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Founded Year



Series B | Alive

Total Raised


Last Raised

$35M | 8 mos ago

Mosaic Score

+40 points in the past 30 days

What is a Mosaic Score?
The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.

About Crisp

Crisp provides a platform that uses data available to create a precise forecast for suppliers, food brands, retailers and distributors in order to optimize profitability and drive production efficiency. The company offers a platform that connects and analyzes retail data across the supply chain. Crisp serves suppliers, distributors, retailers and agencies in the global food industry. The company was formerly known as Motiion and changed it's name to Crisp. Crisp was founded in 2018 and is based in Brooklyn, New York.

Crisp Headquarters Location

68 3rd St

Brooklyn, New York, 11231,

United States

Crisp's Product Videos

ESPs containing Crisp

The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.

Consumer & Retail / Retail Tech

Demand forecasting & inventory optimization platforms utilize sales data and other relevant metrics to drive improvements in the inventory planning process.

Crisp named as Leader among 10 other companies, including SAS, Impact Analytics, and

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Research containing Crisp

Get data-driven expert analysis from the CB Insights Intelligence Unit.

CB Insights Intelligence Analysts have mentioned Crisp in 3 CB Insights research briefs, most recently on Jun 9, 2022.

Expert Collections containing Crisp

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Crisp is included in 5 Expert Collections, including Supply Chain & Logistics Tech.


Supply Chain & Logistics Tech

4,314 items

Companies offering technology-driven solutions that serve the supply chain & logistics space (e.g. shipping, inventory mgmt, last mile, trucking).


Grocery Retail Tech

820 items

Startups providing B2B solutions to grocery businesses to improve their store and omni-channel performance. Includes customer analytics platforms, in-store robots, predictive inventory management systems, online enablement for grocers and consumables retailers, and more.


Conference Exhibitors

5,302 items


Retail Tech 100

100 items

The winners of the 2022 CB Insights Retail Tech 100, published March 2022.


Store management tech (In-store retail tech)

301 items

Latest Crisp News


Aug 22, 2022

BENSON HILL OPENS ITS NEW SOYBEAN PROCESSING PLANT IN CRESTON, IOWA Aug. 22, 2022 Bill Bormann, production agronomist for Benson Hill looks over a plot of soybeans with Reid Weiland, ISA farmer-member from Garner in Hancock County. Weiland is raising 3,000 acres of Benson Hill soybeans this year. Source: Iowa Soybean Association A company focused on leveraging its food technology to improve seed genetics recently celebrated its official ribbon cutting at its new Creston facility. "We have come a long way to rethink how we can use innovation and technology to make not only better food starting from the beginning with a better seed, but also how, from a business perspective, we can invest in infrastructure and assets that allow us to deliver that," says Matt Crisp, CEO of Benson Hill. Matt Crisp, CEO of Benson Hill discussed opportunities available to Iowa Soybean farmers with Ray Gaesser ISA farmer-member from Corning. Acquisition of the former ZFS Creston, LLC facility was completed in January of 2022. The facility is an established food-grade white flake and soy flour manufacturing operation. The Creston facility is also geographically complementary to Benson Hill's other soy crushing facility in Seymour, Ind. Traceability Acquiring Creston's soy white flake capacity allows Benson Hill to immediately begin offering ingredients for the broad human food market including plant-based meat, meat extension, bakery, cereal and snacks, Crisp says. Further, Benson Hill's identity preservation program leverages established farmer relationships to provide traceable and more sustainable ingredients. "Consumers are more digital, more informed, more interested in health and sustainability and modern food trends and where their food comes from," he says. "I am proud we can do it in a closed loop, identity preserved model here in Iowa, with farmers who can produce something in Creston and have that delivered to food companies directly." Premium products, such as soy white flake will be produced out of the Creston facility. Soy white flake is a key ingredient for food grade applications in products for aquaculture markets in northern Europe and ingredients for companies like Kellogg's. Recently, the company announced a partnership with the grocery store chain Schnucks rolling out high oleic oil, sourced from Benson Hill soybeans, in more than 100 locations for use in food service applications. Sustainability Crisp says sustainability has become commonplace in the market. "The reason we focus on the power of the plant and the plant's true genetic potential, is so we can breed for things like protein content," he says. "We can increase that protein content so high in the bean that we can eliminate the need for a lot of secondary processing required to make some of the food ingredients commonly used for food companies. We see carbon emission reductions between 50-90% and water usage reduced 70% or more." Opportunity Reid Weiland, Iowa Soybean Association (ISA) farmer-member from Garner in Hancock County, is raising more than 3,000 acres of Benson Hill soybeans and is part of the company's Food System Innovators program. "It is a circle of farmer partners we keep in close touch with, and they help us understand where the puck is going," says Crisp. "We engage in collaborative dialogue around how we can better serve our farmer partners." Weiland is now in his second year of raising non-GMO food-grade soybeans for Benson Hill. "Once we knew it was an area we wanted to be in, we saw Benson Hill as a reliable partner and fell into their innovation grower program; we saw we could work together," says Weiland. Weiland says he was looking for ways to diversify his operation and found Benson Hill. "We sought to add value to our operation," he says. "No one prefers our corn and soybeans over the neighbors. We want to be recognized for doing more. We sought out that sort of solution and found Benson Hill. We are now recognized for what we are doing. We are part of the food system." These products, Crisp says, create value beyond the farmgate that can be shared back with farmer partners to the extent they are uniting two sides of the value chain. "The commodity system has put the farmer in one silo and the consumer in the another," Crisp says. "We are unlocking the opportunity for tremendous value across the board by breaking down that barrier." Ray Gaesser, ISA farmer-member from Corning, sees Benson Hill's presence in Creston and Iowa as an opportunity for agriculture and a positive food solution for consumers. "It's about the opportunities they present not only to farmers in agriculture and jobs, but the positive message to consumers that we are supplying the products they need and want that is environmentally friendly, grown and produced sustainably and grown right here in Iowa," Gaesser says. Crisp says they are bringing value back to the farm. "I think Iowa is an epicenter for experienced, farmer partners and a base of soybean production where we can build trust. And, in a vicinity of a plant like this (Creston) we can go the full spectrum to deliver to our customers and our consumers higher value and opportunities," he says.

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Crisp Rank

  • When was Crisp founded?

    Crisp was founded in 2018.

  • Where is Crisp's headquarters?

    Crisp's headquarters is located at 68 3rd St, Brooklyn.

  • What is Crisp's latest funding round?

    Crisp's latest funding round is Series B.

  • How much did Crisp raise?

    Crisp raised a total of $61.2M.

  • Who are the investors of Crisp?

    Investors of Crisp include Spring Capital, FirstMark Capital, 3L, Swell Partners and HDM.

  • Who are Crisp's competitors?

    Competitors of Crisp include Itasca Retail, TotalCtrl, Delicious Data, SkuVault, Afresh, Shopventory, Neurolabs, Mojix,, Flowlity and 32 more.

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