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Founded Year



Unattributed - II | Alive

Total Raised


Last Raised

$2.02M | 3 yrs ago



About Chella

Mosaic Distributors is a developer and distributor of premium brands to premium retailers throughout the U.S. and Canada. Current Mosaic brands include Chella Skin Care. The company was founded in 2012 and is based in Santa Barbara, California.

Headquarters Location

507 Calle San Pablo

Santa Barbara, California, 93102,

United States


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Expert Collections containing Chella

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Chella is included in 2 Expert Collections, including Beauty & Personal Care.


Beauty & Personal Care

2,103 items

Startups in the beauty & personal care space, including cosmetics brands, shaving startups, on-demand beauty services, salon management platforms, and more.


Direct-To-Consumer Brands (Non-Food)

1,192 items

Startups selling their own branded products directly to consumers through owned e-commerce channels, rather than relying on department stores or big online marketplaces.

Latest Chella News

TV Talk: WOW wrestling star Rachel Kelvington has roots in Western Pa.

Dec 15, 2022

TribLIVE's Daily and Weekly email newsletters deliver the news you want and information you need, right to your inbox. On the first-year, nationally-syndicated series “WOW — Women of Wrestling,” wrestler Chantilly Chella is from Indio, Calif. In real life, the woman who plays Chella, Rachel Kelvington, is from Western Pennsylvania. But the rest of Chella’s backstory, as revealed in a November episode (supportive mom, alcoholic dad), syncs up with Kelvington’s real personal history. So why the change in where Chella is from? “Indio was added for the show because she’s really the queen of Coachella [music festival] and Coachella takes place in Indio, Calif.,” Kelvington explained. Chantilly Chella competes again in this week’s “WOW” episode (11:30 p.m. Saturday, WPCW-TV). Kelvington was back-and-forth from Pittsburgh to Los Angeles to film “WOW” episodes from May to October. “This was the craziest summer of my life,” said Kelvington, whose day job is cutting hair at Graham’s Barber Shop in Lawrenceville. “My clients would be like, ‘I’m getting married, I need a haircut!’ And I’m, like, ‘Sorry, I’m filming a TV show.’” An Imperial native and 2007 West Allegheny High School grad, Kelvington, 34, played softball and did kickboxing in high school, but never imagined she’d get into professional wrestling. But at age 22, she worked as a bartender at Primanti Bros. in Crafton and she took note of how some customers came in weekly to watch wrestling. “I started watching it and I was like, this is actually entertaining,” Kelvington recalled. “It was something about the costumes and the bright lights and the fact that they traveled so much. I was like, what am I doing with my day job?” Four months after her father passed away at age 50, Kelvington said she realized life is short. She packed up and moved to Louisville, Ky., to learn how to wrestle. She’s since traveled the world wrestling under a variety of names, including Ray Lyn, an identity she still uses for non-televised wrestling, including in an Enjoy Wrestling match Saturday at Mr. Smalls Theatre in Millvale. While living in Los Angeles for a few years beginning in 2016, Kelvington was asked to join “WOW” in its previous incarnation on cable network AXS. “My favorite thing about ‘WOW’ is they do a good job of giving all of our characters our own personal stories that we’re allowed to share. It’s very inspiring for women: You have women of all shapes and sizes, from all different backgrounds coming together,” said Kelvington, who is also a fan of the 2017-19 Netflix series “GLOW,” which put a spotlight on women wrestlers in the 1980s. Kelvington insists the matches on “WOW” are not scripted with predetermined outcomes for the sake of storylines. “We are 100% wrestling for real,” she said. “It’s very much the same as whenever I was in martial arts and kickboxing. You just train all the time. … In competition [winning] is always up for grabs, so you gotta fight your hardest every time you’re in the ring.” How does Kelvington differentiate between Chantilly Chella and Ray Lyn? She sees Chantilly Chella as high-energy and a lot of fun, which borrows from Kelvington’s own personality. “I’m a very bubbly person,” she said. “I’m not a downer at all. And I do love music. The funny thing is they made Chantilly a festival girl, but I haven’t actually gotten to go to many festivals because I’ve been pursuing this wrestling dream for 10 years now. But I always go to concerts all the time.” As for Ray Lyn, she has more of an edge. “Ray Lyn’s a little sassy,” Kelvington said. “She’s [got] that bartending personality whenever someone wasn’t being very nice.” The toughest part of her multiple roles? Multiple social media accounts for Chantilly Chella and Ray Lyn. “It’s exhausting,” Kelvington said with a weary laugh. ‘Average Joe’ films elsewhere Pittsburgh-set BET+ series “Average Joe,” about a Hill District plumber (Deon Cole) who discovers his father lived a double life, is currently filming its first season in Atlanta. The series is written and created by Robb Cullen, who was co-creator of FX’s 2003 dark comedy “Lucky,” Swissvale native Billy Gardell’s first TV series regular role. Cullen told me he originally developed the project with Gardell in mind, hence the Pittsburgh setting. Kept/canceled

Chella Frequently Asked Questions (FAQ)

  • When was Chella founded?

    Chella was founded in 2012.

  • Where is Chella's headquarters?

    Chella's headquarters is located at 507 Calle San Pablo, Santa Barbara.

  • What is Chella's latest funding round?

    Chella's latest funding round is Unattributed - II.

  • How much did Chella raise?

    Chella raised a total of $6.23M.

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