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leapfrogonline.com

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Founded Year

1995

Stage

Acquired | Acquired

Total Raised

$30M

About Leapfrog Online

Leapfrog Online is a performance marketing solutions company that helps leading brands to grow digital market share, acquire new customers, and deliver profitable sales.

Leapfrog Online Headquarter Location

807 Greenwood Street

Evanston, Illinois, 60201,

United States

844-650-4945

Latest Leapfrog Online News

iProspect Shakes Up Leadership With New U.S. CMO and First Chief Tech Officer

Feb 15, 2018

Share iProspect has named Belle Lenz its U.S. chief marketing officer and Joel Grossman its first-ever chief technology officer. Lenz was formerly communications director of the Americas for the global digital marketing agency’s parent, Dentsu Aegis Network. Grossman hails from Leapfrog Online, the performance shop iProspect acquired last year, where he served in the same role. Both will report directly to Jeremy Cornfeldt, president of iProspect U.S., effective immediately. Global CMO Misty Locke remains in her role. “As iProspect continues to grow and evolve with the digital landscape, we have set our sights on bringing on the best and brightest talent, especially to our leadership team,” said Cornfeldt. “Joel and Belle are both brilliant in their respective fields and will bring a new way of thinking to the agency.” Lenz will be based out of iProspect’s New York headquarters, where she will oversee all of the agency’s marketing, communications and new business efforts in the U.S. Prior to joining Dentsu, Lenz was vice president of corporate communications at IPG Mediabrands; before that, she was director of corporate communications in North America for Havas Media. She also sits on the 4A’s Communications Committee. An iProspect spokesperson said the U.S. CMO role has been vacant since Amy Quigley resigned in 2013 to head up healthcare marketing network Myelin Health in the same role. It’s unclear why the agency took so long to replace her. Grossman, stationed out of iProspect’s Chicago office, will spearhead the agency’s technology strategy and platform development, with a specific focus on its proprietary conversion platform LFX (which came over from Leapfrog). He played an integral part in the launch of LFX while at Leapfrog and will work across all clients. iProspect described its growing team in a statement as “a powerhouse of talent” that will help “expand the agency’s ability to grow within the market.” Share

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Expert Collections containing Leapfrog Online

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Leapfrog Online is included in 1 Expert Collection, including ad tech.

a

ad tech

3,632 items

Leapfrog Online Patents

Leapfrog Online has filed 1 patent.

patents chart

Application Date

Grant Date

Title

Related Topics

Status

3/17/2010

12/4/2012

Marketing, Marketing techniques, Promotion and marketing communications, Sales, Lead

Grant

Application Date

3/17/2010

Grant Date

12/4/2012

Title

Related Topics

Marketing, Marketing techniques, Promotion and marketing communications, Sales, Lead

Status

Grant

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