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Founded Year



Bridge - II | Alive

Total Raised




Last Raised

$12.59M | 8 mos ago


MADUP is a mobile advertising company that maximizes the efficiency of advertising through data-based targeting and optimal channel selection through its platform MADIT.

MADUP Headquarters Location

398, Seocho-daero, Seocho-gu Platinum Tower, 1202-ho

Seoul, 06619,

South Korea


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Latest MADUP News

S Korean adtech startup Madup secures $12m in Series B funding

Jan 8, 2019

South Korea. Photo by Alexander Nachev on Unsplash January 8, 2019 South Korean adtech mobile marketing company, Madup has secured Series B funding of $11.9 million (13.4 billion KRW) from Praxis Capital, Stonebridge Ventures, ID ventures, MG investment, and Seoul Investment Partners. According to an official statement, Madup plans to use the proceeds to increase data and technology efficiency of its ad targeting service. Madup is a data-based mobile marketing company that maximises the effects of advertisement by selecting optimal channels and detailed targeting. It also provides customised consulting for industries. According to Madup’s website, its clients include Kakao, Google and Taboola. “We made the decision to invest for Madup’s exceptional technology, its know-hows in a large-scale ad campaign, and its growth potential in utilization of AI/Big data technology,” said Praxis Capital. Madup last raised over $894,000 (1 billion KRW) in Series A funding in 2016 from Stonebridge Ventures.

MADUP Web Traffic

Page Views per User (PVPU)
Page Views per Million (PVPM)
Reach per Million (RPM)
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  • When was MADUP founded?

    MADUP was founded in 2015.

  • Where is MADUP's headquarters?

    MADUP's headquarters is located at 398, Seocho-daero, Seocho-gu, Seoul.

  • What is MADUP's latest funding round?

    MADUP's latest funding round is Bridge - II.

  • How much did MADUP raise?

    MADUP raised a total of $25.32M.

  • Who are the investors of MADUP?

    Investors of MADUP include IMM Investment, Krossroad Partners, Shinhan Investment Corp., Stonebridge Ventures, Seoul Investment Partners and 5 more.

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