Predict your next investment

Kaia Naturals company logo
CONSUMER PRODUCTS & SERVICES | Personal / Personal Care Products

See what CB Insights has to offer


Incubator/Accelerator | Alive

About Kaia Naturals

Kaia Naturals is an eco-beauty brand that produces 100% non-toxic and cruelty-free products.

Kaia Naturals Headquarter Location

1a Beaumont Rd

Toronto, Ontario, M4W 1V4,



Latest Kaia Naturals News

This Dry Shampoo Works Overnight, so Steph Wakes up With Better Hair

Feb 26, 2019

As someone with fine hair who prefers not to dry it out with shampoo every single day, I'm a big dry shampoo devotee. And I've used plenty of them that I really, truly love: this one , which multiple Fashionista editors swear by; this one , which uses science-y technology to get hair feeling fresh; and this one , which smells heavenly and doesn't leave my hair looking chalk-covered. But my latest dry shampoo obsession came when I received a package from Kaia Naturals, a beauty brand that uses activated charcoal in its full product range to absorb oil and impurities. ADVERTISEMENT Visit Website While Kaia also makes natural deodorant, its Takesumi Detox Overnight Dry Shampoo is my favorite offering. Like it says in the name, it's meant to be used overnight: Concentrate a few pumps of it at the roots, go to bed, wake up with non-greasy, non-chalky hair. A lazy girl's dream. That's actually how I tend to use most dry shampoo formulas, since letting the product sit on the scalp overnight gives it time to do its absorbing more effectively, and then I can style my hair easily in the morning. That said, Kaia's version is particularly chalky (at first! ), so the overnight use is really the only way to go if you don't want to get saddled with a bunch of time spent massaging it in and brushing it out. ADVERTISEMENT Visit Website It does come in two tints, though I have found that even the "brunette" one leaves a whitish cast on my brown strands at first. So again: Overnight is kind of mandatory here. But if you use it according to those instructions, damn, is it good. The natural formula relies on rice and starches, arrowroot powder, kaolin clay and the aforementioned activated charcoal to sop up excess sebum and residue that can accumulate at the scalp. It leaves hair smelling fresh and lightly floral-scented; lends just enough body and volume and uses a special type of packaging that doesn't require aerosol. That last bit is especially exciting, A) if you care about the environment, B) because it allows Kaia to pack three aerosol cans' worth of product into one small bottle, C) because it's liquid-free, and therefore TSA-friendly and D) because it means the formula is free of drying alcohols. Is that enough reasons? Please note: Occasionally, we use affiliate links on our site. This in no way affects our editorial decision-making.

Predict your next investment

The CB Insights tech market intelligence platform analyzes millions of data points on venture capital, startups, patents , partnerships and news mentions to help you see tomorrow's opportunities, today.

Expert Collections containing Kaia Naturals

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Kaia Naturals is included in 2 Expert Collections, including Beauty & Personal Care.


Beauty & Personal Care

1,708 items

Startups in the beauty & personal care space, including cosmetics brands, shaving startups, on-demand beauty services, salon management platforms, and more.


Wellness Tech

1,219 items

We define wellness tech as companies developing technology to help consumers improve their physical, mental, and social well-being. Companies in this collection play across a wide range of categories, including food and beverage, fitness, personal care, and corporate wellness.

Kaia Naturals Web Traffic

Page Views per User (PVPU)
Page Views per Million (PVPM)
Reach per Million (RPM)
CBI Logo

Kaia Naturals Rank

CB Insights uses Cookies

CBI websites generally use certain cookies to enable better interactions with our sites and services. Use of these cookies, which may be stored on your device, permits us to improve and customize your experience. You can read more about your cookie choices at our privacy policy here. By continuing to use this site you are consenting to these choices.