Predict your next investment

INTERNET | Internet Software & Services / Business Intelligence, Analytics & Performance Mgmt
musicplayanalytics.com

See what CB Insights has to offer

Stage

Debt | Alive

Total Raised

$910K

Last Raised

$890K | 6 yrs ago

About MusicPlay Analytics

MusicPlay Analytics helps Performing Rights Organizations accurately pay songwriters when their songs are played in businesses. The company also allows establishments to maximize the true value of the music played in their business, understand more about their patrons and leverage this information to increase their bottom lines. MusicPlay Analytics allows record labels, songwriters, artists, managers, booking agents and promoters to more accurately target tour and release promotions in the real world-based on the locations of song performances and their audience.

MusicPlay Analytics Headquarter Location

1411 Vine Street

Cincinnati, Ohio, 45202,

United States

937-361-7821

Latest MusicPlay Analytics News

MusicPlay Analytics and LuckyPennie Join The Brandery Accelerator’s New Class

Jul 21, 2014

« Spotify Plans Global Expansion, Says Top Exec | Main | On The Music Industry Jobs Board: Paid Internship @ Babygrande Records, Cashmere & More » MusicPlay Analytics and LuckyPennie Join The Brandery Accelerator's New Class Cinncinnati's The Brandery is considered one of the top tech startup accelerators. They help startups in the early stages to further develop and seek funding. The Brandery just took in a new batch of startups including two in the music tech space. LuckyPennie combines music and event discovery with social elements in an interesting mix. MusicPlay Analytics wants to track music played in business so that licensing fees can be distributed to the actual musicians whose music is played. The Brandery was already considered a top accelerator when an academic study solidified that status in 2013 with wide coverage in the tech press. Their accelerator program runs for four months in which startup teams receive support in various forms including mentorship and $20k in seed funding. For a startup being in a top accelerator does not insure future funding but makes it much more likely by giving the startup an initial stamp of approval, raising their visibility and connecting them to a growing network of investors. The Brandery just inducted a new class of startups with two in the music space. LuckyPennie: Music, Shows, Friends LuckyPennie is an iOS app that has been described in various ways but I like this one : "LuckyPennie seeks to bridge the gap between...social networks and music sites and serve as a digital hub for the local music scene. " LuckyPennie's homepage says that they connect you with music, local shows and friends. They do this with such features as The Wall's activity feed and LP Radio's streaming music mixes. MusicPlay Analytics: Pay The Right Musicians MusicPlay Analytics is hoping to interest Performing Rights Organizations in paying the right people licensing fees for music played in bars and restaurants. Currently those payouts are based on local radio, as I understand it, which is one of the more bizarre examples of just how ridiculous the game can be. MusicPlay Analytics seeks to correct this situation by distributing: "monitoring devices to the establishments that are then plugged into an audio source. Audio passes through the device uninterrupted and song information is collected. This information is then transmitted wirelessly back to MusicPlay Analytics to allow for customized reporting and other various uses. " It makes a lot of sense except for one thing. MusicPlay Analytics is assuming that the various entities and organizations who handle money on behalf of musicians want transparency. History suggests that's not always the case but we may be finally reaching the point where things are changing. Best of luck to both startups as they enter a new phase of life. More:

Predict your next investment

The CB Insights tech market intelligence platform analyzes millions of data points on venture capital, startups, patents , partnerships and news mentions to help you see tomorrow's opportunities, today.

MusicPlay Analytics Patents

MusicPlay Analytics has filed 1 patent.

The 3 most popular patent topics include:

  • Audio codecs
  • Audio engineering
  • Copyright collection societies
patents chart

Application Date

Grant Date

Title

Related Topics

Status

5/2/2017

Copyright collection societies, Audio engineering, Entertainment, Performing arts, Audio codecs

Application

Application Date

5/2/2017

Grant Date

Title

Related Topics

Copyright collection societies, Audio engineering, Entertainment, Performing arts, Audio codecs

Status

Application

CB Insights uses Cookies

CBI websites generally use certain cookies to enable better interactions with our sites and services. Use of these cookies, which may be stored on your device, permits us to improve and customize your experience. You can read more about your cookie choices at our privacy policy here. By continuing to use this site you are consenting to these choices.