Founded Year

2013

About Moloco

Moloco is a machine learning company that offers a complete suite of programmatic advertising solutions to help mobile companies optimize the performance of their acquisition, retention, and monetization campaigns. The company was founded in 2013 and is based in Redwood City, California.

Moloco Headquarter Location

735 Shasta Street

Redwood City, California, 94063,

United States

Moloco's Product Videos

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Moloco's Products & Differentiation

See Moloco's products and how their products differentiate from alternatives and competitors

  • Moloco Cloud DSP

    Moloco Cloud DSP enables performance marketers to quickly scale user acquisition and efficiently achieve greater lifetime value through battle-tested prediction models built on machine learning uniquely trained with their own first-party data.

    Differentiation

    ML is difficult to build (infrastructure and model) & takes time to train for accuracy. From expertise building ML at Google, Facebook, Amazon we offer a performance engine to customers (managed or … 

    Unlike “walled garden” tech that rely on third-party user data, Moloco gives clients full visibility into their first-party data and how it is being used, with reporting dashboards and impression-le… 

    Moloco’s ML models continue to train the performance engine on each app’s specific user and engagement data, further improving results. 

    Integrated with all major ad exchanges for global reach (> 2.5M apps in 240 + countries. 

    Paired with proprietary DoubleCheck network quality scoring, we provide the industry’s strongest limitations to ad fraud. 

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    Differentiation

    We're on a mission to enable every organization to make smarter decisions about tech. Whether it's finding a new game-changing vendor or understanding a new market, it's easier, faster and smarter with CB Insights. All made possible by the smartest, hardest-working team in tech. Subscribe to see more.

Latest Moloco News

Korean unicorns steal talents via top pay and ingenious fringe benefits2022.04.20 14:54

Apr 20, 2022

Korean unicorns steal talents via top pay and ingenious fringe benefits 2022.04.20 14:54:43 | 2022.04.20 14:55:07 Receiver IT program developers and software engineers in South Korea have a variety of choices in employers offering benefits from unlimited holidays to stock option benefits as soon as joining. Rising employers popular among IT talents are Moloco, Dunamu, and Sendbird whose perks appeal more than traditional big IT names of Korea such as Naver, Kakao, Line, Coupang, Baedal Minjok, and Danggeun Market. The three are employers of just 10 years and yet they offer employee compensations big and multidecade-old companies would envy. Dunamu, operator of the country’s top cryptocurrency exchange, has rapidly grown to command more than 10 trillion won in total assets and could become subject to the Fair Trade Commission watch for tougher antitrust rules for big conglomerates. In fact, it indulges employees better than big household corporate names of Korea. The company last month disclosed annual salary of 370 employees excluding board directors averaged 393 million won ($317,447). When counting out executive-level, annual payroll averaged 160 million won, still among the highest in the country. The company also offers one of the highest fringe benefits, including interest-free mortgage loans for employees with the company for more than one year. Mobile ad platform Moloco and in-app chat solution provider Sendbird boast bold employee compensations despite their fledgling age. Both are unicorns founded by Korean nationals and based in Silicon Valley. Moloco, providing personalized ads based on big data and machine learning technology, offers its shares through the form of restricted stock unit (RSU) to newly employed workers as part of compensation. Sendbird gives stock options that can be exercised one year upon joining and subsidizes employees for self-development programs. By Woo Soo-min and Jenny Lee WED

  • When was Moloco founded?

    Moloco was founded in 2013.

  • Where is Moloco's headquarters?

    Moloco's headquarters is located at 735 Shasta Street, Redwood City.

  • Who are Moloco's competitors?

    Competitors of Moloco include AppLovin and 4 more.

  • What products does Moloco offer?

    Moloco's products include Moloco Cloud DSP and 1 more.

  • Who are Moloco's customers?

    Customers of Moloco include DraftKings, Tiktok, Amazon, Facebook and GS Shop.

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