May 13, 2016

Jiuxian.com Strengthens Direct Import Business to Establish a Presence in France 2016-05-13 08:36 BORDEAUX, France, May 13, 2016 /PRNewswire/ -- A delegation led by Hao Hongfeng, chairman of China's largest online alcohol retailer Jiuxian.com, paid a visit to Chateau Margaux, one of the five most prestigious Premier Grand Cru Classé in Bordeaux, on May 10, 2016, and was warmly welcomed by the staff of the estate during the visit. Jiuxian.com plans to move forward with its wine development strategy through 2016. By seeking and establishing direct importing partnerships with wineries and major wine companies around the world, including in Australia and in France, while building on the success of its existing business, Jiuxian.com has further strengthened its direct import activities, in a move to provide high quality, sought-after wines across the globe to a wide range of Chinese consumers. Jiuxian.com chairman Hao Hongfeng stated, "Jiuxian.com's wine business is growing steadily. The company has recently launched a series of online wine promoting events, including 'Jiuxian Wine Festival' and 'Grand Cru Selection' featuring wines from highly reputed brands and Chateaux, offering genuine quality wines to Chinese consumers'. "  Every Tuesday, Jiuxian.com launches "Grand Cru Selection" featuring a wine from highly recognized and reputable wine estates such as Chateau Lafite Rothschild, Chateau Margaux, Chateau Mouton Rothschild and Chateau Palmer, all of which are selected  from the top Bordeaux Cru list. Wines of Chateau Margaux were available earlier this year and have proven to be highly popular among Chinese online consumers. The estate of Chateau Margaux, built during the Napoleonic period, is home to one of the most magnificent buildings in the Medoc region. All the traditional and famous Bordeaux chateaux are located on the left bank in Bordeaux, among which, three are based in Pauillac village, one is based in Pessac village, while Chateau Margaux is located in Margaux village. Chateau Margaux, built by Pierre de Lestonnac in 1590 and owned by the Lestonnac family, is the brightest pearl among Margaux village's famous chateaux. On the same day, Jiuxian.com's delegation visited one of the major Bordeaux wine companies - CVBG and was warmly received by their General Manager Mathieu Chadronnier. CVBG trades up to 150 million euros in wines annually. 70 per cent of its wines are exported, a large portion of which are shipped to China. According to a spokesperson of Jiuxian.com, the company has imported several high-quality yet affordable wines produced in famous chateaux on both the left and right banks of Bordeaux as well as from boutique chateaux through CVBG. These wines will be available on Jiuxian.com very soon. Source: Jiuxian.com