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ThirdLove company logo
INTERNET | eCommerce / Apparel & Accessories

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Founded Year



Loan | Alive

Total Raised




Last Raised

$3.5M | 2 yrs ago



About ThirdLove

ThirdLove is a San Francisco, CA-based direct-to-consumer women's bra and underwear company. By using women's measurements in its design process (Fit Finder), the company is able to consider the unique needs of diverse body sizes and shapes.

ThirdLove Headquarter Location

555 19th Street

San Francisco, California, 94107,

United States


Latest ThirdLove News

How ThirdLove Avoided Folding by Switching Up Its Selling Strategy

Oct 14, 2021

ThirdLove had trouble getting customers to buy their bras sight unseen. Founder Heidi Zak decided to resort to desperate measures. Comic strip by Koren Shadmi In 2015, two years after launching   ThirdLove , co-founder Heidi Zak had to face facts: Her DTC bra company was strapped for cash and in danger of folding. It was the early days of e-commerce, and customers didn't want to spend $68 on a bra they couldn't try on first. Zak and her 13-person team needed to find a solution or throw in the towel. Inc. helps entrepreneurs change the world. Get the advice you need to start, grow, and lead your business today. Subscribe here for unlimited access. From the October 2021 issue of Inc. Magazine Sponsored Business Content

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Research containing ThirdLove

Get data-driven expert analysis from the CB Insights Intelligence Unit.

CB Insights Intelligence Analysts have mentioned ThirdLove in 3 CB Insights research briefs, most recently on Jun 25, 2020.

Expert Collections containing ThirdLove

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

ThirdLove is included in 5 Expert Collections, including Direct-To-Consumer Brands (Non-Food).


Direct-To-Consumer Brands (Non-Food)

1,192 items

Startups selling their own branded products directly to consumers through owned e-commerce channels, rather than relying on department stores or big online marketplaces.



8,744 items


Smart Money VCs (2017-2019)

6,297 items

We crunched the data to identify the 24 VC firms with the best combination of portfolio valuations and investment outcomes.


Online Fashion

269 items

Consumers are increasingly shopping online, making it the fastest growing channel across many sectors. This has led to the creation of online brands with limited or no physical retail presence. This collection include fashion startups with strong online component, including cloth


Apparel & Accessories

509 items

This Collection includes startups selling apparel and accessories ranging from activewear to dresses to glasses.

ThirdLove Patents

ThirdLove has filed 1 patent.

The 3 most popular patent topics include:

  • Computer vision
  • Digital photography
  • Image processing
patents chart

Application Date

Grant Date


Related Topics




Image processing, Digital photography, Monoclonal antibodies, Photographic techniques, Computer vision


Application Date


Grant Date



Related Topics

Image processing, Digital photography, Monoclonal antibodies, Photographic techniques, Computer vision



ThirdLove Web Traffic

Page Views per User (PVPU)
Page Views per Million (PVPM)
Reach per Million (RPM)
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ThirdLove Rank

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