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Loan | Alive

Total Raised


Last Raised

$680K | 3 yrs ago



Mosaic Score
The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.

+20 points in the past 30 days

About Picwell

Picwell is a healthcare startup developing technology to help consumers navigate the complexities of choice in health insurance. The lack of consumer-friendly recommendations in health insurance leads to poor decision making, which translates into higher personal expense, lower satisfaction and billions of dollars of waste in the healthcare system. By using predictive analytics and machine learning, the comapny's SaaS platform delivers to consumers personalized and objective recommendations on insurance plans, tailored to their individual needs and preferences for protection and cost.

Headquarters Location

2200 Arch Street

Philadelphia, Pennsylvania, 19103,

United States


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Picwell's Products & Differentiators


    Web application that provides data-driven decision support for health and voluntary benefits. This may be stand alone or integrated with a benefits enrollment system.

Expert Collections containing Picwell

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Picwell is included in 5 Expert Collections, including Digital Health.


Digital Health

21,956 items

Startups recreating how healthcare is delivered



2,545 items

Companies and startups that use of technology to improve core and ancillary insurance operations. Companies in this collection are creating new product architectures, improving underwriting models, accelerating claims and creating a better customer experience


Artificial Intelligence

9,442 items

This collection includes startups selling AI SaaS, using AI algorithms to develop their core products, and those developing hardware to support AI workloads.



7,565 items

US-based companies


Health Plans & Benefits Management

733 items

Companies developing or offering digital platforms and services, including online insurance marketplaces, data analytics for claims adjustment, benefits administration, and payments systems, that help make private health insurance more affordable, navigable, or transparent.

Latest Picwell News

Picwell Launches Updated Version Of Its Benefits Decision Support Solution, Picwell DX

Aug 8, 2022

The newest version of Picwell DX makes it easier than ever for employees to understand and choose health care benefits during enrollment periods Philadelphia, PA /PRNewswire/ - Picwell is excited to announce today the launch of the newest version of its innovative benefits decision support solution, Picwell DX. This updated version provides many improvements, enabling employees to better understand and select their health care benefits during enrollment periods. Some of the key updates include: More intuitive user interface with easier navigation Streamlined benefits education and guidance Personalized recommendations for supplemental benefits, based on selected medical plan Expanded web accessibility/ADA compliance Upgraded mobile experience "Our main priority has always been to make health care benefits easy to understand. With these updates, we are confident that Picwell users will find the process of benefits selection to be even smoother, more informative, and less time consuming," said Brian Morgan, President, Picwell. " Picwell users will be able to choose their benefits in just a few clicks, so they can complete benefits enrollment being confident they have chosen the best benefits for themselves and their families." With Picwell DX, users are able to learn more about the benefits available to them so they can make informed decisions during benefits enrollment periods. Picwell DX is accessible anytime, anywhere, and on any device. On average, Picwell users who enroll in a recommended plan save $1,000 more per year versus those who don't. Employers have seen savings of up to $94 per employee per year after implementing Picwell. To learn more about the newest version of Picwell DX, visit About Picwell Picwell is a healthcare technology company providing enterprise solutions to enhance health insurance and employee benefits and improve consumer experiences. Its flagship offering, Picwell DX, is a SaaS-based decision support product that uses artificial intelligence to match individuals to the right health benefits during enrollment by predicting future care considerations, estimating out-of-pocket expenses, and accounting for individual preferences. Other solutions support consumerism and high-deductible health plan adoption, consumer engagement, and risk management. Visit to learn more. Source: Picwell, Inc. Copyright 2022 PR Newswire. All Rights Reserved This website uses cookies to ensure you get the best experience on our website. Learn more Got it!

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Picwell Frequently Asked Questions (FAQ)

  • Where is Picwell's headquarters?

    Picwell's headquarters is located at 2200 Arch Street, Philadelphia.

  • What is Picwell's latest funding round?

    Picwell's latest funding round is Loan.

  • How much did Picwell raise?

    Picwell raised a total of $11.73M.

  • Who are the investors of Picwell?

    Investors of Picwell include Paycheck Protection Program, MassMutual Ventures, The Blue Venture Fund, Aflac Innovation Partners, Kevin Hill and 8 more.

  • What products does Picwell offer?

    Picwell's products include PICWELL Dx and 3 more.

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