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Mporium

mporium.com

Founded Year

2012

Stage

Unattributed | Alive

Total Raised

$2.8M

Last Raised

$2.8M | 9 yrs ago

About Mporium

Mporium, formerly MoPowered, is a technology company specializing in digital marketing. Mporium's proprietary technology enables agencies and advertisers to identify, optimize and capitalize on micro-moments – those moments when there are significant changes in the levels of consumer intent.

Headquarters Location

106 New Bond Street

London, England, W1S 1DN,

United Kingdom

+44(0) 203 841 8411

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Expert Collections containing Mporium

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Mporium is included in 2 Expert Collections, including E-Commerce.

E

E-Commerce

10,027 items

F

Fintech

5,028 items

Track and capture company information and workflow.

Mporium Patents

Mporium has filed 2 patents.

patents chart

Application Date

Grant Date

Title

Related Topics

Status

11/9/2015

Video signal, Internet advertising methods, Social networking services, Broadcast engineering, Promotion and marketing communications

Application

Application Date

11/9/2015

Grant Date

Title

Related Topics

Video signal, Internet advertising methods, Social networking services, Broadcast engineering, Promotion and marketing communications

Status

Application

Latest Mporium News

New CEO Tom Smith to lead Mporium restructure

Jul 23, 2019

AIM-listed digital marketing technology company Mporium Group plc has appointed Tom Smith as its new CEO and provided an update on its restructuring plans. Smith, who succeeds Nelius De Groot, has joined the board with immediate effect. He joined Fast Web Media in 2008, which was acquired by Mporium in 2015 and sold earlier this month. Smith became Head of MporiumX on its launch in November 2018 and has been Managing Director of the Group since June 2019. De Groot will remain with the Company as a Non-Executive Director until the end of August. Mporium has also announced it expects the restructuring plan for the business to be completed by the end of this month. Revenue for the year ended 31 December 2018 was down 54% to £0.91m (2017: £1.98m) as the company failed to achieve sufficient business from its Agency division and Fast Web Media generated significant losses. The Group made an operating loss of £7.73m in 2018, compared to a loss of £3.87m in the previous year. In June it raised £1.9m from a share issue to help it restructure the business and provide working capital (see Mporium raises £1.9m for restructure ). In July it sold Fast Web Media to International Agency Group for a nominal consideration of £7,500. The restructure will see Mporium concentrate on its MporiumX division, which uses it proprietary IMPACT technology to drive digital advertising campaigns on a pay-for-performance basis, and narrow its focus to specific business sectors, including the sports and consumer regulation sectors, and license its IMPACT platform through a self-service offering. 2018 was a very difficult year for the business, but management states it has made encouraging progress with its restructure and is confident the leaner structure will drive growth. In April it reported total revenues booked to the end of February 2019 exceeded £5.4m, with MporiumX accounting for 95%.

Mporium Frequently Asked Questions (FAQ)

  • When was Mporium founded?

    Mporium was founded in 2012.

  • Where is Mporium's headquarters?

    Mporium's headquarters is located at 106 New Bond Street, London.

  • What is Mporium's latest funding round?

    Mporium's latest funding round is Unattributed.

  • How much did Mporium raise?

    Mporium raised a total of $2.8M.

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