Nomadix celebrates America’s National Parks and monuments with their “Only Towel You Need.” The towel holds up to four times its weight in water yet dries four times faster than regular cotton terry towels. The outdoor-friendly towel resists sand and pet hair, too. It measures 72.5″ L x 30″ W and is made from 90% post-consumer recycled polyester. When you buy through links on our site, we may earn an affiliate commission . As an Amazon Associate I earn from qualifying purchases. Advertisement

National Parks and Monuments Towel

I write about the growing "industry" of social innovation. Got it! Nomadix
Zack Helminiak co-founded Nomadix nearly a decade ago, and got it off the ground with a successful but scrappy Kickstarter campaign that raised over $70,000 to create a all-in-one towel made from recycled materials. Now, they’re innovating beyond the beach-meets-yoga-meets-travel towel that gained a devoted audience (and allowed for interesting collaborations with creatives), and slowly adding on new products. Last fall, Nomadix launched a puffer blanket that aims to be as versatile as their flagship product with clip-on details that prevent it from sliding and slipping, he notes, and a bandana towel that’s great for athletes, looking to catch their sweat. With their products in over 1000 stores across the country, including popular outdoor retailers like REI, they’ve grown from being a niche brand to one that’s more mainstream. But behind these products is a commitment to rethinking manufacturing, says Helminiak. This spring, the California-based company disclosed its 2022 Social Purpose Corporation report. “Reimagining the way textiles are made is no small feat, but the health and sustainability of our planet will continue to be our number one priority,” he says. Becoming a Social Purpose Corporation was a purposeful decision for the Nomadix crew. A Social Purpose Corporation produces a hybrid structure between a for-profit and a non-profit that allows the company to focus on its broader mission beyond selling outdoor travel gear. “It’s been pretty important for us from day one, that, yes, we were selling towels, but how?”
In the report, Nomadix highlights a few points of progress: switching their headquarters to 50% solar, decreasing air freight by 45%, phasing out 90% virgin plastic with recycled materials, and making all their paper goods and packaging FSC-certified. MORE FOR YOU
While these may seem like no-brainers, in dealing with a global supply chain, and the surprises brought on by the pandemic, Helminiak notes that it’s a balancing act. “We’re always thinking about how to do things in a more eco-friendly manner, but we also have to mindful that it’s a business.”
And responsible manufacturing, he says, can be more expensive. “You’d be able to price your product at a different price point altogether (a lower one), if you used non-recycled material. So it is a significant additional cost.”
While many brands increased prices during the pandemic, Nomadix has kept their flagship towel at $40, despite the higher production costs and inflationary pressures in recent years. “We like that price point. We think it’s a good price for a product that’s going to last for years, and does more than just a typical towel. Plus, it’s made of recycled materials.”
It also requires them to take a bit more initiative. For instance, with the puffer blanket that launched last fall, Nomadix wanted to steer clear of PFAS, or forever chemicals. These are often found in insulated products and many outdoor brands are making an effort to reduce their use of PFAS. Often found in DWR, a chemical finish that helps fabrics repel water, PFAS has been part of a growing national conversation, as legislators have started looking into all the sources of PFAS. Naturally, Helminiak says, Nomadix wants to be part of the move to shift away from using these chemicals. So they opted for a vegetable-based DWR, which they worked with manufacturers to implement. Helminiak points out that the problem is really overconsumption. “The biggest problem with sustainability is consumer consumption, the idea that you need a new pair of pants, shirt, etc all the time. We’re building a company that you can use this one towel for many things — and it’s not dorky, it’s a cool thing,” he adds. In fact, the origins of the company are just that: when Helminiak and his co-founders were getting ready for a cross-country trip together in their 1998 Subaru, they had to be mindful of what they could bring. It was too much gear, and we wanted to simplify it, he says. Hence, the desire to build a product that can be used for so many things and dries quickly. While Nomadix is using recycled plastic bottles, closed loop manufacturing process, and opted for vegetable-based DWR, there is still work to be done, Helminiak admits. “We have this laundry list of things we’d like to do. And we just keep making progress on that. We’re not perfect. We’re just trying to offer you a better solution. In our lifetimes, and we are in our 30s, plastic pollution and textile pollution have visibly worsened, so we wanted to divert as much of that waste as possible away from our waterways, oceans and beaches.”
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Building A “Sustainable” Brand Nearly 10 Years After Starting on Kickstarter

