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MOBILE & TELECOMMUNICATIONS | Mobile Software & Services / Application Development
mindpl.co.jp

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Stage

Series C | Alive

Total Raised

$4M

Last Raised

$4M | 7 yrs ago

About Mind Palette

Mind Palette focuses on "mobile * social media" as its main business. The company aims to further the realization of a society in which each individual transmits information in real time and new values are generated by connecting other people. To this end, Mind Palette conducts the provision of exciting Internet services for both users and creators. The company's social app Snapeee allows users to decorate photos and then share the new pics via social media.

Mind Palette Headquarter Location

Shiba Amerex 3 bldg 3-12-17 Mita, Minato-ku

Tokyo, 108-0073,

Japan

Latest Mind Palette News

Photo sharing app Snapeee raises US$4M in Series C funding

Jul 29, 2014

15 By Jonathan Toyad Mind Palette, the Tokyo-based startup behind Snapeee, has secured the investment from Global Brain and others The ‘GB-V Growth Fund Investment Limited Partnership’ managed by Japanese venture capital company Global Brain Corporation , and Japanese magazine publishing giant  Kodansha have together invested US$4 million into photo sharing app  Snapeee ‘s creator  Mind Palette . The investment makes Hiroshi Mihayashi, Principal, Global Brain, a part of the company’s Board of Directors. Takaaki Kamio, CEO, Mind Palette said that the company will add e-commerce functionality on its platform so that it will be easier to get potential fashion outlet customers. Launched in 2011, the fashion-focussed photo sharing app Snapeee is quite a rage with those in love with decorating their selfies and pictures with ‘kawaii’ culture wraps, and sharing them via social networks. Shinichi Kuwata, Deputy Executive Director of Rights Division, Kodansha said that the company’s various female fashion magazines will have an increased user base, thanks to the investment. It’s no surprise that Snapeee had beyond 8.1 million registered users as of July 24 this year, given that social network apps and fashion go hand-in-hand like peanut butter and chocolate. The app has been ranked as number one in various Asian territories including China, Hong Kong, Malaysia, Taiwan, Thailand and Vietnam. Global Brain’s last investment, together with KDDI, was worth US$8 million, which it invested in four startups — Venturebeat, Pogoseat, Issuu and Edmodo.

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