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INTERNET | Internet Software & Services / Business Intelligence, Analytics & Performance Mgmt
netbase.com

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Founded Year

2003

Stage

Merger | Merged

Total Raised

$96.96M

About NetBase Solutions

NetBase Solutions offers social media analysis tools that help marketing and sales professionals analyze consumer insights, opinion, emotion, and behavior online. NetBase delivers the social intelligence that global enterprises need to make smarter business decisions faster, making it possible for them to become next generation customer-to-business (C2B) companies. Built on the most advanced natural language processing (NLP) engine, the company's insight and analysis solutions help decision makers listen carefully to what consumers are saying on the social web, understand opinions, passions, and behaviors, and act confidently to improve social media P&L.

NetBase Solutions Headquarter Location

2087 Landings Drive

Mountain View, California, 94043,

United States

650-810-2100

Latest NetBase Solutions News

Social Media Analytics Market Analyzed With Trends And Opportunities By 2025

Aug 2, 2021

The global social media analytics market size is expected to grow from USD 3.6 billion in 2020 to USD 15.6 billion by 2025, at a Compound Annual Growth Rate (CAGR) of 34.1% during the forecast period. Major factors fueling the market growth are increasing user engagement of social media using smartphones, and increased focus on the market and competitive intelligence. Major social media analytics vendors include Oracle (US), Salesforce (US), IBM (US), SAS Institute (US), Adobe (US), Clarabridge (US), NetBase Solutions (US), Brandwatch (UK), Talkwalker (UK), Digimind (US), Meltwater (US), SpreadFast (US), Cision (US), Simplify360 (India), and Hootsuite (Canada), Sprout Social (US), MetaQuotes Software (Cyprus), Socialbakers (Czech Republic), Frrole (US), Prudence Analytics and Software Solutions (India), MavSocial (US), Oktopost (Israel), Quintly (Germany), Rival IQ (US), Buffer (US), Sotrender (UK), Awario (Belarus), Agorapulse (France), and Sendible (UK). These players have adopted various growth strategies, such as partnerships, agreements, and collaborations; and new product launches, to further expand their presence in the global social media analytics market. Partnerships and new product launches have been the most dominating strategy adopted by the major players from 2018 to 2020, which has helped them innovate their product offerings and broaden their customer base. The large enterprises segment to hold a larger market size during the forecast period The social media analytics market is segmented into large enterprises and Small and Medium-sized Enterprises (SMEs) by organization size. The large enterprises segment is expected to have a larger market size during the forecast period, owing to large volumes of data being generated by large enterprises and the increasing demand for real-time social media analytics software and services. However, the SMEs segment is expected to grow at a higher CAGR during the forecast period. Due to the high availability of timesaving cloud solutions, social media analytics software and services are expected to witness a prominent growth rate among SMEs during the forecast period. Moreover, easy availability of social media analytics solutions as well as real-time support services are factors projected to drive the demand for such solutions across SMEs. By vertical, healthcare and life sciences to grow at the highest CAGR during the forecast period The social media analytics market by vertical has been segmented into Banking, Financial Services and Insurance (BFSI), telecommunications and Information Technology (IT), retail and eCommerce, healthcare and life sciences, media and entertainment, government and defense, travel and hospitality, and others (education and research, transportation and logistics, and energy and utilities). A rise in the number of competitors and the emergence of a number of social media players in the online social platform are factors projected to contribute to the growth of this segment. North America to hold the largest market size during the forecast period North America is the most significant revenue contributor to the social media analytics market. The region is witnessing significant developments in the social media analytics market. Several social media analytics solution providers in North America are experimenting in the market by integrating advanced technologies, such as Artificial Intelligence (AI) and Internet of Things (IoT), with their existing social media analytics solutions. They are also adopting various growth strategies to strengthen their positions in the overall market. Browse in-depth TOC on Complete Report @ https://www.marketsandmarkets.com/Market-Reports/social-media-analytics-market-96768946.html 2

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Expert Collections containing NetBase Solutions

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

NetBase Solutions is included in 1 Expert Collection, including Artificial Intelligence.

A

Artificial Intelligence

8,330 items

This collection includes startups selling AI SaaS, using AI algorithms to develop their core products, and those developing hardware to support AI workloads.

NetBase Solutions Patents

NetBase Solutions has filed 20 patents.

The 3 most popular patent topics include:

  • Computational linguistics
  • Data mining
  • Exoplanets
patents chart

Application Date

Grant Date

Title

Related Topics

Status

5/5/2015

7/6/2021

Natural language processing, Computational linguistics, Tasks of natural language processing, Information retrieval genres, Market research

Grant

Application Date

5/5/2015

Grant Date

7/6/2021

Title

Related Topics

Natural language processing, Computational linguistics, Tasks of natural language processing, Information retrieval genres, Market research

Status

Grant

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