Got it! Got it! With the weather starting to get colder, many of us are thinking about how we can enjoy the great outdoors and feel good about the clothing we choose to wear. Recognizing the negative environmental impact that clothing manufacturing can have, more and more companies have committed to creating clothing and gear that not only looks super stylish and performs well, but that is eco-friendly. Below are some of my favorites. A fabulous fleece made from recycled mterial
Arc'teryx
Arc'teryx Covert Cardigan
This terrific fleece is perfect on its own or as a layer on colder days. You will look stylish and feel virtuous in this jacket that is made from 100% recycled polyester and is fair trade certified. The Alpenex II™ fleece is warm, soft, constructed with wicking fibers and has a unique texture that gives it the look of wool. Gusseted underarms provide freedom of movement and laminated pockets help secure small essentials. Arc’terx has also developed its own ReBIRD system to address waste. ReCARE means items are made to last: ReGEAR provides an opportunity to resell used clothing and ReCUT turns old textiles into new pieces. This fleece makes you look good and feel good. Merino wool is an ideal choice for socks
Smartwool
Smartwool Socks
Best known for high-performance and extremely comfortable socks, Smartwool makes socks for multiple sports including hiking, running, skiing and snowboarding. Their socks manage moisture, help regulate temperature and are odor resistant. All of Smartwool’s products are made of ZQ-Certified Merino wool. Merino wool is renewable since it is made up of proteins and amino acids that naturally break down in water and soil. The wool is sourced from ZQRX wool growers who are committed to supporting key initiatives such as restoring waterways, protecting native species, offsetting carbon and enhancing local communities. MORE FOR YOU
Kleen Kanteen
Klean Kanteen Water Bottles
Getting rid of single use water bottles can have a significant impact and reduce plastic usage. Choosing a Klean Kanteen has added environmental benefits. Recently, the company began manufacturing water bottles using certified 90% recycled stainless steel and has committed to using recycled steel in 95% of its products by next year. Recycled steel means lower greenhouse gas emissions, reduced energy usage and a lower ecosystem impact. In addition, Klean invests 1% of all revenues in organizations dedicated to sustainability. Their insulated bottles keep drinks hot and cold for hours and come in multiple colors and configurations. Stay warm around the campfire
Nomadix
Nomadix Blankets
If your outdoor adventure requires a blanket, check out the collection of outdoor blankets from Nomadix. These versatile blankets come with snaps: use one snap to wear it as a cloak or wrap for hands-free warmth or snap all of the sides for a minimalist sleeping bag. The outer layer is made of 100% Post-Consumer Recycled Polyester and the inner material is recycled polyester fill. Nomadix is committed to using post-consumer recycled materials in all of its products, with impressive results. About 12.7 million plastic bottles have been diverted from landfills, almost 2 million gallons of wastewater has been saved and the company has donated $32 million to green organizations devoted to helping the planet. Icebreaker ensures the sheep are treated with care
Icebreaker
Icebreaker Base Layers
If you need high-quality base layers, look no further than Icebreaker where the clothing is made from sustainable merino wool and the emphasis is on keeping their sheep producers happy. Icebreaker is committed to making sure that the sheep are well taken care of and growers need to guarantee that the sheep whose wool is used have access to clean water, adequate food and shelter, are free to roam in open pastures and that they are handled in a way that avoids unnecessary stress and pain. The result is super soft clothing you can feel good about that comes in multiple styles and colors. The perfect fair trade down jacket
Patagonia
Patagonia’s Downdrift Jacket
Patagonia’s commitment to environmentally conscious clothing is well known and one of the reasons consumers love their products. If you are looking for a super warm down jacket that has a reduced environmental impact, this jacket is a perfect choice. The weather resistant shell and 600-fill power down will keep you toasty and dry. The shell is made from recycled fishing nets to help reduce ocean plastic pollution, and the jacket is insulated with recycled down. The entire jacket is Fair Trade Certified™ sewn, which means the people who made it earned a premium for their labor. These pants are perfect for hiking
Eddie Bauer
Eddie Bauer Pants
If you are looking for pants that are perfect for outdoor adventures, try these Guide Pro Pants. These are ideal for both hiking and lounging; they are lightweight, easy to pack, made of a two-way fabric that makes it easy to move and have a durable water-repellent finish. The Guide Pro Pants have been made from bluesign® certified fabrics, which indicates that a safe and sustainable textile production process has been used. This means the process is safe for workers, safe for the environment, and safe for customers. Keep warm in these comfortable, sustainable gloves
Norrøna
Norrøna Powerstretch Gloves
These gloves can be used for all types of outdoor activity and are incredibly warm and versatile: they can also be used as glove liners. They dry quickly and the Polartec Powerstretch fabric makes them super comfortable. The Bluesign® approved fabric is made with a functional blend of 57% recycled Polyester, 33% Nylon and 10% Elastane. The Bluesign® designation means they are made in factories that are committed to eliminating harmful substances from the production process and are committed to control standards for a sustainable and safe production of everything made.

