Predict your next investment

Corporation
INTERNET | Internet Software & Services / Customer Relationship Management
livefyre.com

See what CB Insights has to offer

Founded Year

2009

Stage

Acquired | Acquired

Total Raised

$67.3M

Valuation

$0000 

About Livefyre

Livefyre brings the social Web experience to any organization's site, driving real-time conversations and fostering community engagement. Livefyre's suite of real-time products increases time spent on publisher's content, visitor participation, and return visits. Livefyre is powered by StreamHub - an Engagement Management System (EMS). StreamHub allows site owners and editors to easily curate the entire social Web and incorporate it into their site alongside original content. Livefyre also provides Live Comment, Live Blog, and Live Chat applications on the Web to make both curated and original content interactive in real-time. Livefyre's customers include media companies such as The New York Times, CBS, Newsweek/The Daily Beast, AOL Tech, FOX Entertainment, and NBC Universal.

Livefyre Headquarter Location

360 3rd St Suite 700

San Francisco, California, 94107,

United States

415-800-0900

Latest Livefyre News

09:36 ET Mavrck Hires Executives From Adobe, Salary.com and Twitter

Nov 17, 2021

New executive hires bring more than 50 years of collective global leadership experience to the leading influencer marketing platform for the enterprise News provided by Share this article Share this article BOSTON, Nov. 17, 2021 /PRNewswire/ -- Mavrck, the industry's leading all-in-one influencer marketing platform for the enterprise, continues to strengthen its executive leadership team and top position in the influencer marketing category, with the appointment of three industry veterans to lead its product, engineering and finance operations. Natasha Mooney Walton, Haiyang Li, and Andy Antos join the executive team of influencer marketing platform company, Mavrck. With these hires, Mavrck is positioned to define a new class of enterprise software that powers social proof at scale. Natasha Mooney Walton, VP of Product at Mavrck and a former product leader at Adobe, is leading the charter to design an industry-leading product strategy for the enterprise customer and a roadmap for Mavrck to continue to deliver innovative products and solutions to its customers that have activated more than three million creators worldwide to generate sponsored content. Mooney Walton has nearly 15 years of experience delivering product management excellence. At content curation and audience engagement company Livefyre, Mooney Walton was the first head of product and design, growing the product team from the ground up leading to a successful acquisition by Adobe. As a product leader at Adobe, she led a team that drove the post-acquisition strategy for Livefyre's position in the Adobe Experience Cloud. She is a frequent speaker on disability inclusion and is the founder of Tech Disability Project, a nonprofit community of tech professionals with disabilities. Haiyang Li, Mavrck's SVP of Engineering, is an accomplished software engineering leader skilled in building scalable, customer-value driven products. Over the last 20+ years, Li has channeled his passion for mentoring young talent and leading fast-growing and disciplined engineering teams at several start-ups and Fortune 500 companies. Li is a member of the founding team at Salary.com, the enterprise HR SaaS solution provider, where he was responsible for leading the technological vision, delivery, and global engineering teams for Salary.com's SaaS performance and compensation review product for 10 years, instrumental to the company's successful IPO. Andy Antos, Mavrck's SVP of Finance, brings almost two decades of experience in financial operations, bringing operational excellence to start-ups to drive business growth. He most recently served as the finance lead for Twitter's data licensing business, where he led strategic growth initiatives to drive the adoption and growth by 775% in 6 years. Before Twitter, Antos built the financial and sales operations at Gnip, an early-stage company focused on social data, helping to lead the company to a successful exit in 2014 when it was acquired by Twitter. "We are thrilled to welcome Natasha, Haiyang and Andy to the Mavrck team. Their experience, expertise and leadership will accelerate the next chapter of fast growth, innovation and expansion for Mavrck," said Lyle Stevens, Co-Founder & CEO of Mavrck. "With these executive additions, Mavrck is positioned to define a new class of enterprise software that powers social proof at scale, and is bigger than just influencer marketing." Antos, Li, and Mooney Walton join Mavrck at a time of rapid growth for the influencer marketing and creator economy, estimated to be a $100+ billion dollar industry. Since 2014, Mavrck has powered more than three million activations with creators around the world for enterprise consumer brands. About Mavrck Mavrck is the all-in-one, advanced   influencer marketing platform enabling companies such as P&G, Express, and General Mills to harness the power of social proof that consumers trust today. Marketers use Mavrck to discover and collaborate with influencers, advocates, referrers, and loyalists to create trusted content and insights for customer journey touchpoints at scale. Using its self-service influencer manager, Mavrck allows marketers to take an automated and performance-based approach to influencer marketing. Founded in 2014, Mavrck's platform has been recognized for its superior offering by the Shorty Awards and Retail TouchPoints' Retail Innovator Awards, honored as "Best Influencer Marketing Platform" by Digiday, is the #1 influencer marketing platform for the enterprise on software review site G2, and was named to the 2019 and 2020 Inc. 5000. Mavrck was also named a "Leader" among the top influencer marketing platforms in Forrester's evaluation, The Forrester New Wave™: Influencer Marketing Solutions, Q2 2020. CONTACT:

Predict your next investment

The CB Insights tech market intelligence platform analyzes millions of data points on venture capital, startups, patents , partnerships and news mentions to help you see tomorrow's opportunities, today.

Research containing Livefyre

Get data-driven expert analysis from the CB Insights Intelligence Unit.

CB Insights Intelligence Analysts have mentioned Livefyre in 1 CB Insights research brief, most recently on Nov 12, 2021.

Livefyre Patents

Livefyre has filed 2 patents.

patents chart

Application Date

Grant Date

Title

Related Topics

Status

9/25/2014

11/13/2018

Social networking services, Internet culture, Social media, Search engine optimization, Internet terminology

Grant

00/00/0000

00/00/0000

Subscribe to see more

Subscribe to see more

Subscribe to see more

Application Date

9/25/2014

00/00/0000

Grant Date

11/13/2018

00/00/0000

Title

Subscribe to see more

Related Topics

Social networking services, Internet culture, Social media, Search engine optimization, Internet terminology

Subscribe to see more

Status

Grant

Subscribe to see more

CB Insights uses Cookies

CBI websites generally use certain cookies to enable better interactions with our sites and services. Use of these cookies, which may be stored on your device, permits us to improve and customize your experience. You can read more about your cookie choices at our privacy policy here. By continuing to use this site you are consenting to these choices.