The purpose of LetsGOGH is to provide useful services for the art community, seek continuous feedback, and provide an efficient market for the sale and origination of art. There are three core challenges that LetsGOGH seeks to address: 1. Galleries have too much power over artists, with gross margins near 100% 2. The market for original works is opaque and daunting, albeit with mass market appeal 3. Artists lack data-driven direction and market insights
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