The Best Eco-Friendly Outdoor Gear

Technology Acquisition Accelerates Delivery of Nomadix Alerts
Source: Nomadix, Inc.
LOS ANGELES, Calif. – Nomadix® Inc ​., a technology leader in hospitality and multi-tenant industries, today announced its new product line, Nomadix Alerts. This solution includes a smart badge, a cloud-based incident and analytics dashboard, and Bluetooth Low Energy (BLE) beacons. Nomadix Alerts helps safeguard isolated hotel staff from threats and harassment and offers built-in fall detection. The device also monitors, alerts, and reports on the quality and security of the hotel’s Wi-Fi network. Nomadix will showcase the new solution at HITEC Orlando, June 28-30, 2022, at booth #1617. HITEC attendees are welcome to stop by for a demonstration. The technology, a natural extension to the full Nomadix suite of hotel internet and guest-facing technologies, is the result of a strategic acquisition. The founder of the acquired company, Benoit Le Gall, now serves as Nomadix’s VP of business development. Benoit brings deep product expertise and proven executive leadership experience in the hospitality industry. “As the hospitality industry moves closer to recovery, hoteliers must do everything possible to attract and retain employees; that starts with ensuring their safety,” said Tammy Estes, chief product officer, Nomadix. “Nomadix Alerts is the perfect addition to our product portfolio, as we extend our ability to power connected experiences beyond guests to staff. In addition to improving a hotel’s safety standards, Nomadix Alerts leverages network technology to monitor Wi-Fi connectivity to enable properties to maintain consistent connectivity. And the solution brings an added level of employee safety with automatic fall detection – something few, if any, hotel panic button providers offer today.”
The 5-star Jiva Hill resort in France, which has 50 luxury rooms, has been testing the badge’s alert feature. Fabrice Mercier, General Manager said: “Our team feels protected from threats and falls when they're wearing the device. There is no infrastructure, and the system was installed within minutes, connecting them even in isolated areas including our spa, suites, and stairwells. If an incident were to happen, housekeeping would instantly receive an SMS alert. Now that we’re using the device, we think it’s important to continue to protect our staff.”
Employee Safety is Critical
With hotels now struggling to fully staff, it's even more important that management demonstrate a protected working environment. Hoteliers committed to the AHLA 5-Star Promise and other global safeguard initiatives are expected to fulfill their commitments by deploying employee notification devices signaling that employee safety is at risk, by the end of 2022. Nomadix Alerts meets this requirement with the added benefit of Wi-Fi analytics to proactively monitor and report on the health of the hotel Wi-Fi network. Features include:
Panic Button:
Isolated colleagues in guest rooms, in the spa, at the reception at night, or in other areas, can request help at the press of a button. The badge sends an instant alert and has an embedded geolocator. Fall Detection: An alert is triggered without pressing the button if staff are pushed or fall. Wi-Fi Analysis Tool: To help hoteliers increase their Wi-Fi QoS, reduce guest complaints, and secure property networks, the badge monitors the health and security of the hotel's Wi-Fi. The cloud-based dashboard provides details of unexpected interferences, coverage issues, and cyber attacks, with audit logs, performance measurements, consolidated reporting, and real-time alerts. Competitive Total Cost of Ownership: Nomadix’s solution puts the intelligence in the button. Hotels can leverage existing technology investments in access points and IoT as location beacons. Further low-cost beacons can be added, leading to a reduced total cost of ownership. Complementary Technology: It is complementary to the full Nomadix Networks portfolio of WLAN access points, WLAN controllers, and LAN switches, and works seamlessly with any Wi-Fi setup onsite. Compliant & Easy to Use: The solution is easy to install and maintain, and helps hotels deliver on their commitment to protect their employees. Training is straightforward, providing a strong ROI and peace of mind for staff and hoteliers. About Nomadix
With more than 25 years of experience, Nomadix enables over 5 million daily internet connections in over 150 countries. A global reputation for unparalleled reliability and ease of management, its patented gateways are the industry standard in hospitality, used by tens of thousands of properties and supporting millions of rooms worldwide. The company provides hotel and property owners, brands, property management groups and managed service providers (MSPs) with a suite of solutions that will enhance the guest and tenant experience, today and into the future. From in-room entertainment with TV casting, to secure Wi-Fi with an expanded Nomadix Networks portfolio, Nomadix Alerts, Angie in-room voice assistants, to a cloud telephony service – travelers can feel at home wherever they go. For more information, visit nomadix.com.

