Sep 12, 2023

No Comments From the top Gigi Hadid at Jacquemus to the fashionista Kylie Jenner, face of the latest Acne Studios campaign, including the Colombian artist Shakira, new ambassador of Ipanema flip-flops… Overview of the new muses announced by the fashion brands for this 2023 school year. Kylie Jenner chez Acne Studios – Acne Studios Kylie Jenner chez Acne Studios Direction Los Angeles. For fall-winter 2023, Swedish label Acne Studios is heading across the Atlantic. In the campaign, social media star Kylie Jenner displays a mysterious look, wet hair, hypnotic eyes and a touch of rebelliousness, under the lens of the hyper creative fashion photographer Carlijn Jacobs. Face of the new denim collection, she poses dressed in the “2023” model, unisex pants with an oversized cut, with a wash giving it a worn effect (marketed at 570 euros). Shakira chez Ipanema – Ipanema Shakira chez Ipanema The Brazilian flip-flop brand Ipanema has called on Colombian pop star Shakira as ambassador for its “Sempre Nova” collection for spring-summer 2024. The campaign with the singer with the solar aura highlights the female journeys of everyday heroines and aims to “empower” all women. The new models of flat and platform sandals, mules and flip-flops are available in three sizes for adults, children and babies and available in coral, lilac and lemon yellow. Gigi Hadid chez Jacquemus – Jacquemus Gigi Hadid chez Jacquemus On a giant red balloon imitating an oversized cherry, in a bathtub full of bubbles… American fashion icon and top model Gigi Hadid embodies “Le Chouchou”, the new refined and resolutely regressive collection from Simon Porte Jacquemus. The model and designer of Dutch-Palestinian origin plunges into the playful and dreamlike world of a fairy tale (inspired by the style of Princess Diana) under the lens of fashion photographer Johnny Dufort who thus captures a whirlwind of ‘energy. Kylian Mbappé at Rimowa – Rimowa Mbappé, Lewis Hamilton and Rosé at Rimowa A golden team. After sending a suitcase into the metaverse for its campaign called “Never Still 4”, Rimowa calls on globe-trotting global icons: the young French football prodigy Kylian Mbappé, the Formula 1 driver Sir Lewis Hamilton, and the K-pop superstar Rosé. With a soundtrack composed by Hans Zimmer, the high-end German luggage handler wants to highlight suitcases as the best travel companions. Vernon pour Kenzo – Kenzo Vernon for Kenzo Head to the underground scene of Osaka and the history-laden streets of Kyoto for Kenzo. This fall, Vernon, the pop star of the South Korean group Seventeen, joins the pool of ambassadors for the Japanese fashion label. In the campaign, shot by Japanese photographer Keizo Kitajima, he wears clothes mixing traditional construction and contemporary dress codes such as super wide, flared denim pants with visible seams. As a bonus: in the clip, shot by British director Franck Lebon, artistic director Nigo appears in a cameo, playing a game of shogi (a cousin of chess). Lila Moss at Pepe Jeans – Pepe Jeans Lila Moss and Rita Ora at Pepe Jeans Double blow. To celebrate its 50th anniversary, the British jeans brand is blowing out its birthday candles with two fashionistas from the island. Obviously, we’re heading to London for the first fall-winter campaign called “W11 Love from London”, where Pepe Jeans highlights Lila Moss – the young British model who is also the face of Maje’s new “Miss M” bag – walking around Notting Hill. For the second, mischievously titled “London after hours”, you will have to wait until October to discover the singer and actress Rita Ora posing under the lens of Dan Jackson. Anitta at Savage Fenty – Savage Fenty Anitta at Savage Fenty Olé olé. For the start of the school year, superstar Rihanna’s lingerie brand is teaming up with Brazilian singer Anitta for a super spicy fall collection, shot by a swimming pool in a tropical atmosphere. On the program for “Cristal Crush”: a bralette and a skirt entirely made of chains and crystals, pine green lace sets, coral bras lined with laces or even a fishnet jumpsuit that plays with transparency. Ella Thomas chez PrettyLittleThing – PrettyLittleThings Ella Thomas chez PrettyLittleThing PrettyLittleThing, the fashion brand of the Boohoo group, which has just unveiled an ultra glamorous festive collection signed Naomi Campbell , has recruited reality TV star Ella Thomas into its ambassadorial fold for this fall. The young model, who participated in the show Love Island, will become the face of the brand’s new campaigns for the next six months and will also create exclusive digital content. All rights of reproduction and representation reserved. © 2023 FashionNetwork.com