OMEGA company logo

The profile is currenly unclaimed by the seller. All information is provided by CB Insights.

omegawatches.com

Founded Year

1848

About OMEGA

OMEGA is a Swiss Luxury Watch manufacturer.

OMEGA Headquarter Location

Rue Jakob-Stämpfli 96

Bienne, 2500,

Switzerland

800-766-6342

Predict your next investment

The CB Insights tech market intelligence platform analyzes millions of data points on venture capital, startups, patents , partnerships and news mentions to help you see tomorrow's opportunities, today.

Latest OMEGA News

Low-Priced Omega Speedmaster Prompts Global Swatch Store Chaos

Mar 26, 2022

8:07 PM IST, 26 Mar 2022 7:22 PM IST, 26 Mar 2022 8:07 PM IST, 26 Mar 2022 Save (Bloomberg) -- Swatch stores across the globe were mobbed Saturday as customers lined up to buy a new, low-priced version of the Omega Speedmaster watch selling for about $260. (Bloomberg) -- Swatch stores across the globe were mobbed Saturday as customers lined up to buy a new, low-priced version of the Omega Speedmaster watch selling for about $260. From Melbourne to Hong Kong to Amsterdam, thousands of shoppers queued for one of the new timepieces, a collaboration between Swiss watchmaker Swatch Group AG’s luxury Omega brand and its entry-level Swatch marque. Called the MoonSwatch, the timepieces resemble the iconic Speedmaster Professional, known as the ‘Moon Watch’ because it was worn by U.S. astronauts. The collaboration represents a unique strategy by Swatch Group as it attempts to drive new interest in its watches by offering a taste of luxury at a budget price. The firm is hoping to reverse a recent trend that has seen Swiss watch exports of high-priced timepieces rebound sharply from a pandemic-driven plunge, while watches priced below 500 francs are struggling to gain ground. Original Omega Speedmaster Professional prices start at about 6,300 Swiss francs ($6,769.4), though the new Omega MoonSwatch costs 250 francs. Instead of metal cases and mechanical movements they are made of ceramic and plastic with a battery-powered quartz movement. In Geneva on Saturday, hundreds of people snaked around the block in a line on Rue du Marche at the flagship Swatch store. The crowds prompted a significant police presence and at least one person was arrested. Scores of shoppers began lining up in the early hours before the store opened at 10 am. By noon, a company representative told people in line that the store would soon run out of stock and that they should come back next week after stores have been restocked. A central London store had to close amid chaotic scenes when crowds tried to get inside, the Press Association reported. Swatch has said the Omega and Swatch collaboration watches are not limited editions and will continue to be produced. ©2022 Bloomberg L.P.

OMEGA Web Traffic

Rank
Page Views per User (PVPU)
Page Views per Million (PVPM)
Reach per Million (RPM)
CBI Logo

OMEGA Rank

  • When was OMEGA founded?

    OMEGA was founded in 1848.

  • Where is OMEGA's headquarters?

    OMEGA's headquarters is located at Rue Jakob-Stämpfli 96, Bienne.

Discover the right solution for your team

The CB Insights tech market intelligence platform analyzes millions of data points on vendors, products, partnerships, and patents to help your team find their next technology solution.

Request a demo

CBI websites generally use certain cookies to enable better interactions with our sites and services. Use of these cookies, which may be stored on your device, permits us to improve and customize your experience. You can read more about your cookie choices at our privacy policy here. By continuing to use this site you are consenting to these choices.