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Acq - Fin | Alive

About Milani Cosmetics

New Milani Group, dba Milani Cosmetics, is designed for women who love to wear color. The company's products allow women to explore and push their boundaries. Milani's easy to use, high-end products, trend-setting and timeless colors are designed for customers with unique needs.

Headquarters Location

2111 East 49th Street

Los Angeles, California, 90058,

United States




Latest Milani Cosmetics News

Amber Heard Trial’s Viral Milani Cosmetics ‘Demonstration’ Is Trending After ‘Depp v. Heard’ Tops Netflix’s Most Viewed List

Aug 24, 2023

Emma Cooper’s “Depp v. Heard” premiered on Netflix on Aug. 16, quickly rising to the top of the streaming service’s most watched titles. The three-part docuseries dives into Johnny Depp and Amber Heard ‘s defamation trial, which followed Heard’s 2018 op-ed published in The Washington Post that detailed the actress’ allegations of past sexual violence. In the second episode of the series, “Depp v. Heard” shows how the trial set the internet ablaze, creating an extensive discussion that was livestreamed, “memed” and highly promoted on social media. In April 2022, beauty brand Milani Cosmetics joined the debate with a video published on its TikTok account that is now part of the documentary. Related Articles Milani’s connection with the defamation trial started once Heard’s attorney J. Ben Rottenborn and lawyer Elaine Bredehoft used one of the brand’s products, the All in One Correcting Kit, in a demonstration to illustrate the actress’ allegations of regularly carrying makeup with her to cover up bruises caused by her ex-husband’s alleged physical abuse. “This is what Amber carried in her purse for the entire relationship with Johnny Depp,” Bredehoft said. “She’s an actor. Can you honestly think she would’ve left her apartment ever without makeup ? Do you think that she ever would’ve wanted other people to see her bruises and her cuts?” Although Heard’s lawyers had never made a statement specifically about the Milani Cosmetics color-correcting palette, the brand’s logo was visible on the front of the product they held. Elaine Bredehoft, Amber Heard’s lawyer, speaks inside the courtroom on April 12, 2022, in Fairfax, Virginia. POOL/AFP via Getty Images TikTok users pointed out that Milani’s All in One Correcting Kit was launched in 2017, one year after Heard filed for divorce from Depp. Milani responded with a video on its account confirming the year of release. “You asked us…let the record show that our Correcting Kit launched in 2017,” read the caption. Some social media users criticized the brand for leveraging the trial for attention. Milani Cosmetics released a statement saying the “video was to verify the claim that our eagle-eyed and loyal fan base made about the product named in the trial” and added that the company wasn’t “taking a formal stance on the trial, evidence or future outcome of the case.”

Milani Cosmetics Frequently Asked Questions (FAQ)

  • Where is Milani Cosmetics's headquarters?

    Milani Cosmetics's headquarters is located at 2111 East 49th Street, Los Angeles.

  • What is Milani Cosmetics's latest funding round?

    Milani Cosmetics's latest funding round is Acq - Fin.

  • Who are the investors of Milani Cosmetics?

    Investors of Milani Cosmetics include Gryphon Investors.

  • Who are Milani Cosmetics's competitors?

    Competitors of Milani Cosmetics include Birchbox and 4 more.


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