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Corporation
FOOD & BEVERAGES | Candy & snackfoods
kindsnacks.com

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Founded Year

2004

Stage

Acquired - II | Acquired

Valuation

$0000 

About KIND Snacks

KIND is a snack brand offering bars made from nutrient-dense ingredients like nuts, seeds, whole grains and fruit.

KIND Snacks Headquarter Location

1372 Broadway

New York, New York, 10018,

United States

855-884-5463

Latest KIND Snacks News

Quevos expands, rebrands following ‘Shark Tank’ deal

Jan 14, 2022

Photo: Quevos CHICAGO — One year ago, the founders of Chicago-based snack startup Quevos appeared on “Shark Tank” and scored a deal with Kind Snacks creator Daniel Lubetzky. Since then, the brand has expanded into more retail stores with redesigned packaging and an improved recipe. Quevos manufactures and markets egg white crisps featuring flavors such as sour cream and onion, honey mustard and dill pickle. Less than two years after launching the brand, Nick Hamburger and Zack Schreier landed the opportunity to appear on the television program to sell an equity stake in exchange for capital and invaluable mentorship and connections from one or more of its high-profile venture capitalists. Serving as a guest investor was Mr. Lubetzky, who, impressed by the founders’ entrepreneurial spirit and friendship-turned-partnership, offered $200,000 in cash and a $200,000 line of credit in exchange for 10% of the business. Months after the episode aired, Mr. Lubetzky invested an additional $1.35 million in the business to support continued retail growth, add team members and increase production capacity, Mr. Hamburger said. “We expanded our manufacturing facility over the summer,” he said. “We went from 10,000 square feet to 32,000 square feet, and we brought in more efficient equipment.”  The partnership with Mr. Lubetzky has unlocked several meaningful milestones for the brand, Mr. Hamburger said. Quevos generated more than $2 million in revenue last year, doubling its prior-year performance. Products are sold online and in 1,500 stores, including Whole Foods Market, Wegmans and The Vitamin Shoppe. The founders expect to add more retailers later this year. New packaging debuted in December, featuring playful graphics and eye-catching colors. “(Mr. Lubetzky) said we needed to bring more appetite appeal as well as brand personality and energy to the bag,” Mr. Hamburger said. “We think it’s going to draw a lot more consumers to the product on shelf and increase how many people try it. “We also reformulated along with that new packaging. We took in thousands of customers’ feedback and improved the texture of the product as well as the crunch of chip.” A new flavor will join the lineup soon. “We’re going to be launching original flavor, which is kind of ironic that that will be the seventh flavor we release,” Mr. Hamburger said. “Although it’s the most tame in terms of flavor profile, we actually anticipate it will become our top seller.” An update of Quevos’ progress is set to air on “Shark Tank” on Jan. 14.

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Research containing KIND Snacks

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CB Insights Intelligence Analysts have mentioned KIND Snacks in 1 CB Insights research brief, most recently on Jun 24, 2019.

KIND Snacks Patents

KIND Snacks has filed 13 patents.

patents chart

Application Date

Grant Date

Title

Related Topics

Status

7/12/2013

11/18/2014

Dosage forms, Drug delivery devices, Routes of administration, Skin care, Medical equipment

Grant

Application Date

7/12/2013

Grant Date

11/18/2014

Title

Related Topics

Dosage forms, Drug delivery devices, Routes of administration, Skin care, Medical equipment

Status

Grant

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