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MOBILE & TELECOMMUNICATIONS | Mobile Software & Services / Payments
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Founded Year

2011

Stage

Series D | Alive

Total Raised

$95.91M

Valuation

$0000 

Mosaic Score

+20 points in the past 30 days

What is a Mosaic Score?
The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.

About Ibotta

Ibotta is a free cash back rewards and payments app that gives users real cash for everyday purchases when they shop and pay through the app. Ibotta provides ways for consumers to earn cash on their purchases by partnering with brands and retailers.

Ibotta Headquarter Location

1801 California St. Suite 400

Denver, Colorado, 80202,

United States

303-593-1633

Latest Ibotta News

Habu and Ibotta Partner to Provide Exclusive Data through Privacy- and Governance-Safe Collaboration to Power Advanced Analytics, Measurement, and Attribution for CPG Companies

Oct 13, 2021

Innovative Analytics and Measurement Solutions Allow Brands to Succeed in New Cookieless World October 13, 2021 09:00 AM Eastern Daylight Time SAN FRANCISCO--( BUSINESS WIRE )-- Habu , the Global Innovator in Data Clean Room Software, today announced its partnership with leading rewards platform and technology company, Ibotta . The partnership enables CPG companies to securely and seamlessly access high-value transaction data in privacy- and governance-safe clean room environments and empowers brands to unlock and accelerate new insights to fuel profile enrichment, journey analysis, and closed-loop attribution. As the industry embraces a more privacy-first approach, brands are looking to accurately measure performance by identifying key partners that offer the robust data and high-value signals needed to enrich consumer profiles and close gaps in the customer journey. Habu’s partnership with Ibotta provides data clean room customers with the ability to reimagine measurement by leveraging Ibotta’s rich deterministic transaction data (identified by registered email, MAID, and IP address) within Habu’s end-to-end marketing applications. Use cases include advanced segmentation and activation, customer journey analysis, measurement, experimentation, and distributed machine learning. The partnership also creates unique possibilities for those that are current Ibotta and/or Habu customers and unlocks brand new opportunities for those that aren’t, allowing all to take full advantage of the value and innovation that Habu and Ibotta can deliver together. “As regulatory shifts impact the acquisition of consumer data, it is critical for CPG companies to access high-quality, consumer-consented transaction signals to complement their own first part data asset to continue operating in this new world,” said Matt Kilmartin, Co-Founder and CEO of Habu. “Our partnership with Ibotta provides innovative analytics and measurement solutions that will enable brands to thrive in a cookieless future. Habu is proud to deliver a best-in-class end-to-end solution as we continue to solidify our position as an innovator and leader in data clean room software.” Leading CPG companies leverage Habu to safely and securely collaborate around data for advanced measurement, attribution, analytics, and insights. “The combination of Habu’s privacy-safe platform and Ibotta’s fully compliant, non-cookie based purchase data allows CPG brands to future-proof their consumer marketing efforts with confidence,” said Thomas Benedict; SVP Data & Media at Ibotta. “Partners that proactively address regulatory and identity challenges allow CPG brands to focus on what’s most important--driving sales and customer loyalty with increased efficiency." For more about Habu’s leading data clean room software, visit www.habu.com . About Habu Habu is a global leader in data clean room software, enabling companies to benefit from the value of data without the risk. Habu connects data internally and externally with other departments, partners, customers, and providers in privacy safe and compliant ways for better collaboration, decision making and results. The company is headquartered in San Francisco CA and Boston, MA. For more information on Habu Data Collaboration solutions visit www.habu.com . About Ibotta Headquartered in Denver, CO, Ibotta ("I bought a...") is a free-to-use cash back rewards platform that has delivered $1 billion in cumulative cash rewards to its users for making purchases in-store, on mobile apps or via websites. Launched in 2012, Ibotta has more than 40 million downloads, is one of the most frequently used shopping platforms in the United States, and offers cash back on purchases at more than 2,700 leading brands and retail partners. Ibotta was named to the 2021 Inc. 5000 list of fastest-growing private companies in the U.S. for the fourth year in a row after debuting on the list in 2018, and the company has also been named as a Top Workplace by The Denver Post four consecutive times. Contacts

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Research containing Ibotta

Get data-driven expert analysis from the CB Insights Intelligence Unit.

CB Insights Intelligence Analysts have mentioned Ibotta in 2 CB Insights research briefs, most recently on Sep 30, 2021.

Expert Collections containing Ibotta

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Ibotta is included in 6 Expert Collections, including In-Store Retail Tech.

I

In-Store Retail Tech

1,343 items

Startups aiming to work with retailers to improve brick-and-mortar retail operations.

U

Unicorns- Billion Dollar Startups

863 items

G

Grocery Retail Tech

300 items

Startups providing B2B solutions to grocery businesses to improve their store and omni-channel performance. Includes customer analytics platforms, in-store robots, predictive inventory management systems, online enablement for grocers and consumables retailers, and more.

L

Loyalty & Rewards Tech

294 items

Startups allowing global brands and local shops alike to offer tech-enabled loyalty and rewards programs to their customers. This collection includes categories across loyalty software, digital loyalty & rewards, AI-powered loyalty, blockchain-powered loyalty, and more.

P

Payments

1,618 items

Companies and startups in this collection enable consumers, businesses, and governments to pay each other - online and at the physical point-of-sale.

T

Tech IPO Pipeline 2020

282 items

Track and capture company information and workflow.

Ibotta Patents

Ibotta has filed 4 patents.

The 3 most popular patent topics include:

  • Network protocols
  • Channel access methods
  • Computer networking
patents chart

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Grant Date

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Related Topics

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10/8/2019

3/30/2021

Wireless networking, Network management, Network protocols, Computer networking, Channel access methods

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Related Topics

Wireless networking, Network management, Network protocols, Computer networking, Channel access methods

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Status

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Ibotta Web Traffic

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