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About Perch Interactive

Perch Interactive designs and develops marketing software. It offers a platform for interactive retail marketing. The company provides insights for merchandising and marketing products, digital content, and sales conversion for shopper marketing. Perch Interactive was founded in 2012 and is based in Brooklyn, New York. In September 2022, Perch Interactive was acquired by Raydiant. The terms of the transaction were not disclosed.

Headquarters Location

388 Bridge St

Brooklyn, New York, 11201,

United States



Perch Interactive's Product Videos

Perch Interactive's Products & Differentiators

    Perch Interactive Displays

    Interactive touchscreens embedded in shelves and fixtures that use computer vision to detect which products people touch and wake up to provide product level marketing info and collect analytics about physical shopper behavior in-store.


Research containing Perch Interactive

Get data-driven expert analysis from the CB Insights Intelligence Unit.

CB Insights Intelligence Analysts have mentioned Perch Interactive in 2 CB Insights research briefs, most recently on May 31, 2022.

Expert Collections containing Perch Interactive

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Perch Interactive is included in 6 Expert Collections, including Store tech (In-store retail tech).


Store tech (In-store retail tech)

2,138 items

Companies that make tech solutions to enable brick-and-mortar retail store operations.


Grocery Retail Tech

648 items

Startups providing B2B solutions to grocery businesses to improve their store and omni-channel performance. Includes customer analytics platforms, in-store robots, predictive inventory management systems, online enablement for grocers and consumables retailers, and more.


Market Research & Consumer Insights

720 items

This collection is comprised of companies using tech to better identify emerging trends and improve product development. It also includes companies helping brands and retailers conduct market research to learn about target shoppers, like their preferences, habits, and behaviors.


Conference Exhibitors

5,302 items


Smart Cities

1,148 items


Retail Media Networks

322 items

Tech companies helping retailers build and operate retail media networks. Includes solutions like demand-side platforms, AI-generated content, digital shelf displays, and more.

Perch Interactive Patents

Perch Interactive has filed 3 patents.

The 3 most popular patent topics include:

  • biological databases
  • collections care
  • conservation and restoration
patents chart

Application Date

Grant Date


Related Topics




Conservation and restoration, Collections care, Biological databases, Storage area networks, Museology


Application Date


Grant Date



Related Topics

Conservation and restoration, Collections care, Biological databases, Storage area networks, Museology



Latest Perch Interactive News

How Traditional Stores Are Using Technology to Track Customers

Oct 20, 2023

IFC Shopping Mall, Shanghai | Source: Shutterstock By 15 January 2018 NEW YORK, United States — Brick-and-mortar retailers are using different tracking technologies to better understand their customers and keep up with e-commerce giant Amazon. Here is a sampling of the different tracking methods available to stores: Floor Sensors Paper-thin tiles developed by Milwaukee-based Scanalytics measure foot compressions to analyze people's movements over time so stores know what products displays draw customers' attention and for how long. That allows businesses to study what sells, know when to schedule staff for busy times, and what store layout is most effective. The technology might still be too pricey for smaller retailers, however. Intelligent Video Cameras Companies such as Toronto-based Vendlytics and San Francisco-based Prism use artificial intelligence with video cameras to analyze body motions. That can allow stores to deliver customized coupons to shoppers in real-time on a digital shelf or on their cellphones on an app. Motion Sensors Sunglass Hut and fragrance maker Jo Malone are using laser and motion sensors from Perch Interactive to tell when a product is picked up but not bought. The technology can also make recommendations for similar items on an interactive display. Wi-Fi Beacons Wi-Fi beacons can track customer movements — as long as they connect to the store's internet. Because not everyone opts in, stores have a smaller sample size to analyze. Another drawback is that it's not possible to tell whether a customer is inches or feet from a product. See all comments

Perch Interactive Frequently Asked Questions (FAQ)

  • When was Perch Interactive founded?

    Perch Interactive was founded in 2012.

  • Where is Perch Interactive's headquarters?

    Perch Interactive's headquarters is located at 388 Bridge St, Brooklyn.

  • What is Perch Interactive's latest funding round?

    Perch Interactive's latest funding round is Acquired.

  • How much did Perch Interactive raise?

    Perch Interactive raised a total of $4.07M.

  • Who are the investors of Perch Interactive?

    Investors of Perch Interactive include Raydiant, Paycheck Protection Program, Alpaca VC, The Visuality Corporation, Grace Beauty Capital and 3 more.

  • Who are Perch Interactive's competitors?

    Competitors of Perch Interactive include Quotient Technology and 6 more.

  • What products does Perch Interactive offer?

    Perch Interactive's products include Perch Interactive Displays and 1 more.

  • Who are Perch Interactive's customers?

    Customers of Perch Interactive include Johnson&Johnson, Purina, Unilever and Paradies.


Compare Perch Interactive to Competitors

Palexy Logo

Palexy is a company that focuses on customer experience management and retail analytics. The company offers a range of solutions including marketing, operations, merchandising, loss prevention, and retail management, primarily using artificial intelligence and computer vision technology to turn retail stores into data systems. These technologies capture and analyze customer behavior in-store, providing insights that can be used to optimize store layout and merchandising. The company primarily serves the retail industry. It is based in Singapore, Singapore.

Trax Logo

Trax focuses on providing cloud-based retail management solutions, operating in the retail and consumer packaged goods (CPG) industries. The company offers services such as dynamic merchandising, in-store execution, shopper engagement, market measurement, analytics, and shelf monitoring, all designed to enhance shopping experiences and unlock revenue opportunities. It was founded in 2010 and is based in Singapore. Logo specializes in location intelligence and foot traffic data analytics. The company provides services that allow businesses to generate insights into any property, helping them understand the factors that drive success. Its services are primarily used by professionals in retail, commercial real estate, hospitality, and economic development sectors. It offers its solutions to retailers, municipalities, shopping centers, and more. It was founded in 2016 and is based in Santa Cruz, California.

Advertima Logo

Advertima converts physical grocery stores into revenue-generating retail media channels. It uses three-dimensional (3D) computer vision and advanced machine learning algorithms. It transforms in-store shoppers into relevant retail media audiences. The company was founded in 2021 and is based in St. Gallen, Switzerland.


Farmin implements artificial intelligence (AI) in the sustainable development of different government sectors. The company utilizes the power of AI and the data collected from remote sensing to provide actionable information to farmers. The company was founded in 2019 and is based in Abu Dhabi, United Arab Emirates.


Onebeat develops an AI-driven retail technology that uses short-term predictions to translate customer behavior into day-to-day actions. It helps retailers by synchronizing store management, online sales, and product assortment. The company was founded in 2018 and is based in Ramat Gan, Israel.


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