayerScale's headquarters?

    PlayerScale's headquarters is located at 1301 Shoreway Road, Belmont.

  • What is PlayerScale's latest funding round?

    PlayerScale's latest funding round is Acquired.

  • Who are the investors of PlayerScale?

    Investors of PlayerScale include Yahoo!.

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