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Founded Year



Debt | Alive

Total Raised


Last Raised

$3M | 2 yrs ago

Mosaic Score

+70 points in the past 30 days

What is a Mosaic Score?
The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.

About Sphero

Sphero offers technology for mixed-reality gaming. The company combines internal robotics with specialized control software that allows for fluid directional control of a sphere from a smartphone. The smartphone-based software acts as a controller.

Sphero Headquarter Location

4775 Walnut Street Suite 100

Boulder, Colorado, 80301,

United States


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Expert Collections containing Sphero

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Sphero is included in 3 Expert Collections, including Robotics.



1,804 items

This collection includes startups developing autonomous ground robots, unmanned aerial vehicles, robotic arms, and underwater drones, among other robotic systems. This collection also includes companies developing operating systems and vision modules for robots.


Conference Exhibitors

6,062 items

Companies that will be exhibiting at CES 2018


Smart Home & Consumer Electronics

1,158 items

This Collection includes companies developing smart home devices, wearables, home electronics, and other consumer electronics.

Sphero Patents

Sphero has filed 82 patents.

The 3 most popular patent topics include:

  • Sensors
  • Diagrams
  • Wireless networking
patents chart

Application Date

Grant Date


Related Topics




Printed circuit board manufacturing, Computer connectors, Electrical signal connectors, Electrical connectors, Sensors


Application Date


Grant Date



Related Topics

Printed circuit board manufacturing, Computer connectors, Electrical signal connectors, Electrical connectors, Sensors



Latest Sphero News

Potential for social connection between humans and robots

Apr 13, 2022

Left: The used robot platform BB8 from Sphero. Right: A 2-D cross-sectional view of the robot. A two-wheel vehicle (darker shape), kept in position by a heavy weight, moves the sphere when driving. The speed of each servo motor can be set individually, allowing the robot to move straight, to turn and to spin. A magnet attached to the vehicle keeps the head on top of the sphere facing towards the movement direction. Credit: Adaptive Behavior (2022). DOI: 10.1177/10597123211066153 New research from the University of Hertfordshire reveals how humans could develop more natural, social interactions with robots in the future. The new human-robot interaction research, published in Adaptive Behavior, is the first ever to evaluate people's perception and interaction with an intrinsically motivated robot that has been designed to appear sociable and companiable. "Intrinsic motivations" are computational modes that try to replicate what motivates humans or other organisms at a primal level, for example the drive of a baby to explore its own limbs and how they work. Scientists hope that the findings of this latest study will influence the way engineers design robots in the future—the results could be key to developing robots that people might one day accept in their daily lives and in their homes. The study used a BB-8 style robot, produced by Sphero as Star Wars merchandise. To make the robot appear more sociable, scientists programmed the robot with algorithms to simulate curious and playful adaptation to its own experience. They set the robot to have either simple reactions, or to adapt their behavior based on interaction with a human partner. Researchers then measured participants' responses as they interacted with the robot, in particular noting that the adaptive robot was perceived as having more 'warmth." In a nutshell, the curious and adaptive robot was seen as more social and friendly. Dr. Marcus Scheunemnn, Visiting Research Fellow at the University of Hertfordshire and Senior Robotics Engineer at BotsAndUs, commented: "Traditionally robots have been preprogrammed and do repetitive tasks. However, it is very unlikely that we will be able to program all tasks for all the ever-changing homes and environments out there. Therefore it is important that robots can explore new things and learn to adapt to new experiences—this is the way forward for them to cope with human-made, fast-changing environments. "The really cool thing is that we did not program the robot's behavior explicitly. We just gave it the rules to be curious and let it create behaviors to explore its environment. We used this robot in a genuine, physical human-robot interaction experiment, something that hasn't been done before." Dr. Christopher Salge, research fellow at the University of Hertfordshire, added: "Understanding the way people instinctively react to robots will help us consider how they could be assimilated more into day-to-day life in future. We might think of robots as cold and mechanical—and that's how they've traditionally been shown in popular culture. But if you feel a robot is sociable, or even empathetic, you will intuitively have a different response to it. This could help build trust and acceptance, for example of driverless cars, healthcare aids and domestic help." Professor Daniel Polani explained: "Humans are very sensitive to behaviors and emotions. We even form emotional relationships with objects and brands. And we're not the only animal to have this 'cuteness detection'—but robots don't have it, of course. We can endow robots with these properties through careful design choices." In future, the research team aims to explores how robots can memorize these behaviors and interactions for future decision-making, as robots move beyond simple pre-programmed tasks to creating autonomous, meaningful behavior. "Human Perception of Intrinsically Motivated Autonomy in Human-Robot Interaction" is now published in Adaptive Behavior. Explore further

Sphero Web Traffic

Page Views per User (PVPU)
Page Views per Million (PVPM)
Reach per Million (RPM)
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Sphero Rank

  • When was Sphero founded?

    Sphero was founded in 2010.

  • Where is Sphero's headquarters?

    Sphero's headquarters is located at 4775 Walnut Street, Boulder.

  • What is Sphero's latest funding round?

    Sphero's latest funding round is Debt.

  • How much did Sphero raise?

    Sphero raised a total of $148.15M.

  • Who are the investors of Sphero?

    Investors of Sphero include Paycheck Protection Program, Foundry Group, Shea Ventures, Kickstarter, Mercato Partners and 10 more.

  • Who are Sphero's competitors?

    Competitors of Sphero include Makeblock and 7 more.

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