Loyal Guru company logo

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Founded Year



Series A | Alive

Total Raised


Last Raised

$8.86M | 5 mos ago

About Loyal Guru

Loyal Guru is a customer data platform with marketing automation capabilities built specifically for supermarkets, that uses data and AI to make every customer interaction smarter.

Loyal Guru Headquarter Location

C / Modolell nº 5

Barcelona, 08021,


+34 93 551 14 43

ESPs containing Loyal Guru

The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.

Consumer & Retail / Digital Engagement

Companies in this market provide apps, software, and web-based tools that enable brands and retailers to design, build, manage, and analyze their loyalty and rewards programs. Alongside infrastructure, these solutions can include customer data platforms (CDPs) and automated marketing tools that send personalized rewards, offers, and promotions via SMS and email. All of these companies work with re…

Loyal Guru named as Challenger among 13 other companies, including Emarsys, SessionM, and Paytronix.

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Expert Collections containing Loyal Guru

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Loyal Guru is included in 2 Expert Collections, including Loyalty & Rewards Tech.


Loyalty & Rewards Tech

495 items

Startups allowing global brands and local shops alike to offer tech-enabled loyalty and rewards programs to their customers. This collection includes categories across loyalty software, digital loyalty & rewards, AI-powered loyalty, blockchain-powered loyalty, and more.


Artificial Intelligence

9,093 items

This collection includes startups selling AI SaaS, using AI algorithms to develop their core products, and those developing hardware to support AI workloads.

Latest Loyal Guru News

Loyal Guru: Raises Additional €8M in Series A Funding

Mar 9, 2022

Loyal Guru Raises Additional €8M in Series A Funding Loyal Guru , a Barcelona, Spain-based SaaS customer data company, raised €8M in Series A funding The round was led by Nauta Capital The company intends to use the funds to further expand across Europe and the Americas and continue to develop its solution LoyalGuru is a SaaS based Customer Data Platform for retailers to collect and activate their omnichannel customer data in a single view This data can be used to create micro-segments based on purchase behavior and to launch hundreds of 1:1 personalized offers and loyalty programs LoyalGuru enables retailers to gather, cleanse, store, enrich and distribute customer data from all possible sources Tags:

Loyal Guru Web Traffic

Page Views per User (PVPU)
Page Views per Million (PVPM)
Reach per Million (RPM)
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Loyal Guru Rank

  • When was Loyal Guru founded?

    Loyal Guru was founded in 2016.

  • Where is Loyal Guru's headquarters?

    Loyal Guru's headquarters is located at C / Modolell nº 5, Barcelona.

  • What is Loyal Guru's latest funding round?

    Loyal Guru's latest funding round is Series A.

  • How much did Loyal Guru raise?

    Loyal Guru raised a total of $11.06M.

  • Who are the investors of Loyal Guru?

    Investors of Loyal Guru include Greycroft, Nauta Capital and Telegraph Hill Group.

  • Who are Loyal Guru's competitors?

    Competitors of Loyal Guru include SpotOn, RevLifter, Xoxoday, Annex Cloud, Giift, Splio, Hashtag Loyalty, FiveStars, Perx Technologies, Bonat and 17 more.

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