Nomadix Launches Staff Panic Button and Wi-Fi Quality Analysis Solution

Technology Acquisition Accelerates Delivery of Nomadix Alerts. Image
Nomadix® Inc ​. announced its new product line, Nomadix Alerts. This solution includes a smart badge, a cloud-based incident and analytics dashboard, and Bluetooth Low Energy (BLE) beacons. Nomadix Alerts helps safeguard isolated hotel staff from threats and harassment and offers built-in fall detection. The device also monitors, alerts, and reports on the quality and security of the hotel’s Wi-Fi network. Nomadix will showcase the new solution at HITEC Orlando, June 28-30, 2022, at booth #1617. HITEC attendees are welcome to stop by for a demonstration. The technology, a natural extension to the full Nomadix suite of hotel internet and guest-facing technologies, is the result of a strategic acquisition. The founder of the acquired company, Benoit Le Gall, now serves as Nomadix’s VP of business development. Benoit brings deep product expertise and proven executive leadership experience in the hospitality industry. “As the hospitality industry moves closer to recovery, hoteliers must do everything possible to attract and retain employees; that starts with ensuring their safety,” said Tammy Estes, chief product officer, Nomadix. “Nomadix Alerts is the perfect addition to our product portfolio, as we extend our ability to power connected experiences beyond guests to staff. In addition to improving a hotel’s safety standards, Nomadix Alerts leverages network technology to monitor Wi-Fi connectivity to enable properties to maintain consistent connectivity. And the solution brings an added level of employee safety with automatic fall detection – something few, if any, hotel panic button providers offer today.”
The 5-star Jiva Hill resort in France, which has 50 luxury rooms, has been testing the badge’s alert feature. Fabrice Mercier, General Manager said: “Our team feels protected from threats and falls when they're wearing the device. There is no infrastructure, and the system was installed within minutes, connecting them even in isolated areas including our spa, suites, and stairwells. If an incident were to happen, housekeeping would instantly receive an SMS alert. Now that we’re using the device, we think it’s important to continue to protect our staff.”
Employee Safety is Critical
With hotels now struggling to fully staff, it's even more important that management demonstrate a protected working environment. Hoteliers committed to the AHLA 5-Star Promise and other global safeguard initiatives are expected to fulfill their commitments by deploying employee notification devices signaling that employee safety is at risk, by the end of 2022. Nomadix Alerts meets this requirement with the added benefit of Wi-Fi analytics to proactively monitor and report on the health of the hotel Wi-Fi network. Features include:
Panic Button: Isolated colleagues in guest rooms, in the spa, at the reception at night, or in other areas, can request help at the press of a button. The badge sends an instant alert and has an embedded geolocator. Fall Detection: An alert is triggered without pressing the button if staff are pushed or fall. Wi-Fi Analysis Tool: To help hoteliers increase their Wi-Fi QoS, reduce guest complaints, and secure property networks, the badge monitors the health and security of the hotel's Wi-Fi. The cloud-based dashboard provides details of unexpected interferences, coverage issues, and cyber attacks, with audit logs, performance measurements, consolidated reporting, and real-time alerts. Competitive Total Cost of Ownership: Nomadix’s solution puts the intelligence in the button. Hotels can leverage existing technology investments in access points and IoT as location beacons. Further low-cost beacons can be added, leading to a reduced total cost of ownership. Complementary Technology: It is complementary to the full Nomadix Networks portfolio of WLAN access points, WLAN controllers, and LAN switches, and works seamlessly with any Wi-Fi setup onsite. Compliant & Easy to Use: The solution is easy to install and maintain, and helps hotels deliver on their commitment to protect their employees. Training is straightforward, providing a strong ROI and peace of mind for staff and hoteliers.

Action Sports Hub is a marketing, advertising, event coordination and sponsorship acquisition firm that has built a following with a demographic in the youth generation trend while focusing in mixed martial arts as well as action sports.

In October 2011, Action Sports Hub was acquired by Fima. The valuation of Action Sports Hub was undisclosed. Other terms of the deal were not released.

Action Sports Hub

We look forward to building the Nomadix brand in Europe in partnership with Action Sports , '' states Zack Helminiak , CEO and Co-Founder of Nomadix .

Posted by Nomadix Team on.
NOMADIX TEAMS UP WITH ACTION SPORTS TO LEAD EUROPEAN DISTRIBUTION EFFO – Nomadix

Action Sports Sportartikel is a sports, outdoor, and lifestyle fashion distributor. It offers distribution, brand building, and logistics. It was founded in 1984 and is based in Wurselen, Germany.

Action Sports Sportartikel

Recover is a materials science company that operates in the textile industry. The company's main service is transforming textile waste into sustainable recycled cotton fibers and blends, offering a sustainable solution to close the loop on fashion. Recover primarily sells to global retailers and brands, providing environmentally friendly, cost-competitive products. It was founded in 1947 and is based in Banyeres de Mariola, Spain.

Recover

Recover Brands proudly sells 100% recycled t-shirts and apparel made from discarded water bottles and cotton.

Nomadix provides post-consumer recycled towels. The company was founded in 2015 and is based in San Clemente, California.

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