Mixpanel
The profile is currenly unclaimed by the seller. All information is provided by CB Insights.
Founded Year
2009Stage
Series C | AliveTotal Raised
$284.52MValuation
$0000Last Raised
$200M | 9 mos agoRevenue
$0000Research containing Mixpanel
Get data-driven expert analysis from the CB Insights Intelligence Unit.
CB Insights Intelligence Analysts have mentioned Mixpanel in 3 CB Insights research briefs, most recently on Apr 14, 2022.
Expert Collections containing Mixpanel
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Mixpanel is included in 3 Expert Collections, including Unicorns- Billion Dollar Startups.
Unicorns- Billion Dollar Startups
1,178 items
Tech IPO Pipeline
286 items
Targeted Marketing Tech
363 items
This Collection includes companies building technology that enables marketing teams to identify, reach, and engage with consumers seamlessly across channels.
Latest Mixpanel News
Jul 20, 2022
Cxense The market is majorly driven by the growing need for accurate data insights and analytics to enable business strategies. Rising adoption of big data and advanced analytics solutions is another key factor driving the growth of digital intelligence platform market. The ability of these platforms to provide real-time insights into customer behavior and preferences is expected to further fuel the demand for these platforms over the forecast period. The aim of digital intelligence platform is to harness the data that is being generated by humans and devices in order to make better decisions. This platform helps organizations to gather, process, and analyze data in order to improve their performance. It also provides tools for managing and analyzing data, as well as for decision support. Data analysis solutions that may be used in conjunction with a mobile engagement platform to extract and analyze customer behavior data are becoming increasingly popular in the business intelligence market. Digital intelligence platforms help organizations to identify customers' behavioral changes, which are early indicators of customer churn or satisfaction. Organizations can use digital intelligence platforms to generate real-time insights about their customers and prospects. These platforms enable organizations to have a better understanding of their customers by providing them with the ability to monitor, analyze, and predict customer behavior. Digital intelligence platforms are gaining popularity among enterprises as they enable organizations to improve customer engagement and loyalty. These platforms help organizations to identify customers who are most likely to churn, and also provide them with the ability to proactively engage with these customers. Digital intelligence platforms also help organizations to better understand their target markets and understand customer buying behavior. On-demand digital analytics platforms are widely deployed by enterprises to derive valuable insights from the ever-growing data sets. On-demand digital analytics platforms are web-based applications that allow users to measure, analyze, and optimize their digital marketing efforts. The major factors driving the growth of the on-demand digital analytics platform market include the need for real-time data analysis, increasing adoption of cloud-based solutions, and growing need for customer segmentation. However, data security and privacy concerns are restraining the market growth. Market Segmentation For the purpose of this report, the publisher has segmented the digital intelligence platform market based on component, touchpoint, organization size, end use, and region: Component Outlook (Revenue, USD Billion; 2018-2030) Analytics Company website Large Enterprises BFSI North America
Mixpanel Web Traffic
Mixpanel Rank
When was Mixpanel founded?
Mixpanel was founded in 2009.
Where is Mixpanel's headquarters?
Mixpanel's headquarters is located at One Front Street, San Francisco.
What is Mixpanel's latest funding round?
Mixpanel's latest funding round is Series C.
How much did Mixpanel raise?
Mixpanel raised a total of $284.52M.
Who are the investors of Mixpanel?
Investors of Mixpanel include Bain Capital Tech Opportunities, Paycheck Protection Program, Andreessen Horowitz, Max Levchin, David Sacks and 7 more.
Who are Mixpanel's competitors?
Competitors of Mixpanel include MoEngage, Kubit, Foxintelligence, Heap, Braze, Pendo, Amplitude, LaunchDarkly, Optimizely, WebTrends and 12 more.
You May Also Like

Heap automatically collects and organizes customer behavioral data, allowing businesses to analyze customer experiences and create products without the typical costs associated with analytics implementations. It automatically captures every web, mobile, and cloud interaction: clicks, submits, transactions, emails, and more, to allow users to retroactively analyze data without writing code.

Kubit is a product analytics platform that runs directly on a cloud data warehouse. The platform delivers self-service product insights to help better understand user behavior, improve engagement retention, and fuel product growth. It was founded in 2018 and is based in Oakland, California.

Bluecore offers personalized retention emails for e-commerce firms. Bluecore automatically determines which emails to send in real-time.

Act-On is a provider of integrated marketing automation software, helping companies to tie inbound, outbound, and nurturing programs together - across email, web, mobile, and social. Users achieve superior return on marketing investment through sophisticated demographic and behavioral data that increases engagement throughout the customer lifecycle, reduces the cost of acquisition, and strengthens loyalty. Act-On's fresh approach to marketing automation gives sales and marketing professionals full functionality without the complexity other systems impose, and makes campaign creation and program execution easier and faster. Act-On offers a best-in-class professional services team, dedicated customer support, and the APEX ecosystem of partners to provide clients with the tools they need to achieve marketing success.

Kissmetrics is a customer engagement automation platform that offers behaviour-based engagement data and services. It helps to identify, understand and improve the metrics that drive an online business, offers behavioral analytics, segmentation and email campaign, enabling businesses to measure, recognize and attribute actions to specific customers across multiple digital devices. It is based in Corte Madera, California.

Airship gives brands the user-level data, engagement channels, AI orchestration, and services they need to deliver push notifications, emails, SMS, in-app messages, mobile wallet passes, and more to exactly the right person in exactly the right moment - building trust, boosting engagement, driving action and growing value.
Discover the right solution for your team
The CB Insights tech market intelligence platform analyzes millions of data points on vendors, products, partnerships, and patents to help your team find their next technology solution.