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FOOD & BEVERAGES
oscarmayer.co.uk

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Acq - Fin | Alive

About Oscar Mayer

Oscar Mayer is a producer of refrigerated ready-to-serve foods in the UK.

Oscar Mayer Headquarter Location

Furnham Road Chard

Somerset, England, TA20 1AA,

United Kingdom

01460 63781

Latest Oscar Mayer News

My face mask has a first name; it’s O-S-C-A-R: Oscar Mayer introduces beauty product

Jan 20, 2022

- Advertisement - An unlikely company is jumping on the beauty face mask bandwagon: Oscar Mayer, known primarily for its packaged meat products. - Advertisement - In a press release, the Kraft Heinz Company, which owns the Oscar Mayer brand, said it will release a “Bologna-inspired” moisturizing face mask for sale on Amazon for $5. - Advertisement - “To make Oscar Mayer the coveted one, the brand is releasing the real deal: a Bologna-inspired face mask that rejuvenates your skin, while recapturing that childhood joy,” the company said. Oscar Mayer said he was releasing face masks as part of the celebration in 2022. - Advertisement - “For many, the new year brings new energy, enthusiasm, and a commitment to self-care,” the press release continued. “While resolutions and refreshing routines can be daunting and unattainable, Oscar Mayer is bringing a playful spin on the often serious “New Year’s, New You” trope with his soulful self-care space.” Although these face masks are not just pieces of plastic. Oscar Mayer is designing the mask in collaboration with Seoul Mamas, a South Korean-based beauty company that makes products for a variety of hotels and retailers. However, the company clarified that these masks do not actually contain any bologna and are not edible. According to Kraft, the mask is a “hydrating and restoring hydrogel that promotes skin elasticity, improves hydration and moisture retention, provides anti-inflammatory benefits and provides skin protection.” WCHM-TV reported that the masks were made from a combination of seaweed material and witch hazel. The face mask may sound like a gift, but according to the company, it’s part of a long history of versatility used in its advertising. “Oscar Mayer has a legacy of bringing leverage to things that have become too serious, and beauty is a mature field,” said Lindsey Ressler, a senior marketing analyst at Oscar Mayer. “Inspired by the people who used to make masks out of their bologna as kids, this product was born as a trendy way for Oscar Mayer fans and beauty enthusiasts to spark a smile.” The brand, known for its hot dogs, bacon, and pre-packaged cold cuts, has become famous across the United States for its wacky approach to marketing. The Oscar Mayer jingle became known to a generation of Americans in the mid-20th century, with the young singer declaring that his “Bologna’s first name.” The most iconic, however, was the Oscar Mayer Wienermobile, a hot dog-shaped vehicle that the brand used to promote its Frankfurters. Wienermobile drivers often travel across the country to participate in promotional events. Oscar Mayer said face masks would be available “while supplies last”, but it is unknown how much inventory the company has. It is not clear whether the company will order additional rounds of the product. newsweek Kraft Heinz has contacted the company for comment. - Advertisement